Woo news
Woo is the company behind WooCommerce, the ecommerce platform that powers 4M+ stores.* Built on WordPress, WooCommerce empowers anyone to sell anything, with unlimited control over how they build and evolve their business.
Launched in 2011 and acquired by Automattic in 2015, Woo is a fully distributed company with employees worldwide.
*StoreLeads, January 2026
WooCommerce in numbers
developers, creatives, and builders
supporting WooCommerce merchants worldwide
core code contributors from
around the world
*Regarding third-party measurement: WordPress plugin rules don’t permit the automatic collection of stats and performance data (although some merchants do opt in to share data). We use third-party measurement tools, including StoreLeads.app and W3Techs, to build an accurate estimate of WooCommerce installations, growth, and geographic distribution.
Latest Woo news
-
Point of sale with WooCommerce… at Lightspeed
If you have a retail store as well as an online store, you definitely know how time-consuming it is to sync inventory, add products to both systems, and compile reports from two different systems. In short: it sucks. That’s why we have spent a great deal of time looking at integrating WooCommerce with Point of…
-
Lessons learned from releasing WooCommerce 2.4
Just over two weeks ago, we launched WooCommerce version 2.4, the Helpful Hedgehog. From our standpoint, we thought the release went well. However, while we thought this was a pretty good release, we think we can do better. In the interest of openness, we thought we’d share some of our observations from this release. We also wanted…
-
Storefront 1.5 arrives, brings Right-to-Left support
The last major release of Storefront saw us add many accessibility improvements and achieve the “accessibility ready” tag on wordpress.org. That release went a long way towards making Storefront a more rounded solution for store owners looking to make their online shops accessible to the widest audience possible. Storefront 1.5 carries on that theme of…
-
Why we created the WooCommerce Showcase
Many times out of ten the reason I buy something, or into something, is because of proven positive impact. Reviews impact sales more than price, social proofing sells and seeing live examples of the thing you are considering is a dead effective way to build confidence. So where can one find great examples of WooCommerce? Great question. Despite WooCommerce powering a staggering 30% of…
Why people love WooCommerce
Unlimited capability
WooCommerce developers can build 100% custom products as needed. The WooCommerce Marketplace also offers hundreds of extensions and themes that personalize and extend the capabilities of WooCommerce stores.
Woo customer support
WooCommerce has a worldwide community of developers, builders, and creatives ready to help anyone build an online business that scales.
Open source roots
As a freely downloadable plugin for WordPress, WooCommerce has always been a part of the open-source community. Democratizing commerce is at our core.
Ownership over leasing
Woo customers own their site end to end, with a 100% open-source platform, unlimited hosting options, and total control over their shopping experience.
Brand and logo guidelines
For logos, typography, and guidance on tone, check out our brand guidelines.
Contact the Woo Press Team
Press contact
Please direct all press inquiries to:
press@woocommerce.com
Connect with Woo
"*" indicates required fields