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Presenting the Function theme: A theme that does what it says on the tin

Escrito por Matty Cohen on novembro 22, 2012 Blog, Product News.

When it comes to designing and building themes, there are many varying avenues and approaches one can take. A theme can be really detailed and almost over-designed, or it can be clean and minimalist. At WooThemes, we like to craft a fine balance between the two, creating themes that are cleanly and professionally designed, and are also quick and easy to customise and craft into your own unique creation.

Above all, every WordPress theme has one aspect in common: it needs to function. Without further wait, I present to you, the latest in our catalog of clean and crisply designed WordPress themes.

Ladies and gentlemen, meet “Function”

Designed by Chris Rowe, Function is a crisp, open and flexible theme with a modular homepage, to best showcase your content. Function includes support for a wide range of our existing plugin offerings, including WooDojo, WooSlider and WooCommerce, as well as customised homepage components for your content, an introductory message, your latest features, blog posts and just about any other widget you desire, using the widgetized homepage region.

A unique feature we’ve included in “Function” is an advanced implementation of FlexSlider, our popular jQuery slideshow script (used by our WooSlider WordPress plugin, as well as in our themes). “Function” has a featured slideshow that uses in fact two FlexSliders. That’s right… not one, but two! We’ve made use of FlexSlider’s carousel and asNavFor settings to create a pagination carousel that acts as the navigation for the main featured slideshow. Pretty exciting, right?

Function comes bundled with a clean and nifty portfolio feature for showcasing your work or services with a portfolio category quick-switcher. This helps with showcasing as much of your work as possible on a single screen, for your visitors to browse. You can also optionally select one of your galleries to be featured above the rest, with a larger images for each portfolio item.

"Function" Portfolio

Along with all of these great features and a clean design, “Function” comes bundled with WooCommerce support from day 1. If WooCommerce isn’t active, the theme works just as well… and looks just as clean and great. 🙂

Integrates with the “Features” and “Testimonials” plugins as well

Function is the second of our themes to add native support and styling for our new “Features by WooThemes” and “Testimonials by WooThemes” plugins. Read our blog post on these two new plugins for more information about what they are and what exactly they do. If you don’t need these features, the theme works just as well without them. No unused code if you don’t need those features. If you do, integration is as easy as activating the plugins.

As with all WooThemes themes, Function isn’t just for business or commerce. With a few minor tweaks to the comprehensive theme options, Function can transform into a blog theme, a purely business-focussed website, or a personal nameplate homepage. The possibilities are limited only by your imagination.

Discount Coupon

Grab this theme with a 20% discount coupon, valid until 30th November, 2012. Just use WOOMADNESS as your coupon code on checkout.


24 Responses

  1. appfy
    novembro 22, 2012 at 3:31 pm #

    Nice looking theme…,
    I wish you have some new video’s on how to implement WooCommerce & other new plugins… and make it a functional site!

    • Matty Cohen
      novembro 22, 2012 at 3:45 pm #

      Thanks appfy.

      We’re working on a few new documentation sources, which will most likely include a video or two. 🙂

      • appfy
        novembro 22, 2012 at 7:10 pm #

        thx Matty

        novembro 29, 2012 at 10:33 pm #

        Is this theme easy customizable? I like it. And what about sub-page drop menu transparency? I think black is too dark for it.

  2. DrewAPicture
    novembro 23, 2012 at 8:31 am #

    This is a really nice addition to the WooThemes collection. I’m looking forward to peeking under the hood, as it were.

  3. gd6d
    novembro 23, 2012 at 10:26 am #

    When I discover a new theme from you, I always try to imagine how I can adapt it for my clients. This time I found that the slider and the portfolio are really beautiful, and with a classical design, It can be great for many business, especialy in the tourism. I’m looking forward to use it. But what disappoints me is that it’s not the traditional slider management… So sad!! No plan to provide it?
    Also, I’m would appreciate you to replace the research function in the header with a simple contact tel number. I think is it more useful, no?

    • Adii Pienaar
      novembro 23, 2012 at 12:06 pm #

      Can you please elaborate on “traditional slider management”?

      • imbillyryan
        novembro 23, 2012 at 4:51 pm #

        The Slider tab in the dashboard isn’t appearing for me either, perhaps that what he means?

      • gd6d
        novembro 23, 2012 at 4:59 pm #

        Bonjour Adii! Yes imbillyryan, I mean the “Slides” section of the WordPress dashboard that you find on Definition for instance.

        • imbillyryan
          novembro 23, 2012 at 5:07 pm #

          I think its a glitch… I assume they are supposed to show up… but they’re not for some reason.

    • Matty Cohen
      novembro 23, 2012 at 6:12 pm #

      Hi all,

      To clarify, the slideshow was designed as a slideshow of blog posts.

      There are theme options under Function > Theme Options in the WordPress admin to control which tag to filter the slideshow blog posts by.

      • italiafirenze
        dezembro 4, 2012 at 12:38 pm #

        I agree with the above sentiments that a separate slider post type would’ve been much better. Being fixed into using blog posts for the slider halves the effectiveness of this theme for businesses.

        It seems like a retrograde step to me.

  4. Anthony Lepki
    novembro 23, 2012 at 7:47 pm #

    Clean, simple and a great looking theme.
    The minimalist approach where we can build upon really interests me.
    Taking out for a test drive today
    Super thanks!

  5. noahsdad
    novembro 24, 2012 at 1:14 am #

    I just bought the theme. Very nice indeed. Quick question, is there a way to design the left side of the blog posts like what you have here? It’s nice. (The green circle, and the social sharers under it.)

    • Tiago Noronha
      novembro 24, 2012 at 6:03 am #

      Please submit a ticket and we will try to help you as much as we can. 🙂

  6. BB
    novembro 27, 2012 at 6:03 am #

    I was considering getting this theme with a promo code I’d received from the One K in 1 Day event — I was told those codes would be good until the end of the year, but when I went to use it today it didn’t work. My mom has a code from the event, too, and her code didn’t work either. Help?

    (The codes were for 1 theme + 2 bonus themes.)


    • Magnus
      novembro 27, 2012 at 2:51 pm #

      Use the WOOMADNESS coupon code instead to get 5-for-1 and 20% off until Nov 30th.

  7. Louis_z
    dezembro 3, 2012 at 9:55 pm #


    Can you please get back to us with regards to our refund request for this theme?
    We require a response, especially as we have spent a considerable sum with Woothemes.

    We are NOT buying the Wooslider to make this theme “worthwhile”.

    You crippled the slider’s functionality in your latest theme releases: it can only be set to posts — which is useless to us, and you can’t even have the slider showing on the front page if you set a page to home page. This could be done with the previous themes including Whitelight and Canvas.

    You tripled the price of the extensions, you killed the forum, and now you are removing important functionalities on your new themes. Careful planning. What next?

    The average Joe and/or brand new customers won’t understand any of this.

    I find your new “strategy” very disrespectful and unprofessional.

    At least you could make it clear on the front and mention that the theme’s slider is NOW limited feature-wise, and that customers need to buy the Wooslider…


    • italiafirenze
      dezembro 4, 2012 at 12:40 pm #

      I agree with you about the hamstrung functionality of the slider in this theme, it wasn’t what I expected either. Does it work “normally” if you use wooslider?

      • Louis_z
        dezembro 4, 2012 at 9:54 pm #

        Yeah, that was the plan — $$$

    • Magnus
      dezembro 4, 2012 at 6:04 pm #

      Hi Luois,

      If you’ve sent a mail then we’ll get back to you soon.

      The design of this theme slider was aimed at posts, so we implemented it like our Magazine sliders, but with a business homepage.

      You can still use the slider for your business even though it is normal blog posts, as you can easily exclude these posts from your blog if you want.

      I’ve added an post on our ideas board where you can vote for this addition to the theme:

      • Louis_z
        dezembro 5, 2012 at 9:17 pm #

        Hi Magnus,

        If I knew your plans — I would have bought the Wooslider and the Wooslider Woocommerce extension during the 40% sale with the “unlimited site license”.

        It never occurred to me that eventually newer themes would be bundled with reduced slider functionalities. I thought you/we were moving forward…


      • Louis_z
        dezembro 6, 2012 at 11:43 pm #


        It’s been over a week now and I still have not heard from you.

        I just want to make the following clear:

        – I have no intention of using this theme and I have not chosen the bonus themes either.

        – I contacted you within hours of purchasing this theme and requested a refund because of unexpected limited functionality.

        – I am instead using a third party theme and the project is already finished.

        I am looking forwrard to a refund so we can keep on good terms.

        I bought this theme in good faith — in future I suggest you fully alert potential customers when you disable or restrict functionality.


        • Magnus
          dezembro 7, 2012 at 2:41 pm #

          Hi Louis,

          We answer all e-mail every day, so if you still haven’t received an answer, we might not have gotten your e-mail. Please re-send it to or use the contact form on our contact page.