How to Work The Variation as a Simple Products in Shop Page

The Show Variation Product as Simple Product feature allows you to display individual variations as separate products on the shop, category, and archive pages.

By default, WooCommerce only shows the parent (variable) product. With this feature, you can make specific variations visible as standalone products, improving product visibility and helping customers discover options more easily.

Apply into Variation Product

↑ Back to top

This setting controls how the feature is applied across your store. There are three options available:

None
The feature is disabled. Variations will not be shown as separate products.
Enable Globally
All variations will be automatically displayed as individual (simple) products across the shop and archive pages.

Individual Variation
You can manually select which variations should be displayed as separate products.

How to Configure (Individual Variation)

↑ Back to top

If you select Individual Variation, follow these steps:

Go to Products → Edit Product
Navigate to the Product Data → Variations section
Expand the variation you want to display
Enable the option “Show as Additional Product”

Click Update to save the product

Only the selected variations will be shown as separate products on the frontend.

Variations will appear as individual products on shop and category pages
Each variation will have its own image, price, and attributes
Customers can directly view and purchase specific variations without opening the parent product