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WooConf: State of the Woo

November 10, 2017 - Leave a comment

This is the first part in a series of posts highlighting talks from WooConf. You can watch the talk or read some of the points below.



WooCommerce has been amazingly successful over the last five years. The plugin itself has more than 32M downloads, more than 3M active installs, and over 600 contributors to the open source project. We aren’t just a plugin anymore, we’re a platform with a thriving ecosystem.

Since we have been fortunate to have success, we now have influence. As they say,

With great power comes great responsibility

The WooCommerce team takes that responsibility very seriously. So we’ve been taking a really hard look at the platform as a whole and figuring out how we can make sure it is living up to its responsibilities.

Over the last year, we spent considerable time and energy making WooCommerce robust and sustainable for the long-term for our three user groups: store owners, store builders, and extension developers. I’d like to share some of what we’ve been doing, what we’ve learned, and a hint of where things are going. 

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Win a golden ticket to WooConf

May 12, 2017 - 1 Comment

We’re hosting a conference this October for WooCommerce developers, the one and only WooConf! In fact early bird tickets went on sale just last week.

Our theme for this year is open eCommerce, and in the spirit of the gathering we’re running our golden ticket competition for the third time. One lucky person will win a paid trip to join us at WooConf for two days of talks, workshops, and learning.

In 2014 Sinisa from OVER Clothing won the golden ticket and joined us in San Francisco. Last year Steven Sashen of Xero Shoes and Chris from Advantage Learn were joint winners and made it all the way to Austin.

Perhaps this time it’ll be you who we see in Seattle? Read on to find out how you can enter.

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Announcing WooConf 2017: get all the details and reserve your spot

May 2, 2017 - 19 Comments

The last two WooCommerce Conferences were a treat, bringing the WooCommerce community to San Francisco and then Austin for multiple days of talks, workshops, and invaluable impromptu chats between sponsors, developers, and our support team.

We’re excited to announce that we’re bringing WooConf back for a third round in October 2017, this time in Seattle, Washington. And with this iteration we’re narrowing our focus to provide the best experience we can for developers, from agency owners to freelancers.

Keep reading to get more details on this year’s WooConf, plus find out how you can save $200 by buying your ticket now.

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5 major takeaways from WooConf 2016

April 14, 2016 - 11 Comments

Between April 6-8, hundreds of store owners, developers, and ninjas descended upon Austin, Texas to do just one thing: eat tacos.

Okay, so maybe two things: eat tacos, and celebrate the world’s leading eCommerce platform at the second annual WooCommerce Conference (or as we lovingly call it, WooConf).

Between April 6 and 8, hundreds of WooCommerce store owners, developers, and team members descended on Austin to celebrate our second annual WooConf.
Austin, TX hosted our second annual WooConf, an event chock full of learning, networking, and great food.

There’s already been a ton of coverage about WooConf 2016, and in the coming weeks we plan on making even more available, including speaker slides and session videos. But while you wait, we thought we’d give everyone a look at what our team took away from the event — specifically, the five biggest educational takeaways.

Dive on in to get a look behind the scenes at our second WooConf, and to learn a little bit more about the central themes that emerged from our speakers’ talks this year.

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WooConf 2016 is coming: see what’s in store & get your ticket

February 16, 2016 - 2 Comments

Heard about WooConf? We’re excited to be hosting the second ever conference dedicated to all things WooCommerce this April in Austin, TX.

WooConf 2016
WooConf 2016 is on the horizon. Join us?

WooConf 2014 in San Francisco drew over 300 passionate store owners and developers together. On the back of its success and the feedback from those who joined us, we are creating a platform for our community to gather again for two full days of talks, networking, and workshops.

WooConf presents a unique opportunity for WooCommerce users to connect, this time in Austin at the exquisite Austin City Limits Live at The Moody Theater.

Read on to find out why WooConf is the place to be this April, and what this conference can offer you no matter what you’ve done (or are planning to do) with WooCommerce.

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Announcing WooConf 2016 (and the Golden Ticket competition!)

December 18, 2015 - 2 Comments

After much anticipation, we’re thrilled to announce our second conference dedicated to all things WooCommerce, WooConf.

Our team is now running full steam ahead with planning for April 6-8 in Austin, Texas. It’s going to be a great one, and we hope we get to see many of you there.

WooConf 2016 is coming. Join us?
WooConf 2016 is coming. Join us?

If you’re new to WooConf, we’re keen to give you an introduction. We’ll also explain how you can win an all-expenses-paid pass to the conference, our coveted Golden Ticket.

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A WooConf Highlight

December 4, 2014 - Leave a comment

It seems wild that it’s been just over a month since we pulled off a very successful conference all about WooCommerce, if I can speak for and brag on our planning team. They did an incredible job with the first ever WooConf, and for many, the first conference they’ve helped plan. Of course, this wouldn’t have been nearly so awesome or even possible without the gracious team we worked with at A2E. Kudos to everyone involved!

With that said we wanted to capture the energy and vibe from WooConf somehow, so we had a couple of us run around with a camera and mic to see what others thought of our conference. We quickly stuck a camera in people’s faces in-between talks and during breaks and said, “Tell us what you think of WooConf!” We talked to our very own Mark Forrester, who helped kick off the conference, and chatted with some speakers, sponsors, our own ninjas, and plenty of attendees!

We then created a fun video with people’s reactions to WooConf. Check it out below and be sure you catch the main point, it was a blast and you better be there next year! 🙂

*We will be posting the sessions from WooConf as we edit them. They’ll be ready soon!

Three Important Takeaways From WooCommerce Conference

November 13, 2014 - 7 Comments

One of the best pieces of advice I ever received was to spend 30 seconds after every encounter to find that one takeaway. You could be meeting someone new, attending a lecture, or organizing a conference. It isn’t about taking notes it’s about reflecting. By spending time reflecting you force yourself to prioritize information which is something we’re usually too lazy to do. And that’s what I’m doing here.

Last week we had our inaugural WooConf and since this was such a big undertaking it’s important to look back on what we accomplished so that we can make it even better next year. I’ve spent a lot of time mulling this over and came up with three important takeaways. All three are important but by far the number one reason is more important than all of the other takeaways combined.

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Amazon Pay and PayPal go black belt for WooCommerce Conference

August 7, 2014 - Leave a comment

Black belt? That’s correct. We’re proud to announce the first round of sponsors for WooCommerce Conference and, because we love all things Japanese and ninja-like we’re categorizing them by belt. See that one coming? ‘Course you didn’t.


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WooCommerce Growth Revisited: Four Million and Counting

August 6, 2014 - 5 Comments

It’s that time again, WooCommerce milestone time, WooHoo!  I’m not sure if it’s just me but these milestones are coming around way too quickly. Once upon a time in January 2013, before the bulk of our team began their Woo journeys’, (including myself) a huge party was thrown for 500,000 WooCommerce downloads, after all it took us 16 months to get there. All was well in the WooNiverse! A month into my personal journey at Woo and sure enough we hit the all important seven digit mark,with  one million downloads in June of last year. It took  just under five months following 500K. Are you tracking with me? 16 months from 0 to 500K, 5 months from 500K to 1 Mil, crazy right?


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Win a Golden Ticket to #WooConf

August 5, 2014 - 24 Comments

[COMPETITION CLOSED] – winner will be announced on Monday 18 August!

They say the best things in life aren’t things but sometimes, they are. We’re giving away a Golden Ticket to WooConference this November including flights, accommodation and admission. Want in?

Golden Ticket

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Calling All Speakers and Sponsors For WooConference 2014

July 11, 2014 - 9 Comments


The countdown to the inaugural WooConference has begun and, with just a few months to go, we’re full steam ahead planning what we hope will be a phenomenal and valuable two days for the WooCommerce community.

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