Woo news
Woo is the company behind WooCommerce, the ecommerce platform that powers 4M+ stores.* Built on WordPress, WooCommerce empowers anyone to sell anything, with unlimited control over how they build and evolve their business.
Launched in 2011 and acquired by Automattic in 2015, Woo is a fully distributed company with employees worldwide.
*StoreLeads, January 2026
WooCommerce in numbers
developers, creatives, and builders
supporting WooCommerce merchants worldwide
core code contributors from
around the world
*Regarding third-party measurement: WordPress plugin rules don’t permit the automatic collection of stats and performance data (although some merchants do opt in to share data). We use third-party measurement tools, including StoreLeads.app and W3Techs, to build an accurate estimate of WooCommerce installations, growth, and geographic distribution.
Latest Woo news
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Documentation overhaul
Today we are proud to launch the new home for all our product documentation – docs.woocommerce.com. The magnitude of this undertaking hopefully does not go unnoticed by our users, rest assured there’s been a lot of content curation and development that’s gone into it.
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Last call for testing, WooCommerce 2.0 coming March 4th
If you haven’t tested WooCommerce 2.0 yet, or haven’t prepared your website yet, now it really is the time to start doing that. Today we have tagged the second Release Candidate in our version control (you can now download it from GitHub) and this marks the last week of testing. If is it as good…
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All your content on one beautiful screen with The One Pager
When setting up your website, the one screen that is always different and unique is your homepage. Today, we place our focus on this screen with “The One Pager”, the latest offering in our WordPress themes catalog. The One Pager, designed by Gary Murray, is a multi-purpose WordPress theme, designed to display all of your…
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Preparing your website for WooCommerce 2.0
With the release of WooCommerce 2.0 right around the corner (if you can, please help us test Release Candidate 1), it is time to start preparing your website for this new version of our plugin. There are a couple changes that you need to keep in mind before you update, so you can run the update…
Why people love WooCommerce
Unlimited capability
WooCommerce developers can build 100% custom products as needed. The WooCommerce Marketplace also offers hundreds of extensions and themes that personalize and extend the capabilities of WooCommerce stores.
Woo customer support
WooCommerce has a worldwide community of developers, builders, and creatives ready to help anyone build an online business that scales.
Open source roots
As a freely downloadable plugin for WordPress, WooCommerce has always been a part of the open-source community. Democratizing commerce is at our core.
Ownership over leasing
Woo customers own their site end to end, with a 100% open-source platform, unlimited hosting options, and total control over their shopping experience.
Brand and logo guidelines
For logos, typography, and guidance on tone, check out our brand guidelines.
Contact the Woo Press Team
Press contact
Please direct all press inquiries to:
press@woocommerce.com
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