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The WooCommerce Blog

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Three things we hope you take away from WooConf 2017

October 30, 2017 - 9 Comments

A little over a week ago, I traveled to Seattle along with designers and developers, freelancers and agencies from across the wide world of Woo, for WooCommerce’s annual gathering at WooConf.

For me, it was the culmination of 10 months of work that started early in January, when I came on board to plan the content. From 15 Skype calls to chat about what different people wanted from a conference to two days of talks, demos, and workshops, I hope that together we delivered on what I heard our community ask for.

Read on for three things we hope those who joined us onsite or via the live stream took away from WooConf 2017.

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From day 1 to successful homeschool bookstore on WooCommerce

October 26, 2017 - 7 Comments

Charlotte Mason revolutionized education 100 years ago and is still having an impact today, especially in homeschooling. A British educator from the late 1800s, she left an impressive legacy in the form of extensively documented materials for home education.

I think Charlotte Mason would have loved, the passion project of two homeschooling families and an online hub for homeschooling books, lesson plans, discussion forums, and more.

In a nutshell, the openness and flexibility of WooCommerce enabled two homeschooling families to build a thriving online bookstore and subscription business that impacts both their local community and thousands of families worldwide. Their vision is far greater than selling books and the bottom line.

I spoke with Doug, one of the site’s founders and the person who built and maintains the site. Read on for the full story, including the list of extensions and plugins that power their store. hompage

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What’s new in WooCommerce 3.2: Improved coupons and extension management

October 11, 2017 - 36 Comments

Since our last minor release back in June, we’ve been working on a multitude of improvements to improve the WooCommerce admin experience:

  • Apply discounts to orders using coupons, without the chore of doing manual calculations.
  • See which versions of extensions are tested with new WooCommerce updates, before updating.
  • Improved management features for extensions.
  • A simpler, unified shortcode for listing multiple products on pages.

To ensure this update is indeed stable, we’ve been doing plenty of testing on our side; releasing beta versions, testing our own library of extensions and themes, working with customers to do managed updates, and running 3.2 on 👏

WooCommerce 3.2 is also a minor release, meaning it should be fully backwards compatible with 3.1 and 3.0. However, it’s still considered best practice, and recommended, to backup before updating.

We recommend viewing our documentation on how to update, making a backup, updating extensions, and finally updating WooCommerce via WP Admin.

Here are some more details on what’s new in 3.2!

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Sprout new customers with top marketing extensions

April 26, 2017 - 8 Comments

Who doesn’t like spring? The sun is shining, birds are singing, and the flowers and trees are at their brightest. (Although if you have allergies, that last bit might not make the season seem so nice.)

It’s spring for those of us in the northern hemisphere, and we’re celebrating all it brings by collecting marketing extensions that will put a little bit of the season into your store.

From tools that help you grow your sales to extensions that will spruce up your product pages, here are twelve ways you can bring new life to any WooCommerce store.

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Must-have extensions for selling digital goods

April 7, 2017 - 9 Comments

There are some huge advantages to selling digital products. There’s no need to package and ship anything, fewer costs associated with stocking and managing products, and you can usually get new items added to your store in way less time.

But these products come with their own set of challenges. Have you ever tried to photograph a digital product? Or write a compelling product description about a downloadable file? It’s not so easy.

Setting up an amazing digital goods store with WooCommerce (or simply selling a few downloadable items) takes some smart choices. Lucky for you, we’ve got a whole bunch of extensions that will help make those choices easier, and maybe even kick your sales up a notch.

Here are four extensions we think are must-haves for digital goods stores, whether you’re a seasoned pro or just getting started.

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10 powerful extensions for new WooCommerce stores

March 6, 2017 - 4 Comments

When we ask for feedback about WooCommerce, one of the things we hear praised most is its default set of features. For a free plugin, it’s quite powerful, enabling you to sell virtually anything, anywhere, to anyone.

And if you need to go beyond what’s baked-in, that’s where our extensions come into play. These free or paid add-ons extend the functionality of WooCommerce, giving you the power to sell new product types, enhance your store’s performance, and much (much!) more.

There are quite a lot of extensions that you might want to try when you start using WooCommerce, but narrowing them down to the ones you’ll find truly useful can be tricky. So we’re here to lend a hand.

Here are ten powerful extensions we recommend for your new WooCommerce store.

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Top extensions for physical goods stores

February 8, 2017 - 13 Comments

We’ve written in the past about how WooCommerce can be used for unique store setups — memberships, nonprofitssubscriptions and more. But a lot of you choose Woo because it’s a great platform for a simple store selling physical goods.

WooCommerce gives you a fantastic way to start selling and shipping your products fast, no matter what you sell or where you want to sell them. Sometimes, though, you might need a few more tools to take your store to the next level.

In this post, we’ve collected some of our favorite extensions for stores specializing in physical goods. Have a look and see if you find a new favorite!

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Helpful extensions for nonprofits using WooCommerce

January 23, 2017 - 9 Comments

Resources are limited for many nonprofit organizations. It’s crucial for these companies to do their best work while making the most of what they have.

Since WooCommerce is free to use, open source, and works with WordPress, it’s the platform of choice for many nonprofits. WooCommerce lets these businesses accept donations online, sell products to support their cause, or both.

Building a robust, fully functional nonprofit website with WooCommerce isn’t hard — but you have to know what you really need. Which extensions will increase your donations, spread the word about your cause, and get more people involved with your organization? You don’t want to spend money on something only to find out it won’t help.

In thise post, we’ve collected seven extensions that we think will help nonprofits using WooCommerce be more successful online. Keep reading to find out what they are and how you can start using them now.

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WooCommerce extensions to try for holiday sales

October 12, 2016 - 7 Comments


Your customers expect a lot of things during the holiday season — giftable goods, fast shipping, maybe even the option to gift wrap their presents — but above all else, the one thing they’re going to be looking for are those sweet, sweet deals.

Bringing shoppers to your store isn’t as simple as making a coupon or slashing a price. It takes smart marketing to get the word out about what you’re offering, first of all. And in many cases, you might find that creating attractive deals for your specific audience takes a little more than “here’s a code for $5 off.”

To help you prepare your store for bonafide holiday success, we’ve compiled a selection of six WooCommerce extensions that will help you create, distribute, and promote successful holiday offers.

From multi-purpose coupon extensions to add-ons that turn your store into a marketing machine, these solutions will give you everything you need. Read on to find out what they are and how you can use them.

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7 WooCommerce extensions for more loyal customers

September 9, 2016 - 6 Comments

After you build your store and open it up to customers, your focus will shift to from generating sales to generating loyalty — and with good reason. As we explained previously, if you can get a customer to come back for a second purchase, the chances of them sticking with your store will dramatically increase.

There are a ton of ways you can make shoppers loyal to one brand over another. Pricing is one angle you can take. An amazing customer support policy is another. But loyalty doesn’t have to rely on cheap prices or friendly emails.

Occasional treats, payment flexibility, and friendly, open communication can turn your newest customers into lifetime ones. And with a few specific WooCommerce extensions, you can add these loyalty-boosters to your store in a flash — no custom code or development needed.

Let’s take a look at seven extensions that you can start using today to boost the loyalty of your shoppers.

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10 product page features & the extensions to make them happen

April 27, 2016 - 13 Comments

Each component of your store’s website does its part in convincing potential customers to make a purchase. From the content on your homepage to the design of your checkout process, each individual element has a purpose… and can be improved.

Among these components, perhaps none are more important than your product pages. On these pages, shoppers find photos, specifications, and other details that give them a compelling reason to make a purchase.

But sometimes photos and copy alone can’t make the sale. For many stores, product pages need additional features to convince potential customers to take action. For some stores there’s a need to add downloadable guides, while for other stores it’s a matter of offering customization.

Can your potential customers learn enough about your products to confidently make a purchase? If not, we have some ideas for you.
Can your potential customers learn enough about your products to confidently make a purchase? If not, we have some ideas for you.

Today, we’re going to explore ten features that your product pages might need to boost sales — and the corresponding WooCommerce extensions that make them possible.

Ready to make some improvements? Read on.

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Product Vendors 2.0 makes managing vendors simpler

February 23, 2016 - 42 Comments

TL;DR: Product Vendors version 2.0 has arrived! You can upgrade via your WordPress dashboard or download it from your My Account dashboard. Remember to make a backup of your store before installing the update. Enjoy!

With the Product Vendors extension for WooCommerce, store owners can instantly transform any shop into a multi-vendor marketplace, complete with multiple vendors, products, and payout settings.

With today’s release of Product Vendors version 2.0, we’ve added new features that make running a marketplace site even simpler. From a new vendor sign-up form to built-in per-product shipping settings to improvements to commission and payout settings, this update is designed to save you time while giving your vendors even more options.

With Product Vendors 2.0, managing your vendors is a simpler, faster process.
With Product Vendors 2.0, managing your vendors is a simpler, faster process.

Keep reading to learn about all the exciting changes we’ve packed into 2.0 and how they can help you grow your store.

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10 WooCommerce extensions for holiday success

October 30, 2015 - 1 Comment

We’ve been talking about the holidays quite a lot lately. We’ve stressed the importance of being prepared, how to find out what your customers want, and the actions you should take to have a stress-free season.

Having said all that, if you don’t already have the wheels in motion for some holiday sales or events on your WooCommerce store, it’s not too late! In fact, you’ve still got plenty of time to come up with some stellar holiday tactics, thanks in part to WooCommerce’s flexibility and hundreds of easy-to-add extensions.

To give you the push you need to start your planning — or just to help you along, if your plans are well underway — we’ve collected ten of our favorite extensions for holiday success. From shipping add-ons to kind gestures, these extensions will help you attract more shoppers, ship more packages, and have the best holiday ever.

Interested? Have a look at what we’ve picked out just for you.

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12 ways to show kindness to your customers with WooCommerce

September 21, 2015 - 14 Comments

Kindness is a wonderful and powerful thing. It’s also sometimes completely unexpected in online stores, where the shopping experience is so often reduced to “is it in stock?” and “how quickly can I get it?”

Your customers’ wants and needs are complex, however. In the long run, far more matters to them than finding the store with the fastest shipping. Loyalty isn’t just inspired by efficiency and price — it can be dramatically influenced by how well you treat the people who shop with you.

Today, we’ve compiled 12 unique ways you can show kindness to your customers with your WooCommerce store. From being more flexible to staying connected to doing small, simple things that will put a smile on your face, these are methods that will give you the power to fulfill the greatest unspoken need of your customers:

Don’t forget, a person’s greatest emotional need is to feel appreciated. — H. Jackson Brown Jr.

Read on to learn about all the ways you can show a little more kindness, and the WooCommerce extensions you can use to make this possible.

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Introducing WooCommerce Memberships

June 17, 2015 - 77 Comments

As a store owner, you might want to limit certain products, pages, or pieces of content to specific groups of visitors or customers. You might want to restrict certain physical or digital items to customers who sign up or subscribe, or only give rewards in the form of content or products to those who belong to a special group. Yes? Now you can with ease.

Today we’re happy to announce the much-anticipated release of WooCommerce Memberships. This brand new extension allows you to create and maintain multiple membership tiers on your WooCommerce site, and offer exclusive content or products to your members.


Intrigued? Let’s take a closer look at how WooCommerce Memberships works, and explore a few of the ways you can use it in your store.

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WooCommerce Photography

January 27, 2015 - 35 Comments

Humans love many things and one of them is photography. Perhaps it’s because photos are so inextricably linked to the way in which we immortalise moments and capture special times (or these days, help us craft our online personas!). Whatever they mean, there is a beast of an industry in photography and many are taking advantage of this selling their photos online.

And so. We bring you WooCommerce Photography, an extension designed to make selling and buying photographs online an intuitive and easy process for both photographers and their customers!

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