Sometimes the best time to check your store isn’t the best time to be at your computer – on a train, in a corridor between meetings, on a beach. Enter the new WooCommerce Mobile App to make store management easier!

 As manufacturers pack more power into mobile devices — and they become readily available worldwide — our tendency to use them for everything possible has risen dramatically.

Why pick up a laptop or sit in front of a desktop computer if you can accomplish the same task on your cell phone? Larger screen sizes and improved hardware mean they’re just as easy to use for games, research, note taking… and shopping online.

But a consumer viewing your store from their phone is much different than them buying from it. An iAquire and SurveyMonkey study found that 40% of mobile users will leave a website and go back to their search results if the first site they visit isn’t mobile-friendly.

Imagine reducing your bounce rate by 40%. Now imagine what keeping more of those visitors on your store might do for your sales.

If your WooCommerce-powered store isn’t accommodating to mobile visitors, you’re leaving money on the table. Fortunately, there are a few simple ways to improve your store — without undergoing a costly redesign — that will help you keep more shoppers on your store, plus potentially improve the number of purchases they make.

Let’s take a look at how you can unlock WooCommerce’s hidden power for mobile shoppers using built-in design options, ideal payment gateways, and a few amazing extensions.

Continue Reading

The search algorithm update that Google began rolling out on April 21, 2015 was dubbed “Mobilegeddon” due to its focus on delivering better results to visitors using the service on smartphones and other mobile devices.

Sites that are deemed mobile friendly get favorable search engine rankings in comparison to those that are not. Given how abundant mobile traffic is these days, this is significant, especially if:

• Your website offers services or products that people are likely to search for on their phones, and/or
• You have a significant volume of mobile traffic already.

It’s worth ensuring that your store is mobile-friendly, including your theme

Continue Reading

Over 50% of all Google searches come from mobile devices, and Google has taken this into consideration — they’ve tried to improve the search environment for those browsing on tablets and smartphones.

In fact, Google’s Zineb Ait Bahajji announced that this mobile change on 21 April 2015 will exert a stronger effect on search engine results than the past Panda and Penguin updates did.

All this means that your eCommerce store needs change — immediate change. Why? If you can’t reach people through their mobile devices, you’re leaving out a huge portion of your customers and potentially losing them forever. Any online stores that don’t address the new mobile update will see its search engine rankings fall, with sales likely faltering as a result.

In this post, I’ll run through what you need to do to take advantage of the Google rankings boost for mobile e-commerce sites.

Continue Reading

Phablets aside, the average smartphone user will be viewing your site on a screen not much bigger than the standard business card. And when they enter their information, the pop-up keyboard will suddenly eat half of that space. If they turn the phone sideways, that will turn into 7 or 8 tenths.

Shopping in such a small area can certainly be a strange experience, but with some work on your end, you can minimize the inconvenience for your customers. Here are some tips for accomplishing just that:

Continue Reading

If you have a business of any sort, you need to have a website. Plain and simple.

Reaching out to customers is a lot more than just putting out huge signs on the street corners are taking out ads in the local newspaper. These days, it’s a no-brainer that all businesses need to have a website.

But take a look around. Most likely you’ll catch someone browsing through his smartphone or navigating the web on her tablet. These days, the world literally is at our fingertips thanks to the rising popularity of mobile devices.

For this reason, you absolutely must capitalize on this market. Otherwise, you stand to risk losing a ton of potential business. The question you may be asking yourself is, do I need a mobile website? What about a mobile app? Or do I need both?

Let’s spend some time here analyzing these questions.

Continue Reading

When we initially sat down to discuss features for FaultPress you may imagine the words “bugs, tickets, milestones, priorities” being thrown around a lot. And you’d be right. But beyond which functionality we built into FaultPress we were keen to ensure it’s usability was as good as it’s feature set. Not only on desktops, but on a variety of different devices.

“Responsive design” were two other words which kept cropping up. Mobile perusal of the web is an increasing trend and we decided to embrace this by delivering a device agnostic design. In Laymans terms this means that whether you’re checking out FaultPress on your desktop, your iPad or your smartphone, content is delivered to you in an intuitive and appropriate way.

Continue Reading