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Facebook for WooCommerce

Developed by Facebook
see subscription options
(55 customer reviews)
A subscription enables access to the product, updates and support for one year from the date of purchase. Every site installation requires a subscription key.

Facebook for WooCommerce

56 reviews  |   Developed by Facebook

Ready to get started with Facebook for WooCommerce? Read on for the three powerful ways to grow your business.

1. Facebook Ads Extension: Facebook Connects Businesses with People

Marketing on Facebook helps your business build lasting relationships with people, find new customers and increase sales for your online store. With this Facebook ad extension, we make it easy to reach the people who matter to your business and track the results of your advertising across devices. This extension will help you:

Maximize your campaign performance

Set up the Facebook pixel to build your audience, optimize your ads for people likely to buy and reach people with relevant ads on Facebook after they’ve visited your website.

Find more customers

Connect your product catalog to automatically create carousel ads that showcase the products you sell and attract more shoppers to your website.

Generate sales among your website visitors

When you set up the Facebook pixel and connect your product catalog, you can use dynamic ads to reach shoppers when they’re on Facebook with ads for the products they viewed on your website. This will be included in a future release of Facebook for WooCommerce.

Measure the results of your ads

When you have the Facebook pixel set up, you can use Facebook ads reporting to understand the sales and revenue that resulted from your ads.

Many online retailers have found success using the Facebook pixel:

The ability to measure sales was the first sign that our business would be a success. Our first day of breaking 100-plus sales always sticks out. Point blank, our marketing plan is Facebook, Facebook, and more Facebook… Facebook is 100% the backbone of our customer acquisition efforts and it’s been made even better with the improved Facebook pixel — Ali Najafian, co-founder, Trendy Butler

What’s included?

Installing the Facebook pixel allows you to access the features below:

  • Conversion tracking: See how successful your ad is by seeing what happened as a direct result of your ad (including conversions and sales)
  • Optimization: Show your ads to people most likely to take a specific action after clicking on them, like adding an item to their cart or making a purchase
  • Remarketing: When people visit your website, reach them again and remind them of your business with a Facebook ad

2. Facebook Shops on Pages: Increase sales by creating an online Facebook store

Everyone’s doing it, so you probably should, too: sell to people where they spend their time: Facebook and Instagram.

With the Facebook shop section, we enable businesses to showcase their products and drive sales from their Facebook Business Page. If you don’t have one yet, it’s well worth setting up!

List your catalog

It takes just a click to send your entire catalog to Facebook. Any changes made on your WooCommerce website are automatically synced with your Facebook shop.

Merchandise your products

You can organize your products into collections and even tag them in photos to improve visibility and highlight your best sellers on both Instagram and Facebook.

Mobile-friendly shopping

The Facebook shop section offers a beautiful shopping experience on all mobile devices, letting you showcase your products on any screen.

What’s included?

Facebook shop integration
The shop section is a tab you can add to your Facebook business Page that lets you display your products right on your Page. It’s ideal for merchants, retail and eCommerce advertisers who want to reach customers on Facebook.


3. Chat With Customers on Your Website

Add the Messenger chat plugin to allow your customers to start a conversation with you on your website and continue in Messenger. This means your customers can interact with your business anytime using Messenger’s personalized, rich-media experience.

Create a seamless chat experience

The customer chat automatically loads recent chat history between the person and your business, meaning recent interactions with your business on messenger.com, in the Messenger app, or in the customer chat plugin on your website will be visible. This helps create a single experience for your customers, and enables you to continue the conversation even after they have left your website.

Keep the conversation going

With the Messenger plugin, it’s easy to follow up with your customers. No need to capture their contact information; to follow up, just open up the same conversation in Messenger.


Usage Instructions

  1. Install Facebook for WooCommerce
  2. Go to your WordPress Admin Dashboard
  3. Go to: WooCommerce > Settings > Integrations
  4. Choose Facebook for WooCommerce
  5. Get Started

Need help? If you’ve found a bug, view the Facebook Support on GitHub for guidelines on reporting issues, and file the bug in our GitHub repository so it’s visible to others and we can take action on it.

When filing a bug on GitHub, please search the previously closed issues first, as you may find a solution.

For more help with advertising, visit Facebook’s Advertiser Help Center.

Customer reviews

3.07 out of 5 stars - 56 reviews
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  1. djdomrep

    djdomrep rated

    What is great about this product?

    syncing products with facebook works great

    How could it be improved?

    add functionality to customize some options

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  2. infofarfizcom

    infofarfizcom rated

    How could this product be improved?

    I have Version 1.9.7 and its asking for Version 1.9.10, when I update it is updating and say successful, but after refresh the page, it goes back to Version 1.9.7.

    Was this review helpful?   (10) (0) Report review

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  3. alignsystems

    alignsystems rated

    What is great about this product?

    Despite reading about all the issues others had with this, I cautiously installed the latest version 1.9.8 on my clients site. The site had only 20 simple products and all were synchronised without a problem. w: https://naildattiffanys.com.au f: https://www.facebook.com/naildattiffanys

    How could it be improved?

    Update the doc and .zip to latest version. Somewhere in the docs it referred to downloading the pixel plugin, which was facebook-for-woocommerce-pixel-2058143857555253.zip but this was the old version 1.9.5 but is the same plugin as the one called facebook-for-woocommerce.zip which was 1.9.8.

    Was this review helpful?   (1) (0) Report review

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  4. alisaidsaid93

    alisaidsaid93 rated

    What is great about this product?

    Would be better if a shop area appeared below my header. I don't like how Facebook continually tries to get you to buy ads.

    How could it be improved?

    – Ability to exclude certain categories
    – Categorize the items according to the WooCommerce quizzes
    – When using variants, main image should be the main image on Facebook

    Was this review helpful?   (2) (0) Report review

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  5. Ball Website2make

    Ball Website2make rated

    What is great about this product?

    ช่วยเสริมระบบการเชื่อมต่อสำหรับธุรกิจออนไลน์ได้เป็นอย่างดี

    How could it be improved?

    Facebook for WooCommerce ใช้งานได้ดีอยู่แล้ว ถ้ามีการพัฒนาอย่างต่อเนื่อง ก็จะดีมากๆ ครับ

    Was this review helpful?   (1) (0) Report review

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  6. ayudaniwoo

    ayudaniwoo rated

    What is great about this product?

    Perfect. Easy to set up and works perfectly. Complete solution for sync your ecommerce with Facebook Shop.

    How could it be improved?

    Posibility to choose url for pay on website button. For example, add to cart is by defect, and will be a goog idea choose between this and product page.

    Was this review helpful?   (2) (0) Report review

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  7. Morten Jakobsen

    Morten Jakobsen rated

    What is great about this product?

    Very easy to use, and very easy to install. Looks very good in Facebook.

    How could it be improved?

    I have a 25 SITES Subscription, but can only syncronize with one Facebook site.
    It should be easy to make soo the product can go out to differet Facebook sites with the same pixel

    Was this review helpful?   (3) (0) Report review

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  8. bmoney974

    bmoney974 rated

    What is great about this product?

    So far working as advertised. The pixel is showing up in the google pixel helper and the show was ready on my fan page in just a few minutes. If anything changes I'll update my review.

    How could it be improved?

    Offer more features in the future but so far its doing what I need it to

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  9. elizabethrichardson

    elizabethrichardson rated

    What is great about this product?

    Brilliant plugin - THANK YOU

    How could it be improved?

    I’ve read reviews about some people saying the plugin isn’t working properly but I am delighted with it. Sometimes you might need to resync all products if you’ve made changes that haven’t shown up yet on Facebook.

    I just followed the documentation on how to do that and all my new products are published perfectly. Greatly appreciated.

    Was this review helpful?   (6) (1) Report review

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  10. rzky

    rzky rated

    What is great about this product?

    Works great. My FB store is ready in seconds!

    How could it be improved?

    Very good extension. Essential for any ecommerce owners. Setup is fast and easy. My FB shop got created and synced in an instant.

    Was this review helpful?   (5) (2) Report review

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  11. M Rusdi

    M Rusdi rated

    What is great about this product?

    Perfect

    How could it be improved?

    Thank you for a best plugin you have. Keep the best!

    Was this review helpful?   (1) (6) Report review

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  12. awnyaboam

    awnyaboam rated

    What is great about this product?

    Amazing integration

    How could it be improved?

    Just what I’ve been looking for and you can’t beat the price!!

    Was this review helpful?   (1) (6) Report review

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