A cinematic tour of WooHQ

Written by Mark Forrester on February 8, 2012 News.

Over the past few months we’ve been settling into our new head office here in Cape Town South Africa, where 7 of us work from. Only three doors down from our old one that we outgrew in August last year… It has certainly taken a good amount of time to design, decorate and renovate the office, but we are finally happy with the end result.

A couple weeks ago a good friend of mine, the multi-talented Mr Andrew Schär offered his film skills to showcase our new offices and our day-to-day activities. He’s done a stellar job of documenting WooHQ in an epic cinematic style. We really appreciate his time and effort in trying to make us look good, and really recommend his services.

Best viewed fullscreen and in HD.

Andy has written a blog post on his new site detailing the process and technical details of his SLR videography experiment.

Our next challenge – documenting all 17 team members spanning the world!


59 Responses

  1. Sarah
    February 8, 2012 at 12:57 pm #

    Looks like you work in a great office! BTW – I love the door with the WooNinja. He is so cool.

    • Scott Webb
      February 8, 2012 at 2:42 pm #

      Hey! 🙂

      Second that one. I am jealous being out in Canada. My spare bedroom could use some of these amenities.

  2. Paul Winslow
    February 8, 2012 at 1:01 pm #

    Love it.

  3. firebubble
    February 8, 2012 at 1:37 pm #

    Really nice video and looks like a great place to work too!

  4. Neil
    February 8, 2012 at 1:47 pm #

    I want to work there!

  5. Michelle J Flynn
    February 8, 2012 at 2:19 pm #

    Those are some SERIOUS film skills right there. Nice one, Andrew. And love the new office look WT!

    • Andrew Schär
      February 8, 2012 at 3:02 pm #

      Thanks so much for the kind words Michelle! I really appreciate it and I’m super glad you like the film! 🙂

  6. Fred
    February 8, 2012 at 2:50 pm #

    Very nice filming guys! I wish I had a job like that 🙂

    • Andrew Schär
      February 8, 2012 at 3:03 pm #

      Thanks Fred! Was super fun filming them and their office antics 😉

      • jeffikus
        February 8, 2012 at 3:06 pm #

        Was fun having you in the office!

        • Andrew Schär
          February 8, 2012 at 3:08 pm #

          🙂 Round two is going to be even more awesome! (Yes we’ve got plans to make another special something at WooHQ) #WatchThisSpace

          • Ryan Ray
            February 8, 2012 at 5:03 pm #

            I’m good with a DSLR if you need a second camera man! I’ll even bring my Mk II! 😉

  7. Alejandro Carrillo
    February 8, 2012 at 4:26 pm #

    It’s great to see what have you achieved. It’s inspiring, I want an office like that! Congrats!

  8. Pomy
    February 8, 2012 at 4:52 pm #

    I love your way to work! 🙂

  9. Rene
    February 8, 2012 at 5:22 pm #

    Wow!! Such an amazing video! And so true to the Woo way of work! Loving the wingback shot! 🙂


    • Andrew Schär
      February 10, 2012 at 9:29 am #

      Thanks Rene! Glad you like it 🙂

  10. Steven Gliebe
    February 8, 2012 at 5:29 pm #

    That was cool. I like how it was like three seconds of code and the rest was video games, ping pong and ninjas.

    • Ryan Ray
      February 8, 2012 at 7:49 pm #

      I think that’s representative of a day in the office in Cape Town, especially if they shot on Friday! 😉

  11. Javid
    February 8, 2012 at 6:51 pm #

    wow to woo team…

  12. Joachim Kudish
    February 8, 2012 at 11:37 pm #

    Absolutely great! Nice work guys!

    I really loved that chair with the maps on it 🙂

    • Andrew Schär
      February 10, 2012 at 9:30 am #

      Glad someone else liked that chair! It’s such a cool piece of furniture!

  13. Andrew B
    February 9, 2012 at 12:12 am #

    I love the video, it is superb quality. There are times I wish I could work in an office like this, with dedicated work, relaxation and meeting areas.

  14. claurentk
    February 9, 2012 at 12:20 am #

    Congratulations for this sublime video. And your new office seems brillant.

  15. John (TentBlogger)
    February 9, 2012 at 2:34 am #

    that is pretty slick…!

  16. Victoria
    February 9, 2012 at 5:51 am #

    I’m impressed and it shows just how amazing the people are behind this epic machine known as Woo : )

    • Ryan Ray
      February 10, 2012 at 7:26 am #

      Lovely comment Victoria, do wish I was hanging out in the offices too. 😉

  17. Dita
    February 9, 2012 at 6:26 am #

    love your site and nice video… 🙂

  18. Marlin Jackson
    February 9, 2012 at 7:45 am #

    Awesome office guys – There is a sense of rare calm which is good to see.

  19. Andy Hall
    February 9, 2012 at 8:19 am #

    Hey Mark, great environment to work hard and play harder, but what does “schedule wc pr” mean, do you have to book private loo breaks? Like the coffee bit, and the rest!

  20. Phil
    February 9, 2012 at 11:59 am #

    Very impressive video and nice HQ!

  21. Ciaran Whelan
    February 9, 2012 at 1:27 pm #

    Just stunning filmography of a vibrant office life. Having grown up in Durban, then living under Table Mountain beside the Garden Centre, and now Living in South Australia, I only wish I knew Woo was there in Kaapstad.

    Watching the movie just makes me feel like family already, and Andrew… very nicely done.

    • Andrew Schär
      February 9, 2012 at 5:52 pm #

      Glad you like Ciaran!

  22. imagine-medias
    February 9, 2012 at 5:40 pm #

    seems to be an example to follow…to do great job! Thank’s.

  23. Martin Shin
    February 9, 2012 at 6:01 pm #

    That was WOO-Some!

  24. Wilko
    February 9, 2012 at 6:11 pm #

    I really like the fact that you have a table tennis table in your office! This is great! And the video is fun but maybe you can think about another music trailer ;-)?

  25. Stuart
    February 9, 2012 at 6:16 pm #

    Love the office guys, its the way all digial agencies/firms should be!

    Word hard, Play harder!



  26. Tutspress
    February 9, 2012 at 7:33 pm #

    Your office looks very cool. Great guys, great office! Woo is the best for all time.

  27. Nick Daugherty
    February 9, 2012 at 7:48 pm #

    New office looks great, gents! But where was the rest of the team that day? No Adii?

    • Mark Forrester
      February 9, 2012 at 11:15 pm #

      Adii was being a daddy and babysitting 🙁

  28. Carl Hancock
    February 9, 2012 at 9:11 pm #

    Amazing work. Well done!

  29. Jose
    February 9, 2012 at 10:26 pm #

    Congratulations for the video. Seems to be a fantastic place to work. Those kind of things make me happy when buying your themes.

    • Andrew Schär
      February 10, 2012 at 9:31 am #

      Thanks for the kind words Jose 🙂

  30. Richard Gillian
    February 9, 2012 at 11:30 pm #

    I think I threw up in my mouth a little. Seriously?

    • Ryan Ray
      February 10, 2012 at 7:27 am #

      What? Too much awesome office or what?

  31. Tim
    February 10, 2012 at 12:38 am #

    Dudes… get to work man! Just kidding. Awesome and good for you.

  32. The html guys
    February 10, 2012 at 2:34 am #

    Sleek office mark! So those little toys is that where the wooninja came from?

    • Mark Forrester
      February 13, 2012 at 2:06 pm #

      Thanks guys. The toys resulted from the WooNinja branding actually!

      • The HTML Guys
        February 15, 2012 at 4:16 am #

        Oh.. the other way round haha

  33. Ms_Krista
    February 10, 2012 at 5:34 am #

    I want a Woo Ninja doll!

  34. Ms_Krista
    February 10, 2012 at 5:37 am #

    ….oops, and a T-Shirt with the opening frame logo…where’s the Woo Themes Woo Commerce gear site? Please!!!

    • Ryan Ray
      February 10, 2012 at 7:25 am #

      We’re working on some shirts, we’ve got plenty of dolls though over on WooMerch. – http://merch.woocommerce.com

  35. theMojoWill
    February 13, 2012 at 1:04 pm #

    Love it, what’s the music track you used?

    • Ryan Ray
      February 13, 2012 at 4:11 pm #

      From Andrew’s Vimeo post it’s Jonsi – We Bought A Zoo from the soundtrack of the same name. You can check it out here. – bit.ly/zC0M3V

  36. Onnay Okheng
    February 17, 2012 at 6:52 am #

    I’m love it

  37. Eddie Moore
    March 6, 2012 at 1:30 pm #

    May I please ask how significant the skills of the camera person and or the quality of the camera were to this beautiful presentation? I’m really hoping it is an “either/or question and that I won’t need both expensive camera equipment ( and video editing software) as well as a lot of experience. Can you advise me in some way? Perhaps a “1-10 scale” as to skill level with 10 being Major Feature Film level skills and the same meaning a $90,000 camera…I’m hoping for a response of 4 and 3 to be honest, but I don’t truly intend to disrespect talent or skill. I am doing a “Video Magazine” or perhaps an e-Zine with an abnormal amount of video would be more proper but it isn’t my world. I come from print and the music business. I feel good about my concept, I just am not quite comfortable enough to pull the trigger on purchasing a website template…but have narrowed the list down to woothemes (and it was a LOOOOONG list in the beginning for whatever the is worth).
    I can be reached at firethe1percent@gmail.com or musicalmoements@hotmail.com
    Thank you so very much

    • Andrew Schär
      March 6, 2012 at 8:47 pm #

      Hi Eddie. Fear not, the camera equipment is not that expensive. I used a Canon 60D, with a Canon 50mm prime lens. That’ll set you back about $1500. I also used a GlideTrack, which is about $500 or so. It’s a fairly simple process if you have some experience using DSLR’s for photography. You’ll just need to learn how to shoot in video mode.

      Of course, you’ve also got to have a bit of a creative flair… What you shoot determines the end result, and if you shoot bad footage, with poor lighting, you might not end up with the best result…

      You’ll also need an editing suite like Adobe Premiere, which adds to the cost.

      But essentially you could do all of this in the region of about $3000 – $5000.

      Start by checking out http://philipbloom.net/… There’s loads of information there.

      All the best,

  38. Stenio Ribeiro
    March 13, 2012 at 6:41 am #

    Awesome! *—-*


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