Use Case: Letting customers pick a free gift with Smart Coupons during the holiday season

Overview

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During the holiday season, customers love surprises and thoughtful gifts. With Smart Coupons for WooCommerce, you can give them the option to pick one free product from a set of items you decide.

This is achieved by creating a coupon with a fixed cart discount and using the Add products to cart option in Smart Coupons. Customers can then select their free gift at checkout, making your holiday promotions flexible, fun, and rewarding.

Business Scenario

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You want to run a holiday promotion where customers who apply a coupon can choose one gift product from a curated list.

Example promotions:

• “Use code HOLIDAYGIFT and choose your free Christmas goodie!”
• “Every order this December gets a free gift of your choice.”

How it works with Smart Coupons

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• You create a coupon with a Fixed Cart Discount of 0.
• Under the Actions tab, you add the products you want to offer as gifts.
• Enable the option “Users can choose only one” so customers can pick just one from the list.

When customers apply the coupon at checkout, they’ll be prompted to select their preferred free product. For more details, you can refer to the documentation here.

Steps to set up

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1. Create a Coupon
   • Go to WooCommerce > Coupons > Add New.
   • Enter a coupon code (e.g., HOLIDAYGIFT).
   • Set Discount type to Fixed cart discount.
   • Set the coupon amount to 0.
2. Configure Gift Products
   • In the Actions tab, use the “Add Products to Cart” option.
   • Add the products you want to offer as free gifts (e.g., mugs, scarves, gift boxes).
   • Enable the setting “Users can choose only one” so they can’t add all of them.
3. Optional Restrictions
   • Add a minimum spend if required (e.g., spend $100 to unlock gift).
   • Set usage limits (e.g., one per customer).
   • Define expiry date (e.g., December 31).
4. Publish the Coupon.
   

Customer Experience

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1. Customer adds products to their cart.
2. At checkout, they apply the coupon code (e.g., HOLIDAYGIFT).
3. They see the eligible free gift options.
4. Customer chooses one free product from the list.
5. The selected product is added to their cart at zero cost.

Conclusion

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With Smart Coupons, you can easily set up a holiday gifting campaign that lets customers choose their own free product. This flexibility increases customer satisfaction, strengthens loyalty, and makes your store stand out during the busiest shopping season of the year.