Mobile App Refresh Campaign [Banner] 2024

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WooCommerce Subscriptions

by  Woo
Let customers subscribe to your products or services and pay on a weekly, monthly or annual basis.

Extend period of active subscription status (as it is until next payment) even if early renewal fails.

At the moment if a user pays early renewal and it fails then subscription status immediately changes to “on hold”.

This happens even if the current period (until the next regular payment) is already paid.

In most cases when subscription switches to on-hold status then access to membership area is restricted or lost

From the customer’s perspective, it creates a very bad experience.

Put yourself in client’s shoes. Imagine that you started a monthly subscription to access the membership area. Your first experience of membership was so great that you decided to pay 3 months ahead after 1st week. But your renewal failed due to some reasons (maybe be card has expired).

And oops. Surprisingly you discover that your current access is lost (due to “on hold” subscription status). But you still should have a few weeks of access – you already paid for it.

Would you be happy? Oh no, I think you would have a very bad UX.

So my request/wish (from pure marketing and UX perspective) is to make a timer which will delay switching to “on-hold” status until the paid period is finished.


Current Status


Last updated: March 14, 2020


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