Recover up to 30% more conversions and stop wasting ad spend on inaccurate tracking data
Pixel Manager Pro for WooCommerce is the most complete, turnkey conversion tracking solution for WooCommerce, with over 12 years of development behind it. Start free with Google Ads, Google Analytics 4, Meta and Hotjar, then upgrade to Pro for server-side tracking that recovers the conversions browser pixels miss. No coding required.
Recommended by Google’s own Tag Implementation Team.
- Tracks your whole e-commerce journey (product views, add to cart, checkout, purchase) and sends it to every major ad and analytics platform at once.
- A turnkey alternative to Google Tag Manager: no data layers, no triggers, no hours of configuration. Just enter your tracking IDs.
- Server-side tracking (Conversions API) for 7 platforms typically recovers up to 30% more conversions than browser-only tracking.
- GDPR and CCPA friendly with Google Consent Mode v2, and works with 19 consent management platforms out of the box.
Add Pixel Manager Pro to your cart using the purchase options above to unlock the full toolkit, or try the free version first.
Trusted by stores and tagging professionals
This plugin was recommended to us by Google’s Tag Implementation Team. That should say enough.
says @dpackert24
We’re using this for our biggest clients and it’s working great!
says @wodobo
Pixel Manager for WooCommerce is the go-to plugin for both tech wizards and casual users.
says @chxz
See it in action (2 minutes):
Start free in minutes
The free version is genuinely useful on its own and covers the platforms most stores set up first. Install it, enter your tracking IDs, and you are tracking accurate e-commerce conversions today.
Free tracking pixels
- Google Ads: conversion value tracking, dynamic remarketing audiences, cart data for Performance Max and Smart Shopping, and the Google new customer acquisition parameter.
- Google Analytics 4 (GA4): the complete Enhanced E-Commerce funnel (product impressions, add to cart, checkout steps, purchases).
- Meta (Facebook and Instagram): remarketing events and custom audiences (ViewContent, AddToCart, InitiateCheckout, Purchase).
- Hotjar: heatmaps and session recordings.
Free features
- Google Consent Mode v2: full support including ad_user_data and ad_personalization, with region defaults for the EU, UK and US states that have privacy regulations.
- Google Tag Gateway for Advertisers: first-party tracking served through Google’s own servers.
- Payment Gateway Accuracy Report: see, per payment gateway, how many orders reached the confirmation page and fired the conversion pixel, so you can spot gateways that quietly drop your conversions.
- Order duplication prevention, customizable tracking filters, and support for lazy-loaded product lists (infinite scroll and AJAX loading).
Download the free version
Why upgrade to Pixel Manager Pro
Browser pixels miss a meaningful share of your real conversions. Ad blockers, Safari ITP cookie restrictions, browser privacy settings and transient network issues all quietly drop tracking data. That starves your campaign optimization and inflates your reported cost per conversion. Pixel Manager Pro closes that gap.
Recover up to 30% of the conversions browser pixels miss
Server-side tracking (Conversions API) sends conversion data straight from your server to the advertising platforms, bypassing the browser limitations that cause data loss. It typically recovers up to 30% more conversions than browser-only tracking, which directly improves campaign optimization and ROAS reporting. Pixel Manager Pro includes server-side tracking for:
- Meta (Facebook): Conversions API (CAPI)
- TikTok: Events API (EAPI)
- Pinterest: Conversions API
- Snapchat: Conversions API
- Reddit: Conversions API
- OpenAI: Conversions API
- Google Analytics 4 (GA4): Measurement Protocol
Automatic Conversion Recovery (ACR): catch the orders that never tracked
ACR is our unique Pro feature that recovers purchases whose conversion pixel never fired, for example because an offsite payment gateway like PayPal redirected the customer away during checkout, or because of a transient page or network failure. ACR detects the missed order and sends the conversion to your advertising platforms, including server-side where enabled, so you stop losing credit (and budget) for sales you actually made. Learn more about Automatic Conversion Recovery.
More Pro advantages
- Never double-count a sale: advanced order duplication prevention records each order’s tracking status server-side, so a purchase is counted once even if the customer returns on another device or browser.
- Google Ads Enhanced Conversions: hashed first-party data improves match rates and recovers conversions lost to cookie limits.
- Google Ads Conversion Adjustments: automatically send refunds and value corrections back to Google Ads so your ROAS data stays accurate.
- Built for speed: lazy load the tracking library until the visitor interacts, to further reduce impact on page load time.
- Deeper engagement tracking: scroll tracking plus automatic phone number and link click tracking.
- Every Pro integration below, including 14 additional advertising and analytics platforms.
All integrations
Included in the free version
- Google Ads
- Google Analytics 4
- Meta (Facebook and Instagram)
- Hotjar
Pro
- Microsoft Advertising (Bing)
- TikTok
- Pinterest
- Snapchat
- Reddit
- OpenAI (newest integration)
- X (Twitter)
- LinkedIn
- Crazy Egg
Pro (beta)
- AdRoll
- Outbrain
- Taboola
- Contentsquare
- AB Tasty
- Optimizely
- VWO
Highlights
- Easy setup: enter your tracking IDs and you are done. No coding, no tag manager.
- Accurate, standardized data: consistent e-commerce events sent to all your platforms at the same time, with clean product data.
- Privacy ready: GDPR and CCPA friendly with Google Consent Mode v2 and 19 consent management platforms supported out of the box.
- Lightweight: only the code for the pixels you actually use is loaded, minified and pre-compressed, so it stays light on your store’s load time.
- Actively maintained: 12+ years of development, kept in step with platform changes (newest: the OpenAI Conversions API), so your tracking does not silently break.
- Modern WooCommerce: ready for High-Performance Order Storage (HPOS), the block-based checkout, and express checkouts like Apple Pay, Google Pay and Stripe Link.
Consent management
The Pixel Manager integrates with all major Consent Management Platforms so your tracking pixels respect every visitor’s consent choices, including Google Consent Mode v2 with region-specific defaults for the EU, UK and US states with privacy regulations. It works out of the box with these 19 platforms:
- Beautiful Cookie Consent
- Borlabs Cookie
- Complianz
- Cookie Compliance (hu-manity.co)
- Cookie Confirm
- Cookie Script
- Cookiebot
- Cookiefirst
- CookieYes
- FAZ Cookie Manager
- GDPR Cookie Compliance (Moove Agency)
- Iubenda
- OneTrust
- Real Cookie Banner
- Termly
- Usercentrics
- WP AutoTerms
- WP Consent API
- WP Cookie Consent
Please read the following for additional setup information.
Documentation
Comprehensive setup guides, troubleshooting and API references are available in the Pixel Manager Pro documentation.
Security review
Although we follow security best practices, we wanted to be sure we did not miss anything, so we had the plugin independently reviewed by Patchstack, a cybersecurity company specializing in WordPress security. Their conclusion:
We were unable to detect any vulnerabilities that would impact the security status of the plugin in a serious way.
We also run a managed Vulnerability Disclosure Program with Patchstack, our security partner. If you believe you have found a security vulnerability, you can report it here.
Ready to recover lost conversions and get accurate data?
Start free with Google Ads, GA4, Meta and Hotjar, then upgrade to Pro to unlock server-side tracking for 7 platforms, Automatic Conversion Recovery, and all 14 additional Pro integrations. For most stores, the conversions Pro recovers are worth far more than the plugin costs. Every WooCommerce.com purchase includes one year of updates and priority support, backed by WooCommerce.com’s 30-day money-back guarantee.
Add Pixel Manager Pro to your cart using the purchase options above and stop leaving conversions, and ad spend, on the table.
