Woo news
Woo is the company behind WooCommerce, the ecommerce platform that powers 4M+ stores.* Built on WordPress, WooCommerce empowers anyone to sell anything, with unlimited control over how they build and evolve their business.
Launched in 2011 and acquired by Automattic in 2015, Woo is a fully distributed company with employees worldwide.
*StoreLeads, January 2026
WooCommerce in numbers
developers, creatives, and builders
supporting WooCommerce merchants worldwide
core code contributors from
around the world
*Regarding third-party measurement: WordPress plugin rules don’t permit the automatic collection of stats and performance data (although some merchants do opt in to share data). We use third-party measurement tools, including StoreLeads.app and W3Techs, to build an accurate estimate of WooCommerce installations, growth, and geographic distribution.
Latest Woo news
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WooTrip 2013 Roundup
Early this October, the entire WooTeam arrived in Leiden for WooTrip 2013. For those unfamiliar with WooTrip, this event is the annual opportunity for our entire team to converge on a single location for a week of team building, bonding and a chance to work side by side with team members who all usually work…
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WooThemes gets involved in the WordPress community
Over the years, WooThemes has been involved in sponsorship for a number of WordCamps around the world. This year, however, we decided to go a bit deeper and do some more hands-on work with the community. To do this, a few of us from WooHQ decided to take over the organising of our local WordPress…
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Champion your Cause
At WooThemes, in addition to educating and empowering ourselves and you all, our beloved readers and customers, we are passionate about giving back and inspiring social change. We champion and embody our cause every day- to help. You’ve got a cause that you’re really passionate about. You’re working all day, every day, drumming up awareness…
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Empowered and Educated with Sensei
At WooThemes, education and empowerment are two ideals we hold dear. This has been ingrained within our company culture from day one, and is a lifestyle we all aim to practice- educate and empower others, and ourselves, in order to do more, better. Over time, these ideals lead to the creation of Sensei, a product…
Why people love WooCommerce
Unlimited capability
WooCommerce developers can build 100% custom products as needed. The WooCommerce Marketplace also offers hundreds of extensions and themes that personalize and extend the capabilities of WooCommerce stores.
Woo customer support
WooCommerce has a worldwide community of developers, builders, and creatives ready to help anyone build an online business that scales.
Open source roots
As a freely downloadable plugin for WordPress, WooCommerce has always been a part of the open-source community. Democratizing commerce is at our core.
Ownership over leasing
Woo customers own their site end to end, with a 100% open-source platform, unlimited hosting options, and total control over their shopping experience.
Brand and logo guidelines
For logos, typography, and guidance on tone, check out our brand guidelines.
Contact the Woo Press Team
Press contact
Please direct all press inquiries to:
press@woocommerce.com
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