We recently released Editorial, a magazine theme that aims to mimic familiar features of traditional print media, like newspapers and magazines. This post takes a look at the thought process that went into designing Editorial, and the implementation and development of some of those ideas.
Editorial’s design is very much inspired by traditional newspaper layouts, focusing on the content. The center aligned header, slightly textured background, strong sans-serif headlines, serif body copy and drop-caps all help to give the design a more traditional aesthetic. But the theme’s real strong point, the feature that sets it apart from other magazine themes, is it’s single post layouts. Users have the option to choose from a number of different columnized post content layouts, allowing each post to be styled uniquely.