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The importance of product reviews and how to get them

February 29, 2016 - 6 Comments

Amazon, Wal-mart, and Target aren’t just popular retailers — their websites also serve as resources. Thousands of people flock to these sites daily to research products by way of customer reviews. Many big stores like these are used as search sources when others don’t include enough information for shoppers to make an educated decision.

Product reviews are an essential part of an online store’s branding and marketing. They help build trust and loyalty, and typically describe what sets your products apart from others.

Today we’re going to learn how reviews help your store increase sales, and how you can convince customers to leave more of them. Read on to get started.

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