As was mentioned a few times late last year,Â via the blog and in a newsletter, the plan for January 2012 was to increase club subscriptions charges by $5 per month. A standard club subscription changing from $15 to $20 per month and a developer club subscription changing from $20 to $25 per month. As of immediately these price increases are now in effect.
The reason for the price increase, apart from the obvious being inflation after keeping our prices constant since 2007, is that we now support a portfolio of 123 themes, the mothership that is WooCommerce, and have a team of staff of 18.
Existing active club members monthly subscription costs will not be increased
After much deliberation and number crunching the good news for active club members is that we are grandfathering you into the new pricing, meaning you will not be experiencing any prices hikes and will remain on the same monthly charge as you have been previously. Your monthly membership fees will remain the same until you cancel your membership.