Woo news
Woo is the company behind WooCommerce, the ecommerce platform that powers 4M+ stores.* Built on WordPress, WooCommerce empowers anyone to sell anything, with unlimited control over how they build and evolve their business.
Launched in 2011 and acquired by Automattic in 2015, Woo is a fully distributed company with employees worldwide.
*StoreLeads, January 2026
WooCommerce in numbers
developers, creatives, and builders
supporting WooCommerce merchants worldwide
core code contributors from
around the world
*Regarding third-party measurement: WordPress plugin rules don’t permit the automatic collection of stats and performance data (although some merchants do opt in to share data). We use third-party measurement tools, including StoreLeads.app and W3Techs, to build an accurate estimate of WooCommerce installations, growth, and geographic distribution.
Latest Woo news
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WordCamp Mumbai, an Indian Wedding, and a Delivery Surprise
I was lying on my bed, staring into Slack. It was one of those stinking hot Bangkok nights, where all the air conditioning, fans and ice packs in the world couldn’t save me. Slack was there though. My mind was occupied not by the heat, but by a conversation I was having with a fellow…
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Storefront 1.4 – now more accessible!
The ‘accessibility-ready‘ tag on the theme directory at wordpress.org is still quite young, but it’s still a shame to see that in a catalog of thousands of themes, only a handful are considered accessibility ready. It’s probably not the first feature developers consider adding to their theme – we’re guilty of it ourselves. But when you…
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Woo Workspaces 2015
When your team works remotely, desks come in all sorts of shapes and sizes. Inspired by this post we decided to give the world a glimpse into what Woo workspaces look like right about now.
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Storefront Child Theme: Step Into The Boutique
If you pay close attention to the new themes released over at wordpress.org you may have already noticed that earlier today the first official Storefront child theme “Boutique” went live and is available for download.
Why people love WooCommerce
Unlimited capability
WooCommerce developers can build 100% custom products as needed. The WooCommerce Marketplace also offers hundreds of extensions and themes that personalize and extend the capabilities of WooCommerce stores.
Woo customer support
WooCommerce has a worldwide community of developers, builders, and creatives ready to help anyone build an online business that scales.
Open source roots
As a freely downloadable plugin for WordPress, WooCommerce has always been a part of the open-source community. Democratizing commerce is at our core.
Ownership over leasing
Woo customers own their site end to end, with a 100% open-source platform, unlimited hosting options, and total control over their shopping experience.
Brand and logo guidelines
For logos, typography, and guidance on tone, check out our brand guidelines.
Contact the Woo Press Team
Press contact
Please direct all press inquiries to:
press@woocommerce.com
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