This week we’ve been looking at some of the thing business owners should consider when choosing an eCommerce platform. To close things out, let’s walk through how to set up a WooCommerce store — a two-part process.

If you are starting from scratch, head to WooCommerce.com/start to get a basic site in place. If you already have a self-hosted WordPress site or a WordPress.com site with a Business plan, head to the Plugins section of your dashboard to search for, add, and activate the WooCommerce plugin.

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WooCommerce and WordPress are both free, open source software. While this can represent considerable savings, when it comes to WooCommerce pricing, there are still some costs involved in launching a new store.

One of the reasons many people choose WooCommerce is because, like the software itself, costs are customizable — you have a lot more control over what you spend and when than with most other eCommerce platforms.


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Open source technologies are accessible to anyone — free to download, free to use.

They provide a solid framework for your innovation, creativity, and growth and have outlasted scores of competitors, but they do require a bit of hands-on work. In part three of our eCommerce for WordPress series, we explore three topics key to setting yourself up with open source eCommerce: hosting, updates, and security.

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Are you starting an eCommerce business? Or have you outgrown the software you used to launch your site?

Maybe you’re feeling locked in having just learnt that the platform you use owns your content. Or sales are booming and you want to reduce transaction fees!

Today we’re covering how to choose the right platform for your business, the second part of our series for those exploring WooCommerce.

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New to WooCommerce? It’s a free plugin that transforms WordPress websites into customizable eCommerce stores. First released in 2011 by WooThemes, a WordPress theme development agency with roots in Norway, the United Kingdom, and South Africa, it was later acquired by Automattic, makers of WordPress.com and Jetpack. In the U.S. alone, WooCommerce powers a whopping 55% of all eCommerce sites and nearly 2.3 million online stores.

Over the next few days we’ll look at some key questions and topics, starting with an introduction to eCommerce for WordPress. Welcome to Woo!

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