Round 2: Update to WooCommerce 3.5.1+ before WordPress 5.0

The WooCommerce Blog

Tips, tricks and eCommerce inspiration from WooCommerce experts.

Get access to customer-only benefits

The GDPR: Right of Access Requests

May 16, 2018 - 14 Comments

You probably know someone who’s requested their data from one of the big social media platforms. It can be staggering to see all the detail in one of these data “dumps”!  

If your store collects data from EU residents, you can expect to start receiving “Right of Access” requests under the GDPR. 

An EU resident has a right to a copy of all the data you’ve collected about him or her, ideally in an electronic format. This includes information like name, address, and phone number, along with less obvious things like shipment tracking numbers or VAT IDs. Thankfully, WordPress 4.9.6WooCommerce 3.4, and many WooCommerce extensions automate the legwork Right of Access requests require — we’ll walk you through the process.

Continue Reading

The GDPR: Privacy Policy Requirements

May 15, 2018 - 10 Comments

Getting your business prepared for the GDPR is no small task, and it doesn’t end when the law takes effect on May 25th.

Step one: to get ready for the GDPR, May 25th and beyond, you’ll want to designate an employee to oversee compliance efforts and update your privacy policy. These aren’t just legal requirements — they also lay a good foundation for ongoing compliance and they can impact sales.

Continue Reading

The GDPR and You, the WooCommerce Store Owner

May 15, 2018 - 23 Comments

Whether you’ve had a WooCommerce store for a long time or are in the earliest stages of an eCommerce endeavor, you’re probably  wondering what you need to do about this new European law—the General Data Protection Regulation (GDPR).

Our six-part series on Getting Ready for the GDPR explores the ins and outs of the law and how it applies to you, a WooCommerce store owner. Let’s get oriented with a few common questions and answers.

tl;dr: Enable free, automated, single nexus tax calculations with WooCommerce Tax, or for additional nexus and more complex tax scenarios, and auto-filing, try TaxJar.

Continue Reading

Making it easier to add products to posts and pages with the Products block for Gutenberg

May 2, 2018 - 94 Comments

The Products block represents stage one of a project we’re affectionately referring to as “Wootenberg”—the preparation of WooCommerce for the arrival of the Gutenberg editor.

Gutenberg?

If you’ve missed it, Gutenberg is a brand-new, visually-driven content editor being built for WordPress and scheduled for inclusion in the 5.0 release. Read all about it and download the latest version of the Gutenberg feature plugin.

What is the Products block?

Essentially, the Products block is a modern version of the Products shortcode, built for the Gutenberg world we’re all soon to move in to.

The Products block provides an intuitive user interface for inserting products from a variety of sources, then delivers an accurate preview of how that selection will look when published. You’ll also be able to fine-tune the appearance of those products by adjusting the layout and ordering.

Continue Reading

Grow Your Store with these Best-Selling WooCommerce Extensions

April 23, 2018 - 13 Comments

We’ve noticed that successful WooCommerce stores tend not to stay the same—they change, iterate, grow, and get updated over time.

Perhaps your store is ready for something fresh?

Continue Reading

Six MailChimp Tools to Build Your Brand and Sell More Stuff

April 12, 2018 - 10 Comments

At this very moment, your store is loaded with data, and that data is fuel just waiting to grow your business.

It provides invaluable information about your customers: what they enjoy buying from you, how often they make a purchase, and when they last made a purchase. Once you integrate your WooCommerce store with MailChimp, our powerful marketing tools – including automations and reporting – put that data to work to personalize your marketing and sell more stuff.

Here are 6 tools that’ll help you on your quest to build your brand:

Continue Reading

How to Build a Membership Site on WordPress

April 10, 2018 - 12 Comments

“I’m building a membership site.”

Those five words can have drastically different meanings. A membership site can mean many things, including:

  • a site that lets people connect with one another
  • a site to teach people something
  • a site to send members a package of goodies every month
  • a site to give certain customers special perks

There are a lot of different models for a membership site, so it can be difficult to know how you should set it up. What types of setups are possible? What tools are available for your desired setup?

To determine what setup is best for your WordPress membership site, you’ll need to define what your site should do, how you interact with members, and what the interaction between members looks like.

Continue Reading

Fresh Bytes: Healthy Foods and Craft Drinks from Seven Online Stores

April 5, 2018 - 9 Comments

The search for healthy food is no piece of cake.

It’s easy to get trapped, bouncing between grocery stores with tiny “Health Food” sections (what exactly is the rest of the store offering?) and stopping at multiple, specialized shops along the way, possibly never really finding what you want.

Around the world, healthy food store owners strike out with a vision of helping their clientele eat better. But it can be hard to make an impact — and a profit — selling specialized products in a small location.

That’s where WooCommerce swoops in to make a connection. You might think that it would be tough for stores with perishable goods to tap into eCommerce, but here are seven fresh and engaging retailers that have found success in this growing segment of the market.

Continue Reading

How to Set Up a Coming Soon Page for WooCommerce

April 3, 2018 - 4 Comments

So you’ve made the decision to launch a new store using WooCommerce. The first few things you’ll do are choose a hosting solution and order your new domain name, then you can get started on setting everything up, and getting ready for launch.

But wait! What if someone visits your site while you’re working on it?

Welcome to to the useful world of Coming Soon or pre-launch landing pages. Let’s take a look at why it’s a good idea to set one up and how to add one to your store for free.

An example of a Coming Soon page used by Barleyandhops.co.za
An example of a Coming Soon page used by Barleyandhops.co.za pre launch

Continue Reading

How We Transformed PEI Media’s Website – and Business – with Agile, WordPress, and WooCommerce

March 22, 2018 - 19 Comments

Last year Pragmatic worked with PEI Media to deliver a digital transformation of their website portfolio — and, along the way, of their business.

My colleagues at Pragmatic and I are extremely proud of the results — including organic traffic increases of up to 40 percent — so we wanted to share some of the key things we learned from our work, from high-level observations to hands-on insights.

How We Transformed PEI Media’s Website — and Business — with Agile, WordPress, and WooCommerce

Continue Reading

Speed up Your WooCommerce Site with These Jetpack features

March 15, 2018 - 4 Comments

There’s more than one factor that determines whether or not a shopper makes a purchase from your store — product selection, pricing, shipping speed, and so much more.

But there’s one major factor that determines whether or not shoppers even make it to your product pages in the first place, and that’s site speed.

As we covered in the past, your WooCommerce store needs to be as fast as possible to gain potential customers and keep them on the site. There are a lot of ways you can optimize your site for peak performance, like choosing reliable hosting and updating your plugins. There are also tools you can use to speed things up, and Jetpack is one of them.

Today we’re going to look at a handful of Jetpack’s features that help increase site speed, and how they can specifically help WooCommerce stores retain more shoppers.

But first we’ll give you a quick introduction to Jetpack, just in case you’re not familiar with it.

Continue Reading

Tips to Optimize Post-Purchase Experience for WooCommerce

March 8, 2018 - 15 Comments

One of the single best ways to create repeat customers for your eCommerce store on WooCommerce, or any eCommerce platform, is to give them an effective post-purchase experience. After all, retaining a customer is easier than acquiring a new one.

Let’s explore four ways to keep your customers engaged post-purchase.

Continue Reading

Understanding Your WooCommerce Data Through the Art of Segmenting

March 1, 2018 - 7 Comments

You generate more data the longer you run a store, but when you’re first opening shop and finding your feet, you have very little of it: no orders, no customers — just infinite potential. As your business grows and orders begin to come in, the amount of data you’re handling daily increases exponentially.

Those first five, ten, perhaps even one hundred orders are easy to handle — you could probably remember each and every customer and order off the top of your head! But analyzing your store’s data from memory doesn’t really scale.

I have a saying that applies not just to the eCommerce world but also any problem you run into while running a business:

The first step to making anything better is understanding it.

I want to talk about understanding your WooCommerce data through the art of segmenting. Once you have a handle on data segmentation, you’ll start to see your store and its customers in a completely different light. These revelations can be used for acting on your data, whether it’s figuring out which products need to be restocked or proactively finding orders that need your attention.

We’ll start with the basics of segmenting and why it’s important, then move on to how to get started and whether Metorik might be a good addition to your store.

Continue Reading

Migrating Yoast.com’s webshop from EDD to WooCommerce

February 27, 2018 - 12 Comments

At Yoast, we optimize every aspect of websites’ performance. Our goal is to make the web a better place by making websites more usable, easier to navigate, faster, and more reliable.

In September 2017 we migrated our webshop from Easy Digital Downloads (EDD) to WooCommerce — it’s where we sell all the tools, products, and content available on yoast.com. In this post I’ll explain why we did it, what we built, and what the benefits will be for us and for our users in the future. WooCommerce has provided us the technical foundation to build on for years to come.

Continue Reading

How to succeed with WooCommerce Subscriptions: Technical Tips Learned from 15,000 Stores

February 22, 2018 - 10 Comments

You’ve decided to take the leap. You or your client is going to start an online business.

You’ve chosen WooCommerce and WordPress to power your store. You’re planning to include a subscriptions component to sell more with less work.

You’ve made some great decisions already, but that doesn’t mean it’s going to be easy!

WooCommerce Subscriptions now powers recurring payments for more than 15,000 stores. Over the last five years, as part of the team developing the software, I’ve learned a lot about subscriptions from a technical perspective and want to share these lessons.

Taking 10 minutes to read this article, then acting on its recommendations could give you a return of weeks and thousands of dollars in savings.

I’m going to focus on three important areas:

  • Choosing a host
  • Choosing a payment gateway and extension
  • Being discerning with code you run on your site

Let’s first look at why this information matters.

Continue Reading

The WooCommerce Seller’s Guide to Resale Certificates

February 15, 2018 - 2 Comments

As an online seller, chances are you buy the products you sell from a wholesaler or other supplier. Or, if you’re a crafter or manufacturer, you most likely buy the component parts of your products somewhere.

The good news is that, in the U.S., you can buy products or component parts you intend to use for resale without paying sales tax. You can do this by presenting a resale certificate – also known as a “reseller’s permit” or, more broadly, an “exemption certificate” – to your vendor.

The slightly less good news is U.S. sales tax is governed at the state level, and that means rules and laws on using resale certificates vary from state to state. However, there are some general rules of thumb when it comes to using resale certificates, and we pulled together state-by-state guides to using resale certificates in the 45 U.S. states and Washington D.C. that have a sales tax.

Let’s dig in!

Continue Reading

WooCommerce - the most customizable eCommerce platform for building your online business.

  • 30 day money back guarantee
  • Support teams across the world
  • Safe & Secure online payment