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Meet Swayze, our first theme for Ghost

Written by Matty Cohen on November 14, 2013 Blog, Product News.

We love blogging. The very foundation of how WooThemes began, centred around our co-founders each building personal brands via, you guessed it, their personal blogs.

Today, we’re excited to be involved in an initiative that speaks to this passion. Ladies and gentlemen, for your viewing pleasure, we’re proud to present… WooThemes for Ghost!

Ghost is the new kid on the block in the blogging systems space, offering a platform tailored just for blogging. The brainchild of John O’Nolan, Ghost aims to focus purely on publishing, with a clean and intuitive publishing section, as well as minimalist and content-focussed themes on offer.

Meet Swayze

Despite our brand tying perfectly with Ghost (after all, “Woo” is apparently the sound ghosts make), we’re excited to explore Ghost with our first entrant into the pool; Swayze.

Paying homage to Patrick Swayze in the 1990 film, Ghost, “Swayze” felt like the best fit for our first Ghost offering.

Designed by Cobus Bester, Swayze has one main focus; your content. The design fits neatly around your content and gets out of your way to ensure your writing is the main focus.

View our Ghost themes View the Swayze Demo

Swayze, helping you focus on your publishing.
Swayze, helping you focus on your publishing.
Swayze is, of course, responsive.
Swayze is, of course, responsive.

Y’all still love WordPress, right?

We love WordPress. While we’ve explored other content management systems in days past, WordPress has, and will, always be our favourite. At it’s core, the WordPress philosophy is about democratising publishing for the world. As this is one of our core ideals as well, and Ghost aims to focus on publishing, we felt this to be a natural area for us to explore.

Will you be releasing other themes for Ghost?

You tell us. We’re excited to receive your feedback on Swayze and how the theme helps you to publish more on your Ghost-powered blog.

Enter; Swayze.


16 Responses

  1. joshmuccio
    November 14, 2013 at 5:51 pm #

    Yes! I vote that you continue to publish themes for ghost. I am currently waiting for their self hosted version. Then I’ll be switching my personal blog over to ghost. I like Swayze and I will consider it when browsing themes for the new blogging platform.

    Looking forward to new Ghost themes from Woo!

  2. tinygiantstudios
    November 14, 2013 at 6:00 pm #

    Hey Matty,

    Looks nice, although I’ve got mixed feelings about the idea 🙂

    Will this be replacing the monthly theme release from Woo that’s WP focused?

    • Matty Cohen
      November 14, 2013 at 6:02 pm #

      Our Ghost theme releases won’t affect the WordPress theme releases we do, no. 🙂

  3. Mike Taylor
    November 14, 2013 at 6:07 pm #

    The name is clever, I get it. But it doesn’t really seem like the most respectful way to honor Patrick Swayze (or respect his family). It makes me a little sad. 🙁

    • Matty Cohen
      November 14, 2013 at 6:54 pm #

      The connection is that we’re honouring the iconic role Patrick Swayze played in the movie “Ghost”. That’s the relation to the title. 🙂

  4. Glenn Dixon
    November 14, 2013 at 6:29 pm #

    for some reason I was thinking Shwayze lol

  5. bitterson
    November 14, 2013 at 6:53 pm #

    Awesome theme 🙂 Keep up the good work 😀

    • Jeff Pearce
      November 14, 2013 at 8:44 pm #

      Glad you like it! We’ll keep on delivering happiness 😀

  6. SFGolfer
    November 15, 2013 at 12:33 am #

    Is there an underlying framework?

    • Matty Cohen
      November 15, 2013 at 9:25 am #

      Nope. Ghost themes are purely HTML, CSS and the Ghost templating system. 🙂

  7. syaiful
    November 15, 2013 at 3:47 am #

    Most ghost theme is 1 column. Why? I need widget to display facebook fan page..

    • Matty Cohen
      November 15, 2013 at 9:25 am #

      Ghost doesn’t have widget functionality.

      If you want to include a Facebook fan page (which isn’t really the point of Ghost, anyways… it’s about blogging, not websites for businesses), you can include that in the theme template files. 🙂

  8. Tony Nguyen
    November 17, 2013 at 4:44 pm #

    Hi, Matty Cohen!
    Such a useful stuff. The surface is responsive. I love it. I do also love WordPress. I work on blogging, so this is actually beneficial for me to publish my posts. Thanks for sharing this informative article. hope to see more interesting article from you. Nice post!

  9. Teo
    December 14, 2013 at 8:01 am #


    This is a great theme. I just loaded onto my beta Ghost hosted blog. I’m running into a bit of a problem, in that it isn’t responsive on mobile. I’m getting the desktop site on my iPhone. Have you run into that problem anywhere else?


    • Hugh
      January 3, 2014 at 11:37 am #


      Want add to Teo’s comment – I’ve been experiencing the same problem. I’ve made changes to the images and colors in the theme – hopefully this doesn’t impact the responsive design?



    • bitterson
      January 11, 2014 at 2:23 pm #

      Yes, I have the same problem too. Mobile responsivity is not so good. I tried on android and iOS7 systems.