Woo news
Woo is the company behind WooCommerce, the ecommerce platform that powers 4M+ stores.* Built on WordPress, WooCommerce empowers anyone to sell anything, with unlimited control over how they build and evolve their business.
Launched in 2011 and acquired by Automattic in 2015, Woo is a fully distributed company with employees worldwide.
*StoreLeads, January 2026
WooCommerce in numbers
developers, creatives, and builders
supporting WooCommerce merchants worldwide
core code contributors from
around the world
*Regarding third-party measurement: WordPress plugin rules don’t permit the automatic collection of stats and performance data (although some merchants do opt in to share data). We use third-party measurement tools, including StoreLeads.app and W3Techs, to build an accurate estimate of WooCommerce installations, growth, and geographic distribution.
Latest Woo news
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Win a Golden Ticket to #WooConf
[COMPETITION CLOSED] – winner will be announced on Monday 18 August! They say the best things in life aren’t things but sometimes, they are. We’re giving away a Golden Ticket to WooConference this November including flights, accommodation and admission. Want in?
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WooThemes at the Code4CT Bootcamp
Earlier this July, we were invited to present WordPress at the first ever Code4CT event. Run by InnovateSA, Code4CT aims to educate high school girls from a local South African township about web technologies and how to employ them to create successful online presences. As passionate members of the WordPress Cape Town community, we strive…
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Doing action
It’s been three weeks since our birthday and we’re all slowly recovering from the sugar overload. Apart from eating cake our team got busy with some impressive WordPress contributions. Team work Cobus worked on the WordCamp Cape Town 2014 site which is now live. Hugh has been hard at work putting together a WordPress Charity Hackathon event. The idea…
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Celebrating ‘Fashionable’ with fancy threads
Yesterday we released our brand new Canvas Child Theme, Fashionable, and in celebration the Woo Team donned fancy threads and suited up.  Naturally, we couldn’t help but share some of the spoils of the fashion war with you.
Why people love WooCommerce
Unlimited capability
WooCommerce developers can build 100% custom products as needed. The WooCommerce Marketplace also offers hundreds of extensions and themes that personalize and extend the capabilities of WooCommerce stores.
Woo customer support
WooCommerce has a worldwide community of developers, builders, and creatives ready to help anyone build an online business that scales.
Open source roots
As a freely downloadable plugin for WordPress, WooCommerce has always been a part of the open-source community. Democratizing commerce is at our core.
Ownership over leasing
Woo customers own their site end to end, with a 100% open-source platform, unlimited hosting options, and total control over their shopping experience.
Brand and logo guidelines
For logos, typography, and guidance on tone, check out our brand guidelines.
Contact the Woo Press Team
Press contact
Please direct all press inquiries to:
press@woocommerce.com
Connect with Woo
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