Woo news
Woo is the company behind WooCommerce, the ecommerce platform that powers 4M+ stores.* Built on WordPress, WooCommerce empowers anyone to sell anything, with unlimited control over how they build and evolve their business.
Launched in 2011 and acquired by Automattic in 2015, Woo is a fully distributed company with employees worldwide.
*StoreLeads, February 2026
WooCommerce in numbers
developers, creatives, and builders
supporting WooCommerce merchants worldwide
core code contributors from
around the world
*Regarding third-party measurement: WordPress plugin rules don’t permit the automatic collection of stats and performance data (although some merchants do opt in to share data). We use third-party measurement tools, including StoreLeads.app and W3Techs, to build an accurate estimate of WooCommerce installations, growth, and geographic distribution.
Latest Woo news
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Veerle Pieter’s Abstract
Today not only see’s the launch of our Christmas 4 for 1 special, but also the launch of one of our exciting themes that we collaborated with the wonderful Veerle Pieters on – Abstract. A good few months ago we commissioned Veerle to design us a theme with a typical Veerle flair to it. We…
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WooThemes is now running WordPress 2.7!
We have now updated all our demo themes to the latest version of WordPress! There were no problems at all in the upgrade, so you can go ahead and upgrade! There is no need to update your theme to the latest version if it is working fine on your current installation. The new version of…
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Busy Bees
What a year 2008 has been, WooThemes is only 5 months old, yet we’ve launched 17 themes, answered about 2 400 support queries (14 000 forum threads!), and replied to a heap of sales/administration emails. To put it lightly we’ve been busy bees . Today is a very special day as we are launching the…
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It’s a simple blog theme
It’s the 28th of the month and we’ve got just enough time to squeeze another theme release in before the end of the month, that mean’s we’ve launched 3 themes this month! BlogTheme is another design concept that we received through our WooContest . Designed by Chris Rowe, who also designed Gotham News , this…
Why people love WooCommerce
Unlimited capability
WooCommerce developers can build 100% custom products as needed. The WooCommerce Marketplace also offers hundreds of extensions and themes that personalize and extend the capabilities of WooCommerce stores.
Woo customer support
WooCommerce has a worldwide community of developers, builders, and creatives ready to help anyone build an online business that scales.
Open source roots
As a freely downloadable plugin for WordPress, WooCommerce has always been a part of the open-source community. Democratizing commerce is at our core.
Ownership over leasing
Woo customers own their site end to end, with a 100% open-source platform, unlimited hosting options, and total control over their shopping experience.
Brand and logo guidelines
For logos, typography, and guidance on tone, check out our brand guidelines.
Contact the Woo Press Team
Press contact
Please direct all press inquiries to:
press@woocommerce.com
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