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Amazon For WooCommerce

Getting Started with the Plugin

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Amazon for WooCommerce lets you connect your WooCommerce store with the world’s largest e-commerce platform. A comprehensive solution that simplifies selling with seamless inventory listing along with order management. 

Here are the plugin’s key features: 

  • Enhanced product feed: Craft an optimized product data feed for your Amazon store, increase visibility, and rank high in search results.
  • Create an optimized product template: Easily incorporate new Amazon-required attributes into your template, ensuring seamless product uploads without delays.
  • Use Amazon feeds: Amazon feeds allow you to track the inventory status and identify the cause of product upload failures, ensuring error-free listing.
  • ASIN-based syncing: The ASIN-based syncing allows a cohesive and accurate representation of your products. ASIN-based syncing also helps when you place offers on the Amazon listings of other sellers.
  • Order management: Amazon for WooCommerce simplifies your order management across Amazon and WooCommerce. It automatically fetches your Amazon orders with WooCommerce using the order-sync feature.
  • Flexible subscriptions: Start with a free trial. Then, after the trial, choose between monthly and annual payment options.


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The onboarding process for Amazon for WooCommerce guides you through connecting and configuring options and settings and ensures successful online selling. Before proceeding, please ensure the following:

  • You have primary access to the Amazon Seller Central account.
  • Your seller account is active and not suspended.
  • An Amazon Professional account with a valid Payment Method is in use.
  • You are connecting a Professional Seller Account, not Amazon Pay or any other account.

For New Amazon Sellers

For new Amazon Sellers who want to list products not already present in the Amazon catalog:

  • Ensure products have Amazon-approved Brands.
  • Products should have valid GTIN Exemption.


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To integrate Amazon with your WooCommerce store on WordPress, simply install the Amazon for WooCommerce extension.

  • Purchase the app or download it free from WooCommerce.com
  • Go to Plugins > Add New > Upload and select the ZIP file you just downloaded
  • Click Install Now and then Activate.
  • Read on to learn how to set up and configure the product.

    More information at Install and Activate Plugins/Extensions.

    Connect Amazon for WooCommerce

    After successfully installing and activating the extension, navigate to WooCommerce > Sales Channel and select a plan that fits your business needs.

    After purchasing the plan, you’ll be redirected to woocommerce.com for checkout. Enter your billing details, including name, address, card details, and checkout.

    Upon successful checkout, you will be returned to the page, as shown in the image below. Click Connect to proceed.

    Enter your Seller Email Address on the welcome page and select your Amazon Store Region.

    Click Connect to initiate setup.

    Further, you will be redirected to Amazon, where you must provide your credentials and grant consent. Next, you will be redirected back to the Amazon for WooCommerce plugin. 

    Click Verify and Connect. The extension will verify the seller data before you proceed with other settings.

    Global Options: Global Options serve as a valuable tool for streamlining product management and reducing redundancy. This feature lets sellers input essential product details, including SKU, brand name, title, description, manufacturer, model number, and more. These attributes act as template fields, automatically populating fields across a seller’s product templates.

    Once sellers have connected their Amazon account, they can access Global Options during onboarding. 

    Fill in the product details, brand name, and manufacturer. Select global attributes, custom attributes, and meta keys for additional information.

    To make further edits to the list, sellers can also access global options in the settings section.

    General Settings: Tailor your Amazon listings by setting maximum quantities and automating markup applications based on price preferences.

    For further edits to the list, sellers can find similar options in the plugin’s settings section. Hence making it easy for sellers to make further changes.

    Successful onboarding: A message (as shown below) will appear once the onboarding process is verified and completed. Click the Go to Overview button and move ahead.

    Congratulations! Once the Onboarding process is complete, you can switch to the Amazon tab.

    Note: You’ll see an error message if:

    a. We can’t confirm the seller’s permission to operate in the selected region.
    b. The seller’s account is suspended.
    c. A valid credit card is not attached to the account.
    d. The seller is not the account owner and has insufficient permission to add the account.
    e. If none of the above, it might be possible that there is an issue with authentication on our end or an issue with Amazon APIs.

    In this case, the seller has to log in again by clicking on the Back to login button


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    The Overview section serves as a centralized dashboard for accessing your Amazon products and orders and delves deeper into your revenue, enhancing your dashboard experience.

    This dashboard is designed to present essential insights into both product statistics, including products listed and uploaded.

    The View all products button takes the seller to the product section inside our plugin.

    In the Order Statistics column, you will find essential insights into order statistics, including orders placed, orders canceled, and even revenue generated.

    Similarly, for Amazon orders data, click on View all orders.


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    General Settings

    General settings include all the basic options you need to set up and improve your product listings when moving from WooCommerce to Amazon. These settings form the foundation for managing your listings smoothly between these platforms.

    With the app’s listing configuration features, you can have precise control over your stock levels on Amazon and adjust prices to optimize your sales strategy. 

    • Stock Levels: For sellers with a large inventory in WooCommerce, you can now choose to list only a portion of your products on Amazon. Set a cap on the quantity to ensure that you maintain control over your stock levels.
    • Markup: Price adjustments are made easily with our price markup tool. You can increase or decrease the prices of your Amazon listings without altering the WooCommerce product prices.          

    Global Options

    Fields within this category aren’t mandatory. However, you are encouraged to complete this voluntarily.

    • Information required pertains to Seller’s SKU, Brand Name, Title, Description, Manufacturer, Model Number, and more.
    • These attributes serve as template fields, preventing repetitive input. The fields within the global options are automatically filled in all the product templates a seller creates, eliminating the necessity for repetitive management or data entry across various templates.

    Advanced Settings

    Ensuring error-free sync between your WooCommerce and Amazon store, the Advance Settings feature lets you: 

    • Fetch Amazon orders: To synchronize orders from Amazon in WooCommerce, it’s essential for the products in your WooCommerce store and the ordered products on Amazon to share the same SKUs. This SKU alignment ensures seamless synchronization between the two platforms.
    • Update inventory to Amazon: To ensure accurate stock updates, it’s crucial for your WooCommerce product and Amazon listing to share identical SKUs. With matching SKUs, the stock in WooCommerce seamlessly syncs with the corresponding Amazon listing. You can easily track the status of these stock updates in the feeds section, ensuring your inventory remains up-to-date and in sync across both platforms.
    • Update price on Amazon: Maintaining accurate and up-to-date pricing is crucial for your products on Amazon. Ensure that your product prices are regularly updated on the platform to reflect any changes in cost, promotions, or market conditions. This keeps your product listings competitive and enhances the shopping experience for potential customers. 
    • Existing product sync: For existing product synchronization, when SKUs don’t match, sellers can use stored EANs, UPCs, or other product identifiers to link their WooCommerce products with their Amazon listings and initiate ASIN synchronization. To facilitate this, sellers must choose the relevant identifier from the dropdown menu once the scheduler is enabled to kickstart the synchronization process. From that point onwards, the process mirrors ASIN synchronization, ensuring that your WooCommerce and Amazon product data remain aligned and up to date.
    • ASIN sync: To make ASIN synchronization work smoothly, ensure the SKUs for your WooCommerce products match the ones on your Amazon listings. When these SKUs align, you can easily sync Amazon’s listing ASINs with your WooCommerce products. This setup enables you to manage and create offers for your WooCommerce products on Amazon using the stored ASINs, simplifying your operations across both platforms.


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    Product templates help you create multiple new templates to map your WooCommerce product categories with the Amazon categories.

    To add the product template, click Create new template.  

    You will be redirected to the New template page (as shown below).

    To generate a new template, you must define the WooCommerce categories and attributes, ensuring they align correctly with the corresponding categories on Amazon.

    To map the categories from WooCommerce onto Amazon and complete the attributes, follow these steps for seamless product listing:

    • Mapping Categories: Begin by selecting the appropriate categories for your products in WooCommerce that correspond to the relevant categories on Amazon. This ensures that your products are listed in the correct Amazon marketplace categories, enhancing visibility to potential customers.
    • Attributes: After mapping the categories, fill in the necessary attributes for each product. These attributes include crucial details like product SKU, brand name, product title, comprehensive product descriptions, manufacturer information, model numbers, and other pertinent information specific to your products.
    • Saving the Template: Once you’ve meticulously filled in the attributes, saving the template is crucial. Click the “Save Template” button to preserve all your entered data. This saved template will be a valuable reference for future product listings, making the process more efficient and consistent.


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    The product management dashboard has all the granular data related to your products. You can view every product’s image, name, type, price, profile, status, etc.

    It further allows you to filter listings depending on product status (Uploaded, Not Uploaded, ASIN Sync), type, category, and stock. You can even filter out products by directly typing in the right. Moreover, under the bulk action tab, you get to perform six different actions for your selected products, which are- 

    • Upload: Save time and upload WooCommerce products on Amazon in bulk. 
    • Relist Product: Select and relist products on Amazon from WooCommerce. 
    • Update Inventory: Easily select and update your inventory in bulk. 
    • Update Price: Ease out how to update the selected products’ price with the bulk update price. 
    • Update Images: The feature lets you easily update images in bulk for the selected products. 
    • Delete Listing: Select and remove the listings from Amazon. 
    • Look up on Amazon: To sync your ASIN with your WooCommerce products using SKUs, select the products and hit look up on Amazon. 

    After performing any action, feeds get generated except for the look up on Amazon actions. You can view the details by clicking on Feeds.

    Now click the feed ID link, redirecting to the relevant feed response detail page for the performed action.


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    You’ll find all your Amazon orders on the WooCommerce dashboard in the orders section.

    To retrieve the latest Amazon orders, click Fetch orders.

    It will import up to five orders along with relevant details. All Amazon orders will be synced once the CRON scheduler for order syncing is enabled.

    Note: Orders placed/updated on Amazon within 24 hours will get synced.

    You can also access order details by clicking WooCommerce order ID.

    Clicking the View Order Detail button opens the complete order slip, displaying essential and advanced order information. This is particularly useful for reviewing precise Amazon order data.


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    Amazon for WooCommerce feeds assists sellers in determining the status of specific store actions such as product upload, pricing update, and inventory sync.

    For instance, if you attempt to upload listings on the Amazon marketplace via your WooCommerce dashboard, but the upload fails for any reason, the feed section will provide insights into the failure’s cause. 

    Each bulk action (except for the lookup Amazon action) at your store generates a feed accessible through the Quick Response option.

    Click View under the Feed ID for a comprehensive feed view. This directs you to a new window with detailed feed information, including SKU, Error code, Error type, and Error message. This simplifies error resolution and action re-performance.

    We trust this documentation aids you effectively. For further assistance, connect with our support team.