WooCommerce Wishlists

The original WooCommerce Wishlist extension—trusted by stores for over a decade.

WooCommerce Wishlists allows guests and customers to create, manage, and share unlimited wishlists directly from your store. From birthdays and weddings to everyday shopping, it gives customers a simple way to save products and come back to purchase later.

Increase conversions by letting customers save for later

Not every customer is ready to purchase immediately. Wishlists give them a reason to stay engaged with your store.

By allowing customers to save products, organize them into lists, and share them with others, you create more opportunities for repeat visits, higher conversions, and new customer acquisition through shared lists.

Built for real-world use

This isn’t a lightweight add-on or a trend feature—it’s a proven system used by WooCommerce stores for years.

• Stable and reliable across WooCommerce versions
• Designed to work with a wide range of themes
• Focused on core wishlist functionality without unnecessary complexity

Key features

• Guests can create wishlists stored for up to 30 days (via cookies)
• Registered customers can store wishlists indefinitely
• Create an unlimited number of wishlists
• Privacy controls: public, shared, or private lists
• Share wishlists via Facebook, Twitter, Pinterest, or email
• Full support for simple, variable, and grouped products
• Compatible with Product Add-ons and Gravity Forms Product Add-ons
• Notify customers when a product already exists in a wishlist
• Customizable “Add to Wishlist” button, text, or icon
• Bulk actions: move items, update quantities, or add all items to cart

Simple to configure

Wishlists integrates directly into WooCommerce with a dedicated settings tab, making it easy to configure behavior, appearance, and sharing options.

• Customize button text and display
• Enable or disable sharing options
• Control guest vs logged-in behavior
• Adjust messaging and display settings

It inherits your theme styles automatically, so it fits naturally into your store without extra work. Developers can extend or customize further with CSS if needed.

Admin tools for store owners

Wishlists also provide insight into what your customers are interested in.

• View and manage all created wishlists from the admin
• Sort and filter wishlists to identify trends
• Edit wishlists directly from the backend

Summary

• Let customers save products for later
• Encourage repeat visits and higher conversions
• Enable sharing for organic traffic and new customers
• Use a proven, stable wishlist system built for WooCommerce