There’s a decent amount of information to digest whenever you create a new website. You need to worry about hosting, selecting a theme, getting content on the site and making sure everything runs smoothly for when visitors come knocking on the door.
With all of these distractions you might have missed some of the lesser known WooThemes features. Yes, I’m sure you’ve tried out a few and implemented them on your website, but there are new and innovative features all the time and it’s quite common to miss out on new releases, giving you a bit of a disadvantage.
Why? Because some of these features could help streamline your checkout, convert more email addresses or even improve your customer retention. Just like any tool or software, there’s a whole world of things to do. Think about Excel. Most people only know how to create some nice boxes and complete simple math in the popular spreadsheet software.
The crazy thing is that Excel is one of the most powerful tools in the world if you just take the time to understand all the features you don’t currently know about. The same goes for WooThemes, so let’s have a look at some of the features you’ve never heard of but need to use.
1. The Features Plugin
The Features plugin is a rather simple plugin feature that lets you place a list of features on your website. It works pretty flawlessly so you can upload an image, share a link, and type in some text.
There is also a widget that you can throw on your site by going to the Widgets panel in your WordPress dashboard. Features are not always the easiest thing to manage when you sell software or online tools, and this plugin makes it pretty painless. Learn how to install the plugin here.
2. Table Rate Shipping
This feature is for the mid to large-sized online companies that really need an advanced and flexible shipping system. When you ship products, lots of factors come into play like weight, item count, and class.
The table rate shipping feature helps you define numerous shipping rates by factoring in all of these particular items. The key to this feature is the full customization. When you use the default WooCommerce shipping module you have to settle for what is there.
This gives you a chance to create your own zones for target shipping destinations and more. Feel free to add multiple rates for every zone you create, and add an infinite amount of rules based on number of items, weight, and more.
Since adding all of this information is rather tedious and complicated, the table rate extension makes things intuitive and rather clean, so you don’t get frustrated whenever walking through you shipping process. Learn more about the table rate shipping extension here.
3. Storefront Designer
The Storefront Designer Feature is ideal for anyone who truly wants to customize the way the front of their ecommerce store looks. Grabbing a template is nice, but you don’t get to brand your business the way you really want to. Sometimes you need a tool that breaks components up so you can move them around.
With this nifty feature you can modify the header however you want, change content without having it affect the header or other modules, create your own unique buttons, and remove useless stuff in your footer. Learn more about the storefront extension here.
4. All the Sensei Extensions
Sensei is a plugin that helps you create a learning system on your website. So, you can run a class or training course and charge people money for it.
The Sensei extensions are particularly fun because you can integrate cool features like the ability for people to share their course grades on social media. Sensei Certificates is a nice feature where you can give your students certificates whenever they are done with a course.
Another one of my favorites is the BadgeOS feature where students compete and earn different badges as they complete steps throughout your class.
5. WooDojo Login Branding and Shortlinks
WooDojo is a simple package of features, but two of them stand out to me. The first one is the Login Branding feature, which is great for companies or freelancers who build multiple websites for clients. There’s a good chance that these clients would want the login branded for their own company. This also makes it easier for you to distinguish between all of your client sites.
WooDojo Shortlinks is a feature that is often forgotten because there are so many other services to shorten links with. The cool thing about this feature is that you don’t have to leave WooThemes, and it integrates directly with your favorite link shortening service.
Checkout all of the cool WooDojo features here.
6. QuickBooks Online Integration
Are you looking to link your site with Quickbooks? Look no further than the WooThemes integration where you can sync items like customers, inventory, products and orders, making your invoicing and accounting a little more friendly.
The integration supports taxes in countries like the US, Canada, and the UK. The user interface is completely online, and it’s rather sleek so you don’t have to worry about adding a whole new system that just clutters your taxes and accounting processes.
7. One Page Checkout
Have you ever seen the one-click checkout on Amazon? It’s pretty awesome, right? Ever wonder how your customers can shop, select products and checkout from a single page? This is where the one page checkout feature comes in. Learn more here if you are interested, but in a nutshell, the feature decreases cart abandonment rates by expediting the checkout process.
You can curate the products shown, offer custom landing pages, customize the template, and more.
MailPoet is an interesting feature to improve the amount of people who subscribe to your email list. Since email is still the best way to reach out to your customers and bring them back for future purchases, it’s essential to keep building your email list.
With online stores it becomes difficult trying to accumulate these emails because so many people checkout as guests, leaving you with minimal information about the users. Sometimes you just need to ask for an email address.
With MailPoet there is an area that asks customers to type in their email address at the end of the checkout process. This is the moment where they have decided to purchase from you. You’ve already built the trust, so it’s a little easier to ask for the email address.
You can even swoop in by saying they can get a discount or promotion if they provide their email address before checkout. Everyone is more likely to give an email address if it means a little promotion.
That’s it for learning about the WooThemes features you’ve never heard of before but need to use. Let me know in the comments section if you have actually used any of these features in the past. And feel free to share your thoughts on some other WooThemes hidden gems that can help other people out in the future.
Always remember to keep an eye on our blog and email announcements, we typically post new product and feature release announcements there. Over and out!