User roles editor - Add, Assign and Switch user roles for WooCommerce

Create User Roles, Manage Permissions, and Automatic Role Switching

User Role Editor for WooCommerce puts full control over user roles and permissions in your hands. Create custom roles, fine-tune what each role can do, and automatically move customers between roles based on what they buy, how much they spend, or how many orders they’ve placed.

Build rules that either grant a user an additional role or switch them from one role to another, based on conditions like a specific product purchase, a subscription purchase, an order total, total lifetime spend, or order count. Set a rule to run for a limited time, schedule it to a date range, and decide exactly what happens once that window closes, whether that’s reverting the user or moving them to a different role entirely.

Beyond role automation, the plugin gives you granular control over frontend menu visibility, detailed capability management across WordPress and WooCommerce, and full history tracking so you always know who changed roles, when, and why.

Features for User Roles Editor Plugin 

• Add, edit, or delete custom and default user roles.
• Create rules that either grant an additional role or switch a user from one role to another.
• Assign user roles automatically on registration or purchase.
• Customize capabilities for default and custom roles, including WordPress and WooCommerce-specific permissions.
• Grant granular, per-plugin access for each role.
• Create and manage multiple role-switching rules for different user groups.
• Trigger role changes based on product purchase, category purchase, subscription purchase, order total range, total spend range, order count, or spend in the last month.
• Schedule rules to a specific date range.
• Set temporary roles for a limited duration, in days.
• Choose what happens after a temporary role ends: revert to the previous role or switch to a different one.
• Exclude specific user roles from automation rules.
• Show, hide, or apply default visibility to individual frontend menu items by login status or user role.
• Send fully customizable email notifications to users and admins on role changes.
• View detailed role-switch history and switch users back to a previous role directly from the history panel.

Add, Edit, or Delete User Roles

Create new user roles or edit existing ones, whether default WordPress roles or custom roles you’ve built. Name each role, set its capabilities, and save it for reuse across your store. Remove a custom role in a click when it’s no longer needed, and default WordPress roles stay untouched unless you choose to edit them.

Automatically Gain or Switch User Roles

Set up rules that either add a role to a user on top of what they already have, or switch them from one specific role to another. A subscriber can gain customer status after their first purchase, or a customer can switch to a VIP role once they hit a spending threshold, all handled automatically based on your rules.

Set Detailed Capabilities for Each Role

Define exactly what a role can and can’t do. Configure capabilities across:

• Posts
• Pages
• Plugins
• Themes
• Core
• Users
• Files
• Network
• Sites
• WooCommerce Orders/Coupons
• WooCommerce Products & Terms
• WooCommerce Settings

You can also grant access to specific individual plugins for a role, instead of an all-or-nothing plugin permission.

Assign Roles to New Users

Automatically place new users in the right role the moment they register or make a purchase, whether that’s customer, subscriber, or any custom role you’ve created, so onboarding stays consistent without manual work.

Create Multiple Rules for Role Switching

Build as many rules as you need for different user groups, each with its own name, action, and conditions, so different segments of your customer base are handled exactly how you want.

Define Conditions for Automatic Role Switching

Trigger a role change based on real customer behavior:

• Purchase of a specific product
• Purchase of a subscription product
• Purchase from a specific category
• Order total within a set price range
• Total customer spend within a set price range
• Total number of orders placed
• Amount spent in the last month
• User purchases a subscription product

Schedule and Time-Limit Role Changes

Apply a rule within a specific start and end date for time-based promotions, or set a temporary role that lasts a set number of days. Once that duration ends, decide whether the user reverts to their previous role or switches to a different one you specify.

Exclude Roles from Automation

Keep specific user roles out of a rule entirely, so automated switching only applies to the segments you actually want to target.

Control Frontend Menu Visibility

Manage exactly who sees what in your site’s menus. Enable menu visibility controls, then configure each menu item under Appearance > Menus with one of three display modes: Default, Show To, or Hide From, applied to everyone, logged-in users, logged-out users, or specific user roles.

Send Customizable Email Notifications

Keep users and admins informed with automatic emails on every role change. Set the email subject, the “From” name, separate header text for admin and customer emails, and choose your own header background and text colors to match your brand.

Track and Reverse Role Changes

Every role change is logged, giving you a full role-switch history for each user, and you can switch them back to a previous role directly from that history whenever needed.