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Facebook for WooCommerce

Developed by WooCommerce
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(75 customer reviews)

Facebook for WooCommerce

76 reviews  |   Developed by WooCommerce

Get the new and recently released 2.0 version with many improvements and fixes, e.g.:

  • Updated and improved onboarding and connection experience
  • Streamlined product sync settings for easier management
  • Server-to-server pixel tracking for improved reliability, accuracy, and security

Ready to get started with Facebook for WooCommerce? You’ll be up and running in minutes – install this free extension and follow the guided setup wizard to connect your store to Facebook. 

With Facebook for WooCommerce, you can:

  • Sync your WooCommerce products to a Facebook store to drive traffic to your website, or quickly create Facebook and Instagram ads for your products.
  • Make your ads more relevant and timely with the built-in Facebook pixel integration. Use dynamic ads to retarget customers based on their browsing behavior.
  • Buy Facebook and Instagram ads directly on WooCommerce. You’ll have the ability to design your ad, set targeting and placement, and pay, all directly on WooCommerce.
  • Engage customers in a channel they use every day with Facebook Messenger. Lower the barrier to communication – use Messenger to chat with prospects and existing customers about purchase questions or their order status.

Here’s how this extension helps you grow your business and connect with customers.

 

Sync your WooCommerce catalog to Facebook to increase sales

By connecting your WooCommerce catalog to Facebook, you can sell to people where they spend their time: Facebook and Instagram.

With the Facebook shop section, we enable businesses to showcase their products and drive sales from their Facebook Business Page. If you don’t have one yet, it’s well worth setting up! It’s ideal for merchants and eCommerce advertisers who want to reach customers on Facebook.

Connect your catalog

Send your entire catalog to Facebook with a single click and add it to your Facebook Business Page shop. Any changes you make in WooCommerce are automatically synced with your Facebook shop. Facebook for WooCommerce gives you the flexibility to control which products are synced and how they’re listed on Facebook. 

Mobile-friendly shopping

The Facebook shop section offers a beautiful shopping experience on all mobile devices, enabling you to showcase your products on any screen.

 

Use Facebook pixel to connect with customers

Marketing on Facebook helps your business build lasting relationships, find new customers, and increase your online sales. With this extension, you can add the Facebook pixel to your site in just a few clicks. Easily reach the people who matter to your business and track the results of your advertising across devices.

Find more customers

Use pixel data to build your audience and optimize ads for likely buyers based on behaviors – such as adding items to the cart or making a purchase. Create Facebook’s dynamic ads to directly and effectively remarket products to visitors who viewed them in your store. 

Secure, reliable tracking

The Facebook pixel uses reliable server-side tracking to send events from your store to Facebook. This ensures that you get accurate information about how customers are behaving on your store, as well as the effectiveness of your Facebook ads. 

Measure the results of your ads

Once you have the Facebook pixel set up, you can use Facebook ads reporting to understand conversions, sales, and revenue attributed to your ads.

 

Facebook Messenger lets you chat with customers anywhere

Adding the Messenger plugin lets customers chat with you on your website and then continue the conversation on Facebook. Your customers can interact with your business at any time using Messenger’s personalized, rich-media experience.

Create a seamless chat experience

The customer chat automatically loads the recent chat history between the customer and your business, so interactions with your business on Facebook, messenger.com, in the Messenger app, or the customer chat plugin on your website will be visible.

This communication syncing helps create a single experience for your customers and enables you to continue the conversation even after they have left your website. There’s no need to capture their contact information – to follow up, just open the same conversation in Messenger.

Personalize Messenger for your brand

When you add Messenger to your site with Facebook for WooCommerce, you can customize the appearance, language, and greeting to create an experience that’s consistent with your business’s unique style and voice. 

Ready to get started? Download Facebook for WooCommerce, install it through your WordPress dashboard, and get connected in a few steps!

Need help? 

Customer reviews

2.9 out of 5 stars - 76 reviews
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  1. 1374761

    cbrowncstats rated

    Works but needs better documentation

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  2. 1132183

    Yeoh Kar Jin rated

    Working plugin but limiting

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  3. 2121553

    oivnor rated

    The product is good, but can certainly be improved. I operate online store with many variants, which meant that Facebook Shop took every variation to be made as a product.

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  4. 1614786

    Janice Summers rated

    I have a simple need, display my products in Facebook with prices and a short description. I installed the plug in and it just took care of everything for me. It automatically updates my posts in FB. Works fine for me. Issues I have are with FB and not the plugin.

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  5. 662259

    splaquet rated

    We build storefronts for our clients, who are mostly musicians & events. The easy integration with FB allows us to not only setup their WooCommerce store, but also their fb shop in only a few more steps. It's really a win win for everyone.

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  6. 3922

    Murray Anderson-Clemence rated

    Very handy for clients creating ads on Facebook. Running heaps smoother since version one.

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  7. 2107446

    imagesurgery rated

    I've changed my mind on this plug-in, it's not as bad as I first thought. The key for me was discovering that there is now a new section to edit my products visibility in facebook (who'd of thought it!) so now I've got control over images and text. I've also discovered that I can delete obsolete and draft products from the fb shop. All is pretty good now ; )

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  8. 2263978

    TushyaShakti rated

    Product is good and makes it easy to integrate our shop with FB.

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  9. 916694

    maximus697 rated

    Good plugin but it's missing 1 thing

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  10. 131849

    Moonworks rated

    Does a Great Job

    Was this review helpful?   (7) (6) Report review

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  11. 2357627

    ferdekrobert rated

    Very nice plugin. Saves loot of time. Only issue that I have is that variable products are showing prices most often from the most expencive variation. Is there option to change it? I would like them to show the less expencive variation as the main view.

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