The plugin follows the Google Analytics 4 standard and automatically tracks the following events:

• add_payment_info
• add_shipping_info
• add_to_cart
• add_to_wishlist
• begin_checkout
• login
• purchase
• refund
• remove_from_cart
• search
• select_item
• select_promotion
• view_cart
• view_item
• view_item_list
• view_promotion

No! Datalayer for WooCommerce was built for non-technical users. The entire data layer is added automatically. If you want to create custom tags in GTM, you can follow simple tutorials or rely on our professional support whenever needed.

No. The plugin is lightweight, optimized, and follows best performance practices for WordPress and WooCommerce. It only inserts the necessary scripts at the right moment, without slowing down your site.

Yes. You can use the Test Debugger Bar or the Preview Mode in Google Tag Manager to verify if the events are firing correctly.

Yes! The plugin is compatible with any theme that follows WooCommerce standards. It also works seamlessly with builders like Gutenberg, Elementor, Divi, WPBakery, and others. Events and data will continue to be sent correctly.

Yes! It was built to work with Google Tag Manager (GTM), both Web and Server-Side versions. Just install the plugin, activate the data layer, import our file, and start configuring your tags in GTM — no need to manually code events.

Yes! The plugin has been tested on the Stape platform and works perfectly. Simply install it, activate the data layer, import our file, and configure the platform and tags — all without coding.

Yes. It was developed to be compatible with most popular WooCommerce extensions.

Yes. The plugin has its own consent popup and also works smoothly with solutions like Complianz, CookieYes, Cookiebot, and others.

Yes. It includes specific filters to handle product bundles, preventing individual items from appearing separately in the data layer. You can use the plugin’s hooks to adjust this behavior or reach out to our support team.