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Tender Gourmet Butchery

Tender Gourmet Butchery is the most-awarded butcher shop in Australia.

Bringing over 30 years’ collective experience in the industry – and over 200 awards – this team of New South Wales butchers pride themselves on stocking and supplying only the highest-grade Australian meats. Master Butcher, Adam Stratton, has also represented Australia in international competition.

Their popular weekly specials boast a wide variety of cuts and packs, with delivery offered across Sydney, the Central Coast, and Wollongong.

All Tender Gourmet Butchery’s top-quality beef is locally sourced and grass-fed, with steaks aged in a specially-designed Himalayan salt brick dry aging room for 21 days.

Gourmet sausages are made daily using fresh herbs, natural casings, and are both gluten and preservative-free. Popular favourites include two top prize-winning sausages: Moroccan Lamb & Raisin, and Sweet Chicken & Corn.

In order to refresh their online store and increase conversions, Tender Gourmet Butchery approached Sydney eCommerce agency, EUX, to help better reflect their brand.

“We…migrated everything from osCommerce to WooCommerce, improved their email newsletter database by 67%, their revenue by 400%…and their average order value by 38%.”
– EUX, developers


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