Email marketing for ecommerce stores

A merchant seeing unsubscribe rates decrease in Klaviyo
A merchant seeing unsubscribe rates decrease in Klaviyo

Grow faster and more efficiently with personalized email, SMS, advanced analytics, and product reviews. Powered by your own customer data.

The official email marketing solution every new WooCommerce store needs to get started without a fuss. Make beautiful emails that reach the…

Powerful marketing automation for WooCommerce. AutomateWoo has the tools you need to grow your store and make more money.

Klaviyo SMS signup and ecommerce message

Simple sends, real results

A good email program can help you retain customers, drive repeat purchases, and earn a better return on your marketing spend. With WooCommerce you can connect your store to the email marketing platform of your choice to simplify your sends while increasing revenue.

A customer reading emails in a cafe

Stay in touch

Keep your customers informed by emailing them about new products, sales and promotions, and more. Or drive repeat purchases by sending a monthly newsletter to make sure your shop is top of mind.

Put your marketing on autopilot

Connect your store with your email marketing platform and use data like purchase history and preferences to send relevant, timely emails to your customer base. Set up automations like abandoned cart emails to increase your conversion, or spur repeat purchases by triggering emails based on customer actions, previous purchases, and more.

Klaviyo activity log for a customer who bought green juice
A merchant using email software on a laptop

Use your preferred software 

WooCommerce integrates with dozens of popular email marketing platforms. We make it simple to connect your store, sync your data, and send beautiful emails to customers that put your products and your brand in the best light.

Built-in transactional emails

WooCommerce includes all the emails you need to keep customers informed about their orders. Transactional emails like new order confirmations, status updates, and shipping notifications are all built right in — and all fully editable to match your brand.

A list of transactional emails

Email marketing tips and resources

Someone looking at emails

Ecommerce email marketing: Your complete guide

Find out how to understand basic email marketing strategies, keep an eye on results, develop new campaigns, and refine existing emails.

Someone sending an email

Three steps to unlock your next email marketing campaign

Learn a three-step process for developing and implementing new email campaign ideas that will increase engagement through proven strategies.

A man looking at his computer

Winning email marketing strategies for Black Friday

Take full advantage of the next selling season with our favorite tips and best practices for your Black Friday and Cyber Monday email campaigns.