Tracks WordPress & WooCommerce’s activity & send data to Segment.com*

Track e-commerce events, site events, and more automatically. No coding necessary. No changes to JavaScript / CSS or theme files. No touching PHP or HTML.

Simply install the plugin, enter your Segment.com API code and you would be tracking everything instantly.

WooCommerce Segment.com connector integrates with Segment.com – an analytics aggregation and relay service. Segment.com lets you send your analytics data to any service you want, without you having to integrate with each one individually.

Segment.com lets you send your analytics data to:
AdRoll, BitDeli, BugHeard, bugsnag, Chartbeat, ClickTale, Clicky, Comscore, Countly, Crazyegg, Crtittercism, Customer.io, Errorception, Flurry, Foxmetricks, Guages, Google Analytics, GoSquared, Heap, Help Scout, HitTail, HubSpot, Improvely, Intercom, Keen.io, KISSmetrics, Klaviyo, Librato, LiveChat, Localytics, Lytics, Marketo, Mixpanel, Olark, Ominture, Optimizely, Outbound, Pardot, Perfect Audience, Pingdom, Preact, Qualaroo, Quantcast, Salesforce, Sentry, SnapEngage, Totango, USERcycle, Userfox, UserVoice, Vero, Visual Website Optimizer, Woopra, Webhooks, without having to integrate with each and every one, saving you a ton of time.

Segment.com stores your analytics data for later use. So if you want to switch between these services, you can do that by clicking a button. No changes required on your website. No manual imports. No loss of data!!

Following events will be tracked by default:

  • Registration form seen
  • New user registered
  • Logged in
  • Logged out
  • Viewed account
  • Password changed
  • Address updated
  • Track post
  • Track page
  • Track archive
  • Track searche
  • Viewed product
  • Added to cart
  • Removed from cart
  • Viewed cart
  • Coupon applied
  • Checkout started
  • Calculated shipping
  • Payment started
  • Completed purchase
  • Viewed order
  • Tracked order
  • File downloaded
  • Re-ordered
  • Order cancelled
  • Commented
  • Reviewed product

If you are a developer, you can easily track any additional events from any other plugins (for example, WooCommerce Subscriptions) too. Refer to this doc on how to do it.


Need any more reasons to buy? Segment.com Integration is built by StoreApps, a leading WooCommerce.com Extension developer. You can trust you’re getting high-quality code backed with first-class support.

Check out our other best-selling and popular plugins on WooCommerce.


*Segment.com was previously known as Segment.io

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