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Smart Coupons

All-in-one plugin for gift cards, discounts, coupons, store credits, BOGO deals, advanced restrictions, product giveaways, offers, and promotions. Smart Coupons is the original, most complete, best selling and most advanced WooCommerce coupons plugin.

Save $500+, reduce 7 plugins

Everyone loves coupons. You don’t need seven different expensive plugins for all your advanced coupon benefits. Smart Coupons for WooCommerce combine all of them into one affordable solution, saving you money and frustration from managing multiple plugins. Plus, enjoy top-notch support.

It offers versatility, with countless ways to boost sales and retain customers.

More than 23,000 people use Smart Coupons plugin every day – and give it 5-star reviews consistently 😀.

Most complete, most loved, best-coded, best-selling credits, coupons, discounts and vouchers plugin for WooCommerce

Whoa, that’s a lot of superlatives – but they are all true!

  • All the features: Keep reading to discover the powerful features you’ll get with Smart Coupons. But it includes everything from selling store credits and gift cards, advanced coupon restrictions, automatic coupon issuance, free gift coupons, bulk coupon code generation, import and export, URL coupons, BOGO coupons, auto-apply coupons, nice designs, quick management and much more.
  • Top rated: People love the plugin and give it five-star reviews. You’ll find real reviews from people like you as you scroll through this page.
  • Benefits all businesses: Fashion, pet supplies, hobbies, recurring products, memberships, electronics, FMCGs, digital downloads, health and fitness… every WooCommerce store can grow revenue and conversions using Smart Coupons.
  • Use it throughout the year, in all seasons: Black Friday, Christmas, festivals… or even during the recession or slump period – Smart Coupons will get you revenue. If you don’t want to give a discount, Smart Coupons will help bring back customers with gift cards and credits.
  • High performance: Smart Coupons does not slow down your site or checkout process. Some of the largest WooCommerce stores use it and you too can rely on its quality.
  • Easy to use: It’s super flexible, yet intuitive. Your clients, store admins and junior staff can easily run promotions using Smart Coupons – without needing developer assistance.
  • Genuine, compatible, regular Updates: You’re getting 100% genuine and original plugin when you buy today. Smart Coupons is tested with other popular plugins and we keep improving it regularly. No risks here!

Chris Lema

Essentials to grow sales – discounts, BOGO, gift cards…

Smart Coupons for WooCommerce plugin is loaded with lots of proven methods to run discounts and promotions automatically. Whether you want higher sales, repeat customers or better customer loyalty, there are many ways to achieve them with Smart Coupons.

Fixed amount & Percentage discount coupons

Create flexible discount coupons for successful marketing campaigns. Set up discounts for flash sales, cart abandonment emails, new product launches, giveaways, subscription signups, Black Friday deals, and more. Add restrictions to prevent misuse. You can even configure coupons to apply automatically.

Buy One Get One (BOGO coupons) / Free gift coupons

Set up a BOGO offer on the same product (T-shirt with T-Shirt) or different product (Airpods with iPhone) using a coupon. Or set up a buy one get more by attaching multiple products (free or at discount) in multiple quantities to the coupon (Cap + Glasses with T-shirt).

When a coupon is applied successfully, the discounted product or free gift is automatically added to the cart.


Subscription / Recurring Coupons

Allow users to apply store credit on the purchase of subscriptions or towards renewal payments. Club other Smart Coupons restrictions with subscription coupons to avoid its misuse. For example, create a $10 recurring coupon for a product valid for nine payments, exclusively for customers in Asia.

URL coupons

Generate shareable links that auto-apply coupons via URLs. Easily incorporate these links in emails, social media posts, (or anywhere else).


New user / First order coupons

Reduce abandonment by offering a first-order discount to new users. Combine with any other restriction rules as well.

Auto-apply coupons

No “enter a coupon code” or promo code creation hassles. Create coupons that are automatically applied when customers add products to the cart.

WooCommere gift cards and store credits

Coupons Gift cards, store credits, gift vouchers, account funds, gift certificates, fresh credits, egift cards – these are all essentially the same thing. You assign a monetary value credit to the customer. They can make as many purchases as they want until the credit is exhausted or its validity expires. Credits are used instead of charging a card / PayPal.

Gift cards are a great alternative to cash. Smart Coupons provide the flexibility to create and sell:

  • Gift card of any amount – where the customer decides the amount
  • Fixed denomination gift cards ($5, $10, $50, $100…)
  • Discounted gift cards ($100 gift card for $90)
  • Physical gift cards (print coupon codes, distribute them offline for online redemption)

Store owners can use gift cards and store credits to:

  • Reward customers on special occasions, like birthdays or as a gesture of appreciation.
  • Encourage customers to make premium product purchases.
  • Facilitate refunds or compensation, extending customer loyalty. Customers may even purchase another product with the credit.
  • Allow customers to purchase gift cards from your WooCommerce store and send them to loved ones, perfect for birthdays or Christmas gifts. Or schedule the gift card with a personalized message.

store credit

Advanced coupons restrictions and distribution

Enhance core WooCommerce coupons with lots of advanced rules, restrictions and options.

Dynamic coupon restrictions

Go beyond the default WooCommerce restrictions of minimum spend, products and product categories. Use Smart Coupons to further restrict coupons based on product attributes, emails, address-based geolocation (country, state, city, zip), user role, payment methods, shipping methods, expiry time, product taxonomies and more.

Combine single, multiple or all restrictions for a coupon to avoid misuse.

Set up restrictions like:

  • Independence day sale coupon only for US customers on 4th July
  • Boxing day sale coupons are restricted to Europe, Australia and Canada
  • Apply coupon only for flat rate shipping
  • Restrict discounts for subscriptions only for PayPal and Stripe payment gateways
  • Only the “Customer” user role can apply the coupon
  • Restrict coupon to product type “Variable”

Buy more, get more – product quantity discount coupon

Set up “buy more get more” or “buy more get one” offers. Restrict a coupon based on the quantity of products in the cart. Quantity discounts nudge customers to purchase in bulk, thus moving inventory faster.

Set up hundreds of use cases like these:

  • Buy any 5 items and get 20% off
  • Offer a 30% off gift card if the quantity in the cart is greater than 6 but less than 15.
  • Apply a flat $30 off coupon if products from the Cosmetics category are 9.

Coupon code generator – Bulk generate and Send

Let Smart Coupons generate hundreds, thousands and lakhs of coupons with unique voucher codes or coupon codes for you – and add them to the store or export as a CSV or email to all the recipients. You can also preview the sample email before bulk generation. Deal sites will love this!



Branded coupon codes with prefix – suffix

Personalize and brand-generated coupon promo codes with custom prefix and suffix.

Nudging customers to grow conversion and retention

Use these features to encourage customers to make frequent purchases.

Free shipping and taxes

Default WooCommerce allows free shipping. But Smart Coupons allows to apply store credits on shipping costs and taxes to lower the order total.

Free Shipping Coupon

Coupon with product purchase

Automatically generate and issue coupons / store credits / gift certificates / gift cards / vouchers / discounts for future purchases when someone buys a product. Great to generate repeat sales!


Custom coupon message

Show a custom message when a coupon is applied to the cart or at checkout – or when it’s emailed. Great way to show coupon terms as well as upsell offers.

Coupon message

Email coupons

Bulk send coupons or credits via email from within the plugin – easy and automatic!

Send Store Credit

Time-sensitive discounts

Set coupons to expire at a specific date and time. Limit the maximum discount amount for percentage discounts, and run automatic seasonal promotions.

Coupons expiry date time

Storewide offer coupon

Display a coupon code sitewide in a header / footer bar. Allows more users to avail the discount offer on your store.

Multi-currency support

Smart Coupons is compatible with the Aelia Currency Switcher plugin. Your visitors can send and create gift cards / store credit in their selected currency.

Free shipping for one year

Set up Amazon Prime-inspired service to provide free shipping for all orders, regardless of the order total. Allows more users to make frequent purchases.

Smart Coupons - Free Shipping for one year

Instant cashback coupons

Send a fixed amount cashback as store credit to customers, available under their My Account section and email.

Smart Coupons - Instant cashback

Bypass ‘Individual Use’ setting

Enable your loyal customers to use multiple coupons while restricting other users to apply only one coupon per order.

Redirect to any page

Allow users to redirect to a product page, product category page, special offers page or any custom page on click of the coupon, using a code snippet.

Better coupons management

Smart Coupons make it easy to manage your coupons from one place.

Organize coupons into categories

Review, manage, search, filter and export coupons easily from a single place. Categorize coupons for easy reference.

Embed coupons / Shortcodes

Show coupons anywhere – on the cart, checkout, order confirmation page, a blog post or another page on the site!

Coupons in My Account


Readymade, customizable Smart Coupons design styles

Includes awesome responsive coupon designs and color schemes. And you can customize the colors easily.

Coupon design styles and color customization with Smart Coupons


One-click coupons

Users don’t need to type coupon codes to use them. They can just click on a coupon in the list of available coupons and it will be applied automatically.

Import / Export coupons

Export and send coupons to someone else. Or import a CSV to bulk add coupons in WooCommerce.

Import coupons

Print coupons

Print coupons and send them as physical gift cards. Or allow your customers to print coupons from their My Account & email.


Built on top of WooCommerce REST API, it doesn’t require you to have a coupon code to create store credit. Directly email coupon / store credit to users using the API without logging in to the website.

Upcoming features

  • Allow customers to set a background image for the coupons in the email
  • Coupon restrictions by custom taxonomies – like brands
  • Combine available store credits as a common fund balance and use it automatically during checkout.
  • QR Code for coupons, so mobile users can apply coupons quickly.
  • Resend coupons

Words from Smart Coupons users…

When you read the reviews on this page, here are sentiments that show up consistently.

  • Does everything I need. Very powerful and flexible.
  • Clients can manage promotions themselves.
  • Great plugin and great customer service. Developers answer all my questions!
  • Using this product since 2013 and it has always worked.
  • Options for almost any scenario!
  • I tested a lot of plugins, but this is the only one that checked all the boxes.
  • Far ahead of the standard coupon functionality of WooCommerce.


Making the best use of Smart Coupons for WooCommerce

Use Smart Coupons for hundreds of applications:

  • Create only four gift cards of fixed denominations – $10, $20, $30 and $50 that customers can purchase from your store.
  • Allow only ‘Subscriber’ user roles to apply a coupon.
  • Show coupons in red and green colors to match Christmas vibes.
  • Issue two coupons on the user’s first order that can be redeemed on subsequent orders. Great for food businesses.
  • Bulk generate coupons with unique codes and send it to deal sites during Black Friday season.
  • Auto assign store credit via import
  • Apply gift cards on the shipping costs
  • Set the coupon to expire automatically at the exact time – 11:30 PM.
  • Run flat 60% off on your fashion store but restrict the maximum discount to $50.
  • Add a coupon in the URL and share it on social platforms during sale or product launches. The discount will be auto-applied.
  • Offer a $200 credit coupon at $180.
  • Print coupons and distribute them offline via magazines and newspapers. People can claim the coupon code on your online store.
  • Set the minimum and maximum quantity for products to be in the cart to apply the coupon. Best for online groceries and FMCG stores.
  • Offer a store credit, discount coupon and free gift on purchase of high-end laptops.
  • Do not apply coupons when popular brand products are in the cart – Nike shoes, Zara clothes, Apple watches, etc.
  • Apply coupons only on all black-colored clothes in your shop.
  • Do a giveaway of bluetooth headset on purchase of an iPhone14 Pro.
  • Run BOGO deals on purchase of cosmetics or beauty products – lipsticks, moisturizers, sun lotions, shampoos, nail polishes, etc.
  • Allow gift cards for subscription renewals till your gift card balance is exhausted.
  • Volume discounts – 5% off on 10 items, 10% off above 10, 15% off above 20.
  • Buy 3 get 1 free – Purchase any three items from the Clothing category and get sunglasses free.
  • Buy above 10 but not more than 20 and get 10% off. A good use case for Stationery sellers.
  • Add categories like Black Cyber sale, Halloween sale, Flash sale, etc. for quick and easy search.

and it goes on…

You’ll certainly make more money, increase repeat purchases and customer loyalty with Smart Coupons plugin…

I’d go on to say that you’re losing money if you’re not using coupons.

Here’s the proof:

  • JCPenney witnessed a quick and drastic 23% fall in sales when they stopped using coupons.
  • Digital gift vouchers generated US$698.2 billion worth of additional revenue last year. And it’s growing at 10% year on year.
  • 96% of consumers have used a coupon in the past 90 days.
  • Top three tactics to grow revenue are: using better product images, offering free shipping and offering discount codes.
  • 99% of your website visitors do not make a purchase. But you spend a lot of energy and money bringing in traffic.
  • Customers with store credits and vouchers come back often and make 38% larger purchases than average.

Coupons bring you customers. So make sure you use coupons, and use them well!

Any concerns? Pricing, effectiveness?

  • Does the plugin look expensive? People say it pays for itself quickly. Higher revenue will offset the cost quickly. Plus this is the most comprehensive and most reliable coupon plugin out there. You’re getting so many things in a single purchase… Don’t hesitate…
  • How much do other coupon plugins cost? You’ll spend $79 for WooCommerce gift cards, $49 for store credit, $49 for BOGO, $79 for advanced restrictions. Now add bulk generation, import-export, URL coupons and other plugins and you’ll end up paying a minimum of $500. That’s a huge price gap when compared to Smart Coupons.
  • Will you get support and assistance? Yes. We have extensive documentation and extremely high-rated support for Smart Coupons. Do read customer reviews on this page to see what others say about our support. And the best part, you don’t need to maintain too many plugins and reach out to different brands for support.

Best quality, best price, best support, reputed brand, higher value, higher RoI…what else do you need?

Think about this…

Coupons are not just about discounts. Credits are not just about gifts. Creating higher value for your customers is the golden rule of business. Smart Coupons positively alter customer experience, conversion, and revenue. It’s not just a plugin, it’s your tool to build a better business. A more successful, more predictable business.


Go for it.

Smart Coupons makes it effortless to create, issue, and manage everything around coupons, credits, and gift certificates. It’s “battle-tested” and top-rated. If you want the best coupon solution for WooCommerce, this is it.

Go ahead, buy it with confidence.

Need any more reasons to buy? Smart Coupons is built by StoreApps, a leading extension developer. You can trust you’re getting high-quality code and first-class support.

Check out our other best-selling and popular plugins on WooCommerce.


Customer reviews