BST Category | Sitewide Banner Q1 2025

Added by Marketing - Russell L

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WooCommerce

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Add Variation Support to Core Product Shortcodes and Blocks

As a store owner, I need the ability to display specific product variations on any page using core WooCommerce functionality (shortcodes and blocks), without requiring additional extensions.

Use Case:
– Creating deals/sale pages featuring specific variations
– Displaying specific SKUs from variable products
– Building curated collections of product variations
– Improving customer experience by showing variations directly on listing pages

Current Limitations:
– Core [products] shortcode only displays parent products
– Product blocks can’t target specific variations
– No native way to display individual variations as separate products
– Forces store owners to purchase additional extensions for basic variation display

Business Impact:
– Reduced flexibility in product presentation
– Additional costs for extensions
– More complex setup and maintenance
– Potential loss of sales due to poor variation visibility

Proposed Solution:
Extend the existing [products] shortcode and Products blocks to:
– Accept variation IDs and SKUs
– Allow filtering by variation attributes
– Support variation-specific pricing and sale status
– Maintain consistency with current product display options

This would significantly improve WooCommerce’s core functionality and reduce reliance on third-party extensions for basic variation display needs.

Thank you!

Author

QT

Current Status

Open

Last updated: March 13, 2025

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