Ecommerce on your terms

WooCommerce vs Shopify

Shopify makes it easy to accept and manage online payments, but only on their terms.

WooCommerce gives you the ownership and freedom of open source. Decide what works for you, build outside the box, and customize without limits.

What to expect from WooCommerce

The freedom of open source

Shopify is a closed platform. There are limited product variations, no sub-categories, no options to migrate, and there is nothing you can do about it.

WooCommerce offers the freedom of open source. You have full code access and ownership, the option to customize any aspect of your site, and can integrate any service – with complete control.

Want to change something? You can.

Add functionality without upgrading

All of Shopify’s features are tied to their paid plans.

For example, third-party shipping rates and advanced report building are only available in the Shopify Advanced plan at $299 per month.

With WooCommerce, you can add any free or paid extensions from our marketplace or beyond – when it suits you.

Built on the world’s best CMS

WooCommerce is built on WordPress, offering deep integration with the world’s best content management system and publishing tools.

Updating your site’s content regularly is important for SEO, and it’s simple with WordPress.

This familiar framework is easy to learn, and manage for store owners and content creators alike.

Bring your data with you

It’s easy to export your Shopify catalog and import your products, orders, customers, categories, reviews, and more into WooCommerce. Whether you’re planning to grow large or just take the next step for a side project, WooCommerce is flexible, so you can build a solution for today that will scale.

“Have used Shopify for over three years. Now finished my first WooCommerce site and am very happy with the ease of setup, design flexibility, and absence of nickle-diming for any added feature.”

Compare WooCommerce and Shopify

Ready for ecommerce on your terms? The easiest way to check out WooCommerce is with Woo Express, our all-in-one solution that includes hosting, tools to grow your business, and more.

Try WooCommerce