Six zeros

Written by Mark Forrester on June 17, 2013 Blog.


Friday marked a monumental milestone. After 52 releases, 35 official themes, 192 official extensions, a lot of hard work, and a whole bunch of community contribution WooCommerce has surpassed 1,000,000 downloads. Only 626 days from it’s launch!

Digging deeper it took us only 137 days from our big 500,000 downloads milestone to double our download count at an average of around 5,000 downloads a day in the last few weeks. That’s some some serious growth that we are immensely proud of and a great testament to the success of version 2.0 that we released just 102 days ago.

We can quickly get caught up in the statistical data trivialising what it is actually important. Those numbers represent real people in countries all around the world. Those people all around the world are starting businesses, or taking their existing businesses online using our e-commerce tools.

And that’s what we are truly proud about.

Thank you to all of our customers and all of our contributors for growing and shaping WooCommerce. We’ve paved a road for much future innovation and exploration in the WordPress eCommerce space.

How we’re celebrating

To celebrate this milestone we are running a flash 48 hour promotion, site wide, across all our WordPress themes, plugins and WooCommerce extensions. Use the coupon code “WC1M” on checkout and you’ll receive 30% off your purchase. That’s a significant saving that for some might mean a new shop theme or extension to help cater for your customers better, for others that might be that little push you need to try out one of our products for the first time. Trust us, you won’t be disappointed.


The sale has now ended, be sure to check into the blog soon for another special.

This coupon will not work for any of our Club Subscriptions, and can not be used in conjunction with any other coupon code.


79 Responses

  1. thenbrent
    June 17, 2013 at 10:20 am #

    Congrats WooThemes! A well deserved and hard earned achievement.

  2. adamdawood
    June 17, 2013 at 10:38 am #

    Congratulations! Love the work you guys do!!!

  3. alexfilatov
    June 17, 2013 at 10:38 am #

    Congratulations! I’m glad I was part of this million! ๐Ÿ™‚

  4. silter
    June 17, 2013 at 10:44 am #

    Nice title, considering the image in the newsletter lost 1 of those zeros ๐Ÿ™‚

    • Mark Forrester
      June 17, 2013 at 10:48 am #

      Massive fail on my part. 5 seemed enough ๐Ÿ™‚

      • Josh Kohlbach
        June 17, 2013 at 11:26 am #

        Lol Mark, was wondering ๐Ÿ˜€

        Congrats on the milestone, big achievement for a great plugin!

      • Dave Campbell
        June 17, 2013 at 11:46 am #

        made me laugh ๐Ÿ™‚

      • Stefan [TW]
        June 17, 2013 at 3:03 pm #

        Was wondering too.
        Is this part of your marketing to get more clicks? ๐Ÿ˜‰

      • Riaan Aggenbag
        June 18, 2013 at 10:37 am #

        Against popular believe, you’re only human ๐Ÿ™‚
        Well done bud!

    • Mark Joseph Diamzon
      June 17, 2013 at 10:49 am #

      Not even half a million, but kudos!

  5. Matt
    June 17, 2013 at 10:51 am #

    Intentional typo in your mailout? Check the big counter at the top of email… it says 100,000, missing a zero ‘-)

    • Matt
      June 17, 2013 at 10:54 am #

      100,000 or 1,000,000 it’s still a great product by the way!

      • Mark Forrester
        June 17, 2013 at 10:55 am #

        Our new WooCommerce tagline. Thanks Matt!

        • Abdul
          June 18, 2013 at 12:09 pm #

          How to verify the users Email id. Donโ€™t you have a plugin for Verification.

  6. tweedsolutions
    June 17, 2013 at 11:07 am #

    Fantastic results – Well done. WE love WooCommerce!!!

  7. George
    June 17, 2013 at 11:08 am #

    This is terrific news, Well done to Woothemes and WooCommerce. You have a great product.

  8. Graham Cluley
    June 17, 2013 at 11:31 am #

    Congratulations Woothemes! You have helped so many people build fine websites – looking forward to you celebrating 10 million downloads. ๐Ÿ™‚

  9. Moonworks
    June 17, 2013 at 11:34 am #

    Congratulations, especially as I see you have had a further 15,522 downloads since passing this milestone.

    Put simply, I’m not even looking at using anything else, and when I look at other plugins which enable me to monetise my website, I always look to see if it will work with WooCommerce first.

  10. labugia
    June 17, 2013 at 11:44 am #

    congrats team! you’re awesome

  11. Domenico Aurora
    June 17, 2013 at 11:52 am #

    you’re the best! Beautiful theme and a great support in every moment! Congratulations!

  12. Pranjal
    June 17, 2013 at 11:57 am #

    Outstanding, you guys really deserve this success. I am using your WooCommerce on many sites, it’s by far the best way to transform our WordPress site into a full fledged online store.

    Congrats ๐Ÿ™‚

  13. Aleksej
    June 17, 2013 at 12:50 pm #


    • Ryan Ray
      June 17, 2013 at 4:37 pm #


  14. AlokSharma
    June 17, 2013 at 12:57 pm #

    Heartily congratulations!

    Though I became a part of WooThemes just 4 days ago (on 13th June), I feel glad that I was able to contribute 1 to that six zeros ๐Ÿ˜‰

    I must say you guys have been working very hard out there and so there much be some celebration this evening!

    Once again, all the best!

  15. Paulgi
    June 17, 2013 at 1:18 pm #

    i can’t find any space on the checkout to use that code :\

  16. frano09
    June 17, 2013 at 1:32 pm #

    Congrats, great news for you and the community, keep up the great work!

  17. niravmehta
    June 17, 2013 at 1:33 pm #

    This is indeed a great milestone. We don’t generally realize how far we’ve come until we look back.. It’s been phenomenal growth from early days. We are very proud to participate and contribute to the growth!! Time for us to think up another super WooCommerce extension eh?? ๐Ÿ™‚

    • James Koster
      June 17, 2013 at 3:04 pm #

      Get your thinking cap on! ๐Ÿ˜‰

  18. Deon
    June 17, 2013 at 1:49 pm #

    I just love WooThemes’ products. You made it possible for me to build an e-commerce website with no (absolutely nothing!) previous experience. People think I’m brilliant!

  19. Johnny
    June 17, 2013 at 2:16 pm #

    We where just waiting for that ๐Ÿ˜‰ Happy celebration Woo-Crew, I’ve been following and working with you for a long time. So it’s fun to see that things go well for you.

    I’m happy to have you guys as a partner to work with!


  20. Derek Wyatt
    June 17, 2013 at 2:49 pm #

    I’ve been eyeballing a subscription and was excited when I saw this promotion. I was finally going to pull the trigger and become a member, but it doesn’t work with subscriptions. I’ve bummed. Congrats on the downloads, it looks like I’ll be waiting on the subscription membership.

  21. jlanzago
    June 17, 2013 at 2:53 pm #

    Sorry this would not work for Club subscriptions (start-up fee).

    Other promotions in the past such as black friday have worked also for Club subscriptions.

    Guess I’ll have to wait for other promo in the future to get my subscription…

    • Ryan Ray
      June 17, 2013 at 4:39 pm #

      That was one of the first times we ever did promotions on the startup fee, I think we should include them more often. ๐Ÿ˜‰

      • Jordan Iversen
        June 18, 2013 at 3:41 am #

        Mark, use your magic to have this work for the new Developer’s Club and I will purchase it to give it a whirl. I have been with StudioPress for some time now, and while I like their framework, theme’s have been a bit stale.

        Give us that push to try something new ๐Ÿ˜‰

        • Jordan Iversen
          June 18, 2013 at 3:51 am #

          Errr… I mean Ryan, sorry buddy.

  22. acuariopro
    June 17, 2013 at 2:58 pm #


  23. James
    June 17, 2013 at 3:29 pm #

    Wow, congrats! I starting using woocommerce over a year ago didn’t realize how new you guys were. Keep up the good work.

  24. Blue
    June 17, 2013 at 3:41 pm #

    Congratulations to all at Woo, and thank you for creating such a versatile product!

    Here’s to the next million.

  25. maxrice
    June 17, 2013 at 4:07 pm #

    Congrats WooTeam ๐Ÿ™‚

  26. Thanasis
    June 17, 2013 at 4:35 pm #

    Congratulations! Keep up the great work ๐Ÿ™‚

  27. Anthony Hortin
    June 17, 2013 at 4:42 pm #

    A huge milestone indeed! Congrats and well done guys!

  28. cucogut
    June 17, 2013 at 5:09 pm #

    Congrats, lads! Woocommerce have been really useful to my work! really!

    Just one question… the coupon will work with the additional coupon club subscribers have?

  29. Vinobha
    June 17, 2013 at 5:17 pm #

    Excellent themes… keep it up… like to joinn affiliate…

  30. Jeni
    June 17, 2013 at 5:53 pm #

    Congrats, Woo – many happy returns!

  31. Anamaria Baralt
    June 17, 2013 at 6:59 pm #

    Congratulations! You guys really are the best.

  32. Dave Korpi
    June 17, 2013 at 7:34 pm #

    Happily using your e-commerce solution here: Working very well! Would LOVE to get an interface that hooks it up to QuickBooks or something like that!

  33. Sam Freedom
    June 17, 2013 at 8:54 pm #

    Have watched you guys grow since the beginning. Its been a delight. Hers to many more downloads and years of success.

  34. Adriano Zappacosta
    June 17, 2013 at 8:58 pm #

    Congratulations! Well done and definitely deserved! Go on…

  35. iih
    June 17, 2013 at 9:44 pm #

    Congratulations guys! keep it up

    June 17, 2013 at 10:39 pm #

    Finding new reasons every day that validate our decision to use Woocommerce so heavily. Great promotion. Might just pick up some new extensions I’ve been looking at for a while now.

    • Ryan Ray
      June 17, 2013 at 11:21 pm #

      Go on, you know you wanna! We’re, obviously, very happy to hear you guys are using WooCommerce more and more!

  37. Jay Valento
    June 18, 2013 at 12:09 am #

    Congratulations….next is 2 million by the end of the year, right?

    • Ryan Ray
      June 19, 2013 at 4:12 pm #

      If the pace keeps up, of course! ๐Ÿ˜›

  38. Dynisha
    June 18, 2013 at 3:31 am #

    Congrats! It’s an awesome product. Double Woo to you ๐Ÿ™‚

  39. Waqas Ahmad
    June 18, 2013 at 7:48 am #

    Thanks Woothemes for a great Woo-Commerce Plugin ๐Ÿ™‚

  40. agernaat
    June 18, 2013 at 8:58 am #

    Fantastic work!

  41. Andreas Bina
    June 18, 2013 at 9:40 am #

    Congrats WooThemes!

    We know you are the best theme developer in the market.

    Waiting for the boost up of projects from the AWW ๐Ÿ™‚

  42. Abdul
    June 18, 2013 at 9:51 am #

    How to verify the users Email id. Don’t you have a plugin for Verification.

    • Ryan Ray
      June 19, 2013 at 4:12 pm #

      We don’t.

      If it’s not on our site or linked to from our site, we’re not aware of a solution for it.

      I’m sure there are plugins out there to verify email addresses when registering for an account. I’d assume it may work with WooCommerce, but I can’t say anything does.

  43. silvermarbles
    June 18, 2013 at 10:24 am #

    I held off for a couple of weeks, knowing that there would be a WooThemes discount around the corner. Glad I did. I just bought Woo Subscriptions and couple of extentions with a 30% discount voucher. Thanks very muchly Woo, keep it up! ๐Ÿ™‚

  44. arsimedia
    June 18, 2013 at 1:04 pm #

    I can not purchse anything here – seems not to work…

    Message:”Sorry, the transaction was declined.”

    not good for advertisementโ€ฆ

    • Ryan Ray
      June 19, 2013 at 4:08 pm #

      As the error message says, contact us! ๐Ÿ˜‰ – help[at]

      We can get that error solved and get your purchase through.

  45. Rajbir
    June 18, 2013 at 2:23 pm #

    Congrats !!! Lots more to go

  46. mabouchalkha
    June 18, 2013 at 5:03 pm #


  47. oddesign
    June 18, 2013 at 11:10 pm #

    Instead of a discount on plugins – even if it were all plugins 90% off – I’d simply settle for a MarketPress to WooCommerce converter.

    It’d only help you guys – and we need it DESPERATELY.

    • James Koster
      June 19, 2013 at 11:40 am #

      Why not make a suggestion over on our ideasboard? ๐Ÿ™‚

  48. promofactory
    June 18, 2013 at 11:15 pm #

    Congrats Team

  49. Wassim
    June 19, 2013 at 7:51 am #

    Awesome milestone, congrats guys!

  50. fashionpuppy
    June 19, 2013 at 10:16 am #

    Well done! ๐Ÿ™‚

  51. focusnet
    June 20, 2013 at 1:00 am #

    I had 4 items in my cart with the 30% coupon applied, and when I removed 2 of them it set the prices back to normal retail and said the coupon had expired. That sucks! Any way I can get a grace period and purchase those items now, or do I have to wait for the next promo?

  52. aidanodr
    June 20, 2013 at 3:54 pm #

    Hey Guys,

    Is this 30% coupon deal coming along again? In my opinion 48 Hours is too short.

    In my case i was away for two days from tech & missed it

  53. KatieKat
    June 21, 2013 at 2:04 pm #

    Hi there guys congratulations on the milestone but have to agree with aidanodr that 48 hours is far too short especially during main vacation time for a lot of people. Is there anyway the promotion can be extended.

  54. mirefoot
    June 22, 2013 at 3:30 am #

    Have to say I agree, i was on a flight from Australia to London and that took up 30 hours, so I missed out as well!

  55. blends
    June 22, 2013 at 2:48 pm #

    Yeah, the coupon expired before I got paid. Kinda bummed. Now it’s out of my budget again.

  56. Rahul
    June 23, 2013 at 6:59 am #

    A huge milestone indeed.. best of luck to the whole woocommerce team. wish other milestones to come too. cheers.

  57. Rafa Gallego
    June 27, 2013 at 12:46 pm #


    It’s a pleasure to be a part of this growing family ๐Ÿ˜€ I can say I am one of the first 200.000? (or 300.000… well, less of that 500.000 for sure) users of Woocommerce, since we get our copy one year ago. And we are very very happy with our decission.

    Or course, I recommend this plugin to everybody that ask me for an ecommerce solution. It’s great, and powerful.


  58. Thuoc chua benh
    July 9, 2013 at 3:58 pm #

    Congrats guys!
    Keep going walk