Woo news
Woo is the company behind WooCommerce, the ecommerce platform that powers 4M+ stores.* Built on WordPress, WooCommerce empowers anyone to sell anything, with unlimited control over how they build and evolve their business.
Launched in 2011 and acquired by Automattic in 2015, Woo is a fully distributed company with employees worldwide.
*StoreLeads, January 2026
WooCommerce in numbers
developers, creatives, and builders
supporting WooCommerce merchants worldwide
core code contributors from
around the world
*Regarding third-party measurement: WordPress plugin rules don’t permit the automatic collection of stats and performance data (although some merchants do opt in to share data). We use third-party measurement tools, including StoreLeads.app and W3Techs, to build an accurate estimate of WooCommerce installations, growth, and geographic distribution.
Latest Woo news
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Teaching with WordPress just got easy
It’s been months in the making – from brainstorming to technical speccing, designing and developing to beta testing, bug fixing and interface refining – and we’re finally at the point where we can proudly present to you our latest WordPress plugin. Meet Sensei
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Applying ourselves with Appply
2013 kicks off with a theme we’ve spent the large part of December/January giving our utmost attention. Appply is a bold and spacious theme sharing similar characteristics with our own site, whilst boasting a modern edge that will give your site a fresh 2013 feel. Designed by Chris Rowe you’ll also notice lots of his…
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WooCommerce 2.0 beta 2 is here
The past two weeks have been filled with spending time with family and friends, but a lot of people have squeezed in time to test the first beta of WooCommerce 2.0. We’re really happy with all the feedback we’ve been getting, thanks for all the testing! All of the bug reports, combined with a lot…
Why people love WooCommerce
Unlimited capability
WooCommerce developers can build 100% custom products as needed. The WooCommerce Marketplace also offers hundreds of extensions and themes that personalize and extend the capabilities of WooCommerce stores.
Woo customer support
WooCommerce has a worldwide community of developers, builders, and creatives ready to help anyone build an online business that scales.
Open source roots
As a freely downloadable plugin for WordPress, WooCommerce has always been a part of the open-source community. Democratizing commerce is at our core.
Ownership over leasing
Woo customers own their site end to end, with a 100% open-source platform, unlimited hosting options, and total control over their shopping experience.
Brand and logo guidelines
For logos, typography, and guidance on tone, check out our brand guidelines.
Contact the Woo Press Team
Press contact
Please direct all press inquiries to:
press@woocommerce.com
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