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Customer Story: Arc’teryx Alpine Academy

March 10, 2015 - Leave a comment

DigitalMind are a Swiss development agency that believe in building websites simple enough for their clients – ranging from small online shops to large corporations – to manage themselves. Last year, they used WooCommerce to whip up an online store for the Arc’teryx Academy‘s annual alpine camp in just one week, and here’s how they did it.

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How FilterGrade Use WooCommerce to Sell Photoshop Actions For Creatives

March 5, 2015 - 2 Comments

One of the first hassles people associate with online stores is shipping and, while there are now ways to make it pain-free one surefire approach is to go with a digital product: no storage, no breakage and instantly shippable worldwide.

Mike Moloney lives in Boston, MA and started FilterGrade after having way too much fun editing photos. The idea? To sell ‘high quality Photoshop actions for creatives’ and a good (if abstract) idea it was. We hope you enjoy the story.

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How Arthur Set up in 48 Hours with WooCommerce

November 14, 2014 - 6 Comments

Perhaps this sounds familiar:

You’ve always wanted to start your own business and finally have some time to make the dream a reality. A slick website to showcase and sell your products is the next step, but potentially costly, so you investigate setting it up yourself. With a little help from the internet you explore some CMS platforms – WordPress is mostly for blogging, right?


There are currently thousands of entrepreneurs, artists, teachers, large business, universities and more sorts worldwide relying on the power and flexibility of our free eCommerce plugin for WordPress, WooCommerce, on a daily basis. This month WooCommerce hit 5 million downloads and the futures looking bright.

We were delighted to hear from Arthur Lhermitte, a Parisian fashion designer who took the plunge to DIY his eCommerce and had up, running and shipping his products worldwide in under two days.


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How EM Golf UK Use WooCommerce Bookings to Sell Exclusive Indoor Golfing Experiences

October 29, 2014 - 4 Comments

Golf is as old as the hills so it’s pretty neat when it takes a bold and modern swing with some excellent tech. EM Golf UK makes it easy for people to book exclusive indoor golfing experiences and lessons with golfing pro, Ed Morton.

The completed EM Golf UK website, lovely as can be.

We asked Reuben Mansell of One Hundred Web Design a couple of questions about his experience building the comprehensive booking system the EM Golf UK site required. Read on to learn how they used WooCommerce Bookings to find great success.

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Case Study: BrightWatches™

October 24, 2014 - 1 Comment

“Nothing valuable can be lost by taking time.” – Abraham Lincoln

We’re with Abe on this one, taking time to do things well and properly is a very good time and when it comes to building a website to showcase and sell your products? Even more so. We chatted to Michael Stoffer of BrightWatches™ about building the new home for their range of luxury watches.

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How Imperial College London built their Digital Learning Hub with WooCommerce and Sensei

October 20, 2014 - 5 Comments

In this post, David Page (Senior Application Developer at Psycle Interactive) tells us a bit about their latest project; using Sensei to build a digital learning hub for Imperial College London, one of the world’s top universities.

Note: This project features quite a bit of custom development so, while it’s not something a beginner could set up without help from an experienced developer, it gives you an idea of the kind of result which can be achieved with Sensei and a bit of technical knowledge.

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How Rift Labs Outsource Fulfilment with WooCommerce and Shipwire

October 17, 2014 - 2 Comments

When you’ve successfully turned your frustration into a passion shared with others, how do you focus on what you’re good at while still giving your customers the fulfillment they expect? Today we take a look at the story of Rift Labs and the massive win of having excellent outsourced fulfilment.


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Case Study: Customized Snack Subscriptions For Athletes? Visit

September 30, 2014 - 3 Comments

Everyone loves a story, everyone loves a snack. And today we bring you a tale of world class food for athletes, available online through WooCommerce Subscriptions on, a beautiful, friendly and engaging ecommerce site. We chatted to Becca and Matt to find out about how they got from A to awesome.

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Case Study: Building Multiple Sites With Canvas

September 23, 2014 - Leave a comment

Canvas is our most downloaded theme and has been used for just about everything under the sun. Zain Joyce worked with it to build a family of thirteen sites for Oregon Trail Schools and his use case caught our eye. We hope you enjoy hearing a little more about Zain’s journey.


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Case Study: O V E R Clothing

August 28, 2014 - 4 Comments

With close to 2,000 entries in our Golden Ticket competition, it wasn’t easy picking a winner. So many of the sites we reviewed blew us away and we were left greatly impressed with our community and how they’re using WooCommerce. If Golden Tickets grew on trees, we’d be handing one to each of you!

We narrowed the pool of 1,965 entries down to a short list of thirty two, took a vote and agreed that Sinisa from O V E R Clothing deserved the mighty Golden Ticket. World, meet our winner.


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Sensei Case Study: Creating the AMK Pro Platform

July 29, 2014 - 9 Comments

franciscoI am Francisco Aguilera G., Creative Director of APK Estudio, a small Chilean web design studio, and blogger at I have published online tutorials and courses for several years through my own blog, my company website and other platforms such as Udemy and Floqq.

At the beginning of 2014 I had three courses published independently on different platforms:

  • Diseño web con HTML y CSS desde cero (Web design with HTML and CSS from scratch) (Published at Udemy)
  • Dominando WordPress sin programación (Mastering WordPress without programming) (Published at Floqq, Udemy and a course website, using Campaign Monitor autoresponders to send a daily class to registered users)
  • Tu primera tienda online (Your first online store) (Published on its own website, also sending a daily class by email autoresponder)

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How ALEF Bookstores Scaled For 34000+ Products

July 17, 2014 - 2 Comments

Galal Aly from Robustastudio explains how WooCommerce enabled ALEF Bookstores, one of Egypt’s fastest growing bookstores, to scale in order to solve tracking challenges and take their blooming business to even greater heights.

ALEF Bookstores had embraced e-commerce for expansion but faced problems with scalability that threatened to slow them down. They needed to be able to track the many thousands of books within their inventory – whether available in their main warehouse or at branches – but due to many of the books having the same identifiers they were often untraceable.

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Jack Rudy Cocktail Co.

June 12, 2014 - 3 Comments

Cobble Hill is a full-service digital marketing agency in Charleston, SC. Creating inspired experiences on e-commerce platforms, Cobble Hill aims to blend strategy, design and technology for their clients. They’ve been around since 2012.

In this case study Austin Dandridge documents one of their client site developments for Jack Rudy Cocktail Company – a family run bar goods company that makes mixers for cocktails. They are distributed internationally and are rapidly expanding their offerings.

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Case Study: Vitruvian Fine Art Studio Online Art Classes

February 3, 2014 - 12 Comments

David JamiesonDavid Jamieson, from the Vitruvian Fine Art Studio in Chicago, tells us how he uses Sensei along with a handful of other plugins to deliver online art instruction.

The work I do is extremely low-tech: I make drawings and paintings, and teach others to do the same. I’m a co-founder and principal instructor at the Vitruvian Fine Art Studio, in Chicago, where we offer instruction in realistic drawing, painting, sculpture and anatomy to students of all levels.

While our work at the studio is low-tech, our business is firmly rooted in the 21st century – we try to make use of current technology to enhance and extend our teaching and, to that end, we’ve begun offering online courses and instructional video downloads, via our website. It turns out that there are lots of people out there seeking to improve their drawing and painting skills, and putting some of our instructional material online is the best way we can help them do just that.

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Case Study : Vital Health Foods

September 10, 2013 - 8 Comments

hilton-mooreA fantastic case study of a WooThemes/WooCommerce installation for a very large and respected South African brand.

My name is Hilton Moore and I am a developer at kri8it; a South African web development and design agency based in George and Cape Town.

Recently one of our longstanding clients wanted to update and redesign their site and the attached online store to create one sleek and smart package. A while back we developed a large ecommerce solution built on WooCommerce; which we did our first case study on. We have implemented WooCommerce for a wide variety of sites and businesses. For us, it is an ideal online store solution.

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Case Study: Developing the Cornforth Wilderness Photography Website

August 13, 2013 - 5 Comments

Merrill Mayer runs a Seattle based website development company called Kool Kat Web Designs. In this guest post she writes of the recent work conducted for a photographer – innovatively using WooCommerce to help sell his photos.

Jon Cornforth had a dated website that did little to showcase his photography or his exciting tours. He had a separate WordPress blog so he was familiar with using WordPress. When we discussed putting the entire new website on WordPress, along with using WooCommerce for sales of his photographic prints, Jon was very enthusiastic.

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