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Fresh ‘n Crispy

August 26, 2010 - 36 Comments

Perfect for lazy bloggers
Perfect for lazy bloggers

It sounds like Europe and North America are coming to terms with the fact that the days are becoming shorter and the air crisper, whilst us fortunate ones down south are enjoying quite the opposite – sun and blue sky….

Where was I going with that. Agh yes. Crispy. This one is dedicated to our northern hemisphere friends. 🙂

Crisp is the latest theme to join our growing portfolio of popular tumblog themes that we teased a few weeks back. Ideal for bloggers who love the ease of use of Tumblr, but want the flexibility and ownership of their content on their own WordPress website.

Jeff has been providing continual tweaks to the underlying code of our Tumblog themes after recent feedback from Mr. WordPress himself – Mr Matt Mullenweg. With a new tumblog section added to your WordPress backend once the theme is installed powered by it’s own custom taxonomy, we’ve brought a simple and fast publishing form to your dashboard.

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Rockstar Business Promo

August 24, 2010 - 38 Comments

After careful and continued research we’ve realized our users love a WooThemes promotion every now and again… In fact, we’re pretty sure that you’d love a WooThemes promo every single day, right? 🙂

Unfortunately that’s not the case, BUT…

In the last year, Adii has been working on his new book – Rockstar Business – which is due out in 2 weeks’ time. Adii explains the book as “…a look at how I’ve turned myself into a self-branded Rockstar…”, which may have some merit, but this also means that Adii has been on the receiving end of quite a few “Rockstar” jokes from the WooTeam… The WooTeam is probably not the best, nor most objective book critic though… *chuckles*

On a serious note, we’ve seen a few snippets (you too can do so here) and knowing Adii we’re sure the book will be a really fun read. So we thought it would be a good idea to get you in on the action…

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5 minutes with Byron Rode

August 17, 2010 - 4 Comments

Miami Ink. I mean Byron Rode.

A brief introduction

I am a Web and WordPress Developer and have been living in Cape Town for a little over 3 years now.

I have been working in the online/development industry professionally for about 6 years, but built my first website about 8 years ago. In my 3 years in Cape Town I have worked for a large internet outsourcing company, worked with another locally run theme development company that focussed on Joomla and was the initial lead backend developer for their theme framework and ran and maintained a small web development agency focussing on outsourced development and consultation. I have strengths in PHP, MySQL, CSS as well as few other programming languages and like to dabble with Objective C (Cocoa) and Cocoa Touch.

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Seeing The Light

August 16, 2010 - 88 Comments

Sealight - Perfect for businesses showcasing their products and services

We’ve just released a great addition to our business theme portfolio called Sealight that we teased a couple weeks ago – with some new features seeing the light of day.

Sealight was originally conceptualized and designed by the talented Mr. Chris Rowe, who we have worked before with on numerous occasions – the personal blog theme aptly named “BlogTheme, and the magazine themes “Spectrum” and “Gotham News“. So it was only a matter of time before he designed us a business theme.

Sealight boasts introduces some unique features to our business theme portfolio.

For the featured slider that we have used in a few of our themes before – instead of using posts/pages tagged with a specific tag, it know uses a custom post type called “slides”. Simply add new slides and they’ll appear in the featured slider. Similarly the home page has a module dedicated to information boxes that can house features/services your business/product offers and a cross-fader testimonials module quoting happy customers/clients – both of which have a custom post type dedicated to them (“Info Boxes” and “Testimonials”).

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August 16, 2010 - Leave a comment

Unique Features

  • Featured Slider

    The Sealight home page displays a featured slider that showcases specific content. The content is published using the custom post type “slides”. It allows for text, imagery and video.

  • Info Boxes

    The info boxes on the page are used to highlight specific features/services. These info boxes are also managed using a custom post type called “Info Boxes”. Four specific “Info Boxes” can be displayed on the home page whilst a custom page template can be used to summarize the rest of the features on a dedicated page.

  • Testimonials Cross Fader

    The testimonials module on the home page uses the custom post type “Testimonials” to highlight happy customers feedback, cross fading between different ones.

  • Custom Widgets

    The theme has 3 widgetized areas in the sidebar, and also some extra Woo custom widgets (Flickr, Twitter, Adspace, Search).

  • Alternative Styles

    5 delicious colour schemes to choose from, and possible to change color of links and buttons in options panel.

Delivering happiness… errr… themes

July 30, 2010 - 3 Comments

Adii, Magnus and myself are all reading “Delivering Happiness” by Tony Hsieh of Zappos at the moment, and we are all avid fans of Tony’s personal/hands on approach to business.

At WooHQ we all keep a close eye on the emails we receive, whether they be good or bad, happy or irritated users. In that way we can continue to add value, find purpose and direction, and in turn deliver happiness to our users.

We love receiving glowing testimonial emails from WooTheme users dotted around the world, it makes our pixel-pushing, computer-bound work more personal knowing we are delivering our products to actual human beings, not just zip files that we deploy to the interwebs.

We received this one from Mark Simmons on his experience with the Aperture theme and we thought it would be great to share these occasional “happiness” emails we receive with you our site visitors.

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Tweaking the user experience page by page

July 26, 2010 - 19 Comments

When we are not designing themes here at Woo Headquarters we are tweaking and improving the process of delivering those themes to you. At least that’s what we were doing last week.

We thought it would be a good idea to document the changes we implemented last week with the honest reasoning behind the user experience tweaks. First let’s have a look at the theme listing page, as it was last week:

The theme listing page, prior to the UI tweaks

After much deliberation we decided we weren’t entirely happy with the user interaction process required when buying our themes, and the confusion of having four call-to-action buttons taking you to the checkout page.

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Estate: Your WordPress Real Estate Solution

July 20, 2010 - 75 Comments

More than just a theme!

Estate (formerly known as Realtor; R.I.P.) – the WordPress real estate theme solution is finally here!

The WooTeam (especially Jeff & Cobus) have spent months in perfecting Version 1 of Estate and we’re so excited to now hand this over to all the awesome WooFans to try it, experiment with it and obviously: build your next WP-powered real estate website using Estate.

One of the main reasons that Estate took a little longer, and required more love (in comparison to our other themes), is the fact that we’ve included quite a bit of niche functionality that we had to develop specifically for Estate. So it wasn’t just a case of mixing & matching code from our existing themes; nope, we had to develop Estate from scratch. The other reason for this development process relates to all the new custom post type & taxonomy goodies in WP 3.0 that we’ve utilized, because we wanted to release a real estate theme unlike any other WP theme that you may have encountered up until now.

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Training ninjas with Jon Hicks

July 15, 2010 - 21 Comments

Mr. Jon Hicks

Over the past couple months we’ve had the pleasure of working with the pixel surgeon, and icon designer extraordinaire that is Jon Hicks.

We commissioned Jon to re-design our popular ninja mascot that you would have seen busting moves all around our site. Our ninja was originally traced and vectorized based on a freely available icon design. However, we got so many people emailing us, and kindly informing us, that our ninja was being illegally used on other sites across the interwebs that we thought it was high time that we sat down and designed our own, unique mascot that epitomizes WooThemes ethos.

Let’s hand over to Jon for more information about the brief we gave him, and his creative design process.

The brief for the update of the ninja character was to give it more uniqueness, but retain the rounded/cute feel that the current character had.

Jon's doodles in his sketchbook that I'm sure a lot of designer's would like to take a peak in

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A different type of Magazine

June 22, 2010 - 29 Comments

Coda is our latest magazine theme, designed and coded by our own Forum Ninja, Kirstin Pauk. What sets Coda apart from the rest of our magazine themes is it’s unique single post layout, which makes use of a jQuery tab to split the article from the comments.

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Feeling Inspired?

May 26, 2010 - 29 Comments

We know you love business themes here at Woo, as you can see from our theme leaderboard. So closely following Apz is another business theme designed in-house by myself.

Inspire continues where Optimize left off, adding a dynamic custom homepage that uses custom built jQuery in the featured area.

jQuery driven Featured Area

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Launch your app in style

May 19, 2010 - 19 Comments

Apz is a niche business theme for developers/designers wanting to showcase their application/product on a unique home page that highlights all of it’s features/benefits, social media surrounding it, and multimedia created to advertise it.

The default Apz home page design

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Tumbling Snippets

May 16, 2010 - 13 Comments

We are pleased to announce a new addition to our growing portfolio of WooThemes Tumblr based themes – it’s called Snippet.

The Snippet Home Page

The Snippet home page serves as a showcase of all your latest Tumblr posts, neatly arranged and categorized thanks to clean iconography and a very flexible JS Masonry powered grid layout (that we’ve previously used on a WordPress theme – Mortar). You’ll notice some Generate theme influences we’ve included, based on its recent track record.

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City Guide Gets Some New Features

May 10, 2010 - 16 Comments

City Guide has surprisingly been one of our best sellers over the last couple months, as our theme leaderboard proves. We say surprisingly because it is a niche directory-based theme, with innovative Google Maps integration, but far from our usual winning formula.

Given it’s popularity and the wonderful feedback from users and beta testers Fox spent a couple days last week adding some hugely valuable additional functionality.

Category Maps

View all your category posts on a overview map

As can be seen above, and on the demo, there is now an overview map on each category page. This map shows each post, which has a Google Maps location added to it, on the map in the form of a marker. You can then click on that marker to be taken directly to that post. This is a great visual navigation item to highlight all the restaurants, hotels, visitor attractions, etc, individually.

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The News in Pictures

May 5, 2010 - 21 Comments

As recently promised we’re releasing another theme based on our usual winning formula, after a string of more niche theme designs.

Spectrum is a visually rich magazine-based theme designed by Chris Rowe – who we have previously worked with on the popular BlogTheme and Gotham News.

With Spectrum the home page is a visually rich layout showcasing your website content via engaging imagery, and a featured scroller available to highlight noteworthy blog posts scattered across numerous categories (it’s a tag based scroller).

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It’s in the diary

April 22, 2010 - 46 Comments

Thursday 22nd April was in the diary for the launch of our latest feature packed WordPress theme. We’ve managed to stick to that release date and we can finally introduce you to our latest beauty entitled “Diarise“.

As the name suggests this theme is based around the calendar functionality of the WordPress system. But taking it to a whole other level.

With Diarise you can showcase events and navigate around them with a neat home page JS date picker. That means you could use this theme for your church, school, sports club, or event organising company! To name but a few.

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