The WooCommerce Blog

Tips, tricks and eCommerce inspiration from WooCommerce experts.

Get access to customer-only benefits

How eCommerce was a Game Changer for an Entrepreneurial Lithuanian Mum

July 25, 2016 - 2 Comments

They say you can’t have it all. Between building a career, staying fit, nurturing your family, advancing in knowledge, exploring the world and all of the things the world has to offer, one couldn’t be blamed for waving the white flag of surrender.

Mini Learners is a refreshing exception to the adage.

Read on to learn how Egle, an entrepreneurial mother of two, transitioned from a 9-5pm office job and long commute to working from home, and how eCommerce was the game changer in her pursuit of happiness and starting her own business.

4
The entrepreneurial Egle at work on MiniLearners.com.

Continue Reading

The basic pages a home goods store needs to succeed

July 21, 2016 - Leave a comment

A person’s home is a very personal thing — it’s where someone spends much of their time, meets with friends and family, and makes memories that will last for many years. So it only makes sense that decorating this home is a personal activity.

When a shopper comes to your furniture, wall decor, or home goods store in search of an addition to their home, they’re embarking on a process that probably feels very personal to them, and far more important than buying groceries or perhaps even clothing. If this feeling isn’t acknowledged, you’re likely to lose more customers than you gain.

One of the ways that you can better support the customers who are going through this personal journey is with strong on-site content. This content is most helpful when it takes the form of pages designed to make the purchasing process easier.

Let’s go over some of the basic pages you should consider adding to a home goods site, what purpose they serve in a customer’s journey, and how you can execute on them expertly.

Continue Reading

How to run a top-notch home goods store with WooCommerce

June 2, 2016 - 7 Comments

We’ve all heard it before: “there’s no place like home.” “Home” means something different to all of us; to some of you store owners, it’s more than a place to rest — it’s also your business.

If you’re selling furniture, wall decor, or other interior or exterior accessories with WooCommerce — or planning to start — there are a few specific tips you should follow to set your store apart from the rest. You already know your products are the cream of the crop, so your store’s design and customer experience should be just as great.

From a business-defining homepage to filtering options to powerful extensions, here’s how you can take any WooCommerce-powered home goods store to the next level, and expertly show your shoppers the potential for beautiful homes filled with your products.

Continue Reading

How your industry should affect your store’s homepage customizations

May 31, 2016 - 1 Comment

What does your store’s homepage say about you?

From the very first moment a visitor sets eyes on that page, they’re developing an impression of you, your products, and your company. They’re deciding, often in just a few seconds, if you can meet their needs… or if they would be better off spending their time looking elsewhere.

There’s no perfect way for a store’s homepage to say “we have what you are looking for.” Rather, stores should aim to customize their experience based on what works for the customers shopping in their industry. This can lead to a much better experience for everyone — shoppers and store owner alike.

Let’s explore why it’s worth taking your industry into consideration when you’re adding or customizing elements on your store’s homepage, and look at a few popular types of stores to see what they’ve done to speak specifically to their customers.

Continue Reading

WooCommerce - the most customizable eCommerce platform for building your online business.

  • 30 day money back guarantee
  • Support teams across the world
  • Safe & Secure online payment