Woo news
Woo is the company behind WooCommerce, the ecommerce platform that powers 4M+ stores.* Built on WordPress, WooCommerce empowers anyone to sell anything, with unlimited control over how they build and evolve their business.
Launched in 2011 and acquired by Automattic in 2015, Woo is a fully distributed company with employees worldwide.
*StoreLeads, January 2026
WooCommerce in numbers
developers, creatives, and builders
supporting WooCommerce merchants worldwide
core code contributors from
around the world
*Regarding third-party measurement: WordPress plugin rules don’t permit the automatic collection of stats and performance data (although some merchants do opt in to share data). We use third-party measurement tools, including StoreLeads.app and W3Techs, to build an accurate estimate of WooCommerce installations, growth, and geographic distribution.
Latest Woo news
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The GDPR: Privacy Policy Requirements
Getting your business prepared for the GDPR is no small task, and it doesn’t end when the law takes effect on May 25th. Step one: to get ready for the GDPR, May 25th and beyond, you’ll want to designate an employee to oversee compliance efforts and update your privacy policy. These aren’t just legal requirements —…
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The GDPR and You, the WooCommerce Store Owner
Whether you’ve had a WooCommerce store for a long time or are in the earliest stages of an eCommerce endeavor, you’re probably wondering what you need to do about this new European law — the General Data Protection Regulation (GDPR). Our six-part series on Getting Ready for the GDPR explores the ins and outs of…
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What’s new in WooCommerce 3.3: Revamped Orders screen, shop display improvements, and stock management improvements.
Since our last minor release in October, we’ve been working on a variety of improvements to WooCommerce: Redesigned Orders screen for easier order management. Simpler and more intuitive stock management. Image sizing and theme compatibility improvements. Shop customization features. To ensure this update is stable, we’ve been doing plenty of testing and QA on our…
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What’s new in WooCommerce Stripe 4.0: European payment gateways and a new credit card form
Stripe is a popular payment service provider for eCommerce stores worldwide, and we’re pleased to announce we’ve shipped a major release with a multitude of new features to enhance your experience of working with WooCommerce and Stripe. Payment acceptance using European and other non-U.S. payment gateways Fully PCI compliant credit card form on your checkout…
Why people love WooCommerce
Unlimited capability
WooCommerce developers can build 100% custom products as needed. The WooCommerce Marketplace also offers hundreds of extensions and themes that personalize and extend the capabilities of WooCommerce stores.
Woo customer support
WooCommerce has a worldwide community of developers, builders, and creatives ready to help anyone build an online business that scales.
Open source roots
As a freely downloadable plugin for WordPress, WooCommerce has always been a part of the open-source community. Democratizing commerce is at our core.
Ownership over leasing
Woo customers own their site end to end, with a 100% open-source platform, unlimited hosting options, and total control over their shopping experience.
Brand and logo guidelines
For logos, typography, and guidance on tone, check out our brand guidelines.
Contact the Woo Press Team
Press contact
Please direct all press inquiries to:
press@woocommerce.com
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