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Facebook for WooCommerce

Developed by Facebook
see subscription options
Rated 1.97 out of 5 based on 34 customer ratings
(34 customer reviews)
A subscription enables access to the product, updates and support for one year from the date of purchase. Every site installation requires a subscription key.

Facebook for WooCommerce

34 reviews  |   Developed by Facebook

Ready to get started with Facebook for WooCommerce? Read on for the two powerful ways to grow your business.

1. Facebook Ads Extension: Facebook Connects Businesses with People

Marketing on Facebook helps your business build lasting relationships with people, find new customers and increase sales for your online store. With this Facebook ad extension, we make it easy to reach the people who matter to your business and track the results of your advertising across devices. This extension will help you:

Maximize your campaign performance

Set up the Facebook pixel to build your audience, optimize your ads for people likely to buy and reach people with relevant ads on Facebook after they’ve visited your website.

Find more customers

Connect your product catalog to automatically create carousel ads that showcase the products you sell and attract more shoppers to your website.

Generate sales among your website visitors

When you set up the Facebook pixel and connect your product catalog, you can use dynamic ads to reach shoppers when they’re on Facebook with ads for the products they viewed on your website. This will be included in a future release of Facebook for WooCommerce.

Measure the results of your ads

When you have the Facebook pixel set up, you can use Facebook ads reporting to understand the sales and revenue that resulted from your ads.

Many online retailers have found success using the Facebook pixel:

The ability to measure sales was the first sign that our business would be a success. Our first day of breaking 100-plus sales always sticks out. Point blank, our marketing plan is Facebook, Facebook, and more Facebook… Facebook is 100% the backbone of our customer acquisition efforts and it’s been made even better with the improved Facebook pixel — Ali Najafian, co-founder, Trendy Butler

What’s included?

Installing the Facebook pixel allows you to access the features below:

  • Conversion tracking: See how successful your ad is by seeing what happened as a direct result of your ad (including conversions and sales)
  • Optimization: Show your ads to people most likely to take a specific action after clicking on them, like adding an item to their cart or making a purchase
  • Remarketing: When people visit your website, reach them again and remind them of your business with a Facebook ad

2. Facebook Shops on Pages: Increase sales by creating an online Facebook store

Everyone’s doing it, so you probably should, too: sell to people where they spend their time: Facebook and Instagram.

With the Facebook shop section, we enable businesses to showcase their products and drive sales from their Facebook Business Page. If you don’t have one yet, it’s well worth setting up!

List your catalog

It takes just a click to send your entire catalog to Facebook. Any changes made on your WooCommerce website are automatically synced with your Facebook shop.

Merchandise your products

You can organize your products into collections and even tag them in photos to improve visibility and highlight your best sellers on both Instagram and Facebook.

Mobile-friendly shopping

The Facebook shop section offers a beautiful shopping experience on all mobile devices, letting you showcase your products on any screen.

What’s included?

Facebook shop integration
The shop section is a tab you can add to your Facebook business Page that lets you display your products right on your Page. It’s ideal for merchants, retail and eCommerce advertisers who want to reach customers on Facebook.


Usage Instructions

  1. Install Facebook for WooCommerce
  2. Go to your WordPress Admin Dashboard
  3. Go to: WooCommerce > Settings > Integrations
  4. Choose Facebook for WooCommerce
  5. Get Started

Need help? Visit Facebook’s Advertiser Help Center. If you think you’ve found a bug, please file it in our GitHub repository so it’s visible to others and we can take action on it.

When filing a bug on GitHub, please look at the previously closed issues first because you may find a resolution to your issue.

Customer reviews

1.97 out of 5 stars - 34 reviews
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  1. 3 out of 3 people found this helpful
    The site hangs and consumes 100% of ram and cpu

    Amit

    The plugin when starts syncing the products, hangs the site completely and consumes 100% of 16 vcpu and 40gb ram while syncing, many customers had the same issue and they all reported it on github but the developer has done nothing to improve the product sync even after so many months. The plugin is useless for site with 2000 and above products.

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  2. One person found this helpful
    Really basic, great concep

    Gianni Parri

    Simple, but does not update. I uploaded products, and any products that are hidden, or private still show up in the Facebook store. If this glitch can be fixed, id be happy. Also there needs to be a few options at least, but there are no settings at all. I have now even trashed the products that were still showing up, and yet they still remain, so it does not sync at all.

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  3. 2 out of 2 people found this helpful
    my products is not showing in Facebook shop page

    narendra Goit

    My products is not showing in Facebook shop page

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  4. 3 out of 3 people found this helpful
    Wordpress Site crashes every time, we want to sync

    Aurel Greiner

    We have approximately 900 variable products which have to be synced. Every time the sync progress starts, the whole page crashes and we need to restart our server.
    Maybe there should be an option, how many products are being synced at the same time?

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  5. 2 out of 2 people found this helpful
    Performance is unusable

    Bob Teree

    The sync works, but if you have many products (e.g. we have over 2000), this plugin consumes lots of resources running in the background. We had to disable the plugin after the long upload. Not exactly sure what is going on, but just using WooCommerce with this plugin enabled slows the entire website down and becomes unusable (unless you like sloooooow websites). So this plugin is not ready for primetime. Looking for another Facebook Shop plugin for WooCommerce that actually scales and has good engineering.

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  6. 2 out of 2 people found this helpful
    Working plugin but limiting

    Yeoh Kar Jin

    This plugin works great in getting all my products from WC to FB shop. But there is this issue of its restrictive mapping of wc fields to fb shop product field. There is no way to change the mapping. For some of us, our description field may contain codes such as those added by Visual Composer [vc…] text. It picked that up and as a result all my product description in my fb page is filled with these codes which are unreadable to my customers. Whats worst, there is no way (or at least I can’t find any) to edit out those code at a later stage in fb. Also if you have variable products with different prices, the price shown on the main thumbnail may display the most expensive variant. There are no settings to change these too. Other than that, the plugin definitely did import all your products into your fb page with proper image shown and also everything is properly mapped with fb pixel automatically installed. I wish that they provide some extra settings for us users to choose which WC field we want to map to FB page and also the ability for us to choose the variant to display as the main thumbnail if the product is a variable product.

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  7. 2 out of 2 people found this helpful
    awesome, EXCEPT...

    dori mondon

    i manage several Facebook pages through Facebook business manager and my agency – i’m on the second install for a page and website i manage, and i can’t seem to get it to detect the specific pixel i’ve created (it only detects my personal pixel).

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  8. 3 out of 3 people found this helpful
    barely functional

    brian acree

    lists all variations as separate products, with no way to eliminate the duplicates. doesnt sync all products. doesnt provide a way to remove the tracking pixel once installed. honestly wish Id started with another solution

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  9. One person found this helpful
    Doesn't strip tags from title and doesn't process shortcodes in description

    Monika Moehrle

    This plugin misses to strip tags from the title before upload and facebook displays tags. In addition no shortcodes are processed in the product description.

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  10. 3 out of 4 people found this helpful
    No Control Over Inventory or Product Dispay

    Mark Capwell

    Provides no control for product selection to display on Facebook. Boggs down server on sites with large inventory. Cannot segment product by categories. This just dumps your entire product line-up onto Facebook.

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  11. 3 out of 4 people found this helpful
    Doesn't Work 100%

    rKade

    Doesn’t manage product variations for a Facebook Shop well. Broken shop.

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  12. 2 out of 3 people found this helpful
    Needs Improvement

    James Dull

    Overloaded the server on set up. Never synced properly. Great idea. Needs work.

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  13. 1 out of 2 people found this helpful
    Didn't Work

    Daniel Latrimurti

    Installed the plug in, ran through the wizard and got zero. Nothing.

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  14. 1 out of 2 people found this helpful
    not working properly

    thechristmascart

    its not updating and syncing with the facebook

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  15. 1 out of 2 people found this helpful

    botondnadormcc

    Not functioning at all, not delolying even the pixel

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  16. 1 out of 2 people found this helpful
    Muito Ruim

    jhonattasmenezes

    Não oferece controle do produto, não dá pra categorizar os produtos e não conclui a venda no facebook

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  17. 1 out of 2 people found this helpful
    auto updates some times doesn't working

    neeldukkho

    auto updates some times doesn’t working

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  18. 1 out of 2 people found this helpful
    Wouldn't bother as it doesn't do what it's supposed to do!

    Andrew Dawson

    We added this plugin with the aim of adding our products to our facebook shop – however, all it does is add products to the advert manager area so you can advertise your products – it doesn’t add them to the facebook shop though.

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  19. 1 out of 2 people found this helpful
    facebook for woocommerce

    Mario Silva

    I downloaded this product a couple of a mons ago, impossible to add a product or create a collection in the facebook shop. Impossible to get some help from facebook.
    When I follow thw facebook tutorial like ( how to install products or create a collection it doesn’t work as they explain.

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  20. 1 out of 2 people found this helpful
    Go to: WooCommerce > Settings > Integrations

    Michal Němec

    its not there

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  21. 1 out of 2 people found this helpful
    Produce un error al activar el pluging

    Pascual Ramos

    He tenido que desinstalar el pluging por que me produce un error en las páginas de categorías.
    Con este plugin instalado (sin tenerlo aún configurado) en las paginas de categorías de woocommerce, donde solo debe mostrar subcategorías, se muestran categorías + productos.
    Si desinstalo el pluging se muestra correctamente solo las subcategorías.

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  22. 1 out of 2 people found this helpful
    Images don't get imported properly, a highly buggy plugin that makes it un-usable

    Adam Green

    Really needs lots of bug fixes and improvements before it’s really going to be useable.

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  23. 1 out of 2 people found this helpful
    Not recommended

    Ralf Krause

    Has many compatibility issues with other programs. Google Analytics / Intercom and and and. The pixel must be reinstalled every time you install another plugin.

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  24. 1 out of 2 people found this helpful
    Poor import

    Adam McBride

    Photos and prices got in ok, but all of the descriptions were screwed up. Ugh.

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  25. 1 out of 3 people found this helpful
    suck

    rick stapp

    dont work no docs explaining how to install etc..

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  26. Don't bother

    Bradley Bazhaw

    This product seems great in concept, but the execution is terrible. Of 14 products, 4 of them synced. Even after forcing re-syncing. Zero options to customize – Can’t edit or delete how products display on the FB shop at all. You should be able to select where the product description is pulled from, if you want to display all or some of your products. And when you sync products, it should actually do so.
    Really disappointed with this.

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  27. Brilliant plugin - THANK YOU

    elizabethrichardson

    I’ve read reviews about some people saying the plugin isn’t working properly but I am delighted with it. Sometimes you might need to resync all products if you’ve made changes that haven’t shown up yet on Facebook.

    I just followed the documentation on how to do that and all my new products are published perfectly. Greatly appreciated.

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  28. Doesn't track a thing

    gnite2017

    I couldn’t add the pixel I already created so I made a new one from the plugin and now nothing is being tracked at all. This pluggin is useless, but at least I can write a review on this page.

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  29. 0 out of 2 people found this helpful
    Amazing integration

    awnyaboam

    Just what I’ve been looking for and you can’t beat the price!!

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  30. Does a Great Job

    Moonworks

    I was worried about trying out this plugin after reading the reviews, but thought I’d give it a go.

    It all went through smoothly, and changes take a few minutes to go through, which is good.

    I read some reviews where users said it would show hidden products as well, but there is an option on each product on whether it is shown or not.

    The only reason I have given it 4 stars instead of 5, is that when I use a variation, it shows the price on Facebook as the highest price rather than from £xx or £xx-£xx.

    If you want to get your store out there more, then this plugin will definitely do it.

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  31. WPML & Crash Database

    janatanjiru

    Not compatible with WPML it send same product to facebook for all languages. I have 700products per language and I am on VPS when sending product to facebook its crash database. Please repair.

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  32. 0 out of 2 people found this helpful
    Works great. My FB store is ready in seconds!

    rzky

    Very good extension. Essential for any ecommerce owners. Setup is fast and easy. My FB shop got created and synced in an instant.

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  33. 0 out of 2 people found this helpful
    Perfect

    M Rusdi

    Thank you for a best plugin you have. Keep the best!

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  34. Terrible

    cassiphotography

    I had to delete my entire page as my products wouldn’t sync, I couldn’t delete anything and it generally broke my page AND my site. Terrible. Do not use!!

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