WooCommerce reaches 10M downloads, powers 30% of online stores

It seems like yesterday that we reached 7 million downloads of WooCommerce. Actually, it was a few short months ago that we hit that big milestone. “How long would it take us to hit 10 million?” we all wondered.

Well, now we know: almost exactly four years.

That milestone arrived this week, much sooner than expected. And with it came another: WooCommerce is powering 30% of all online stores.

Woo for Woo!
Woo for Woo!

One of our co-founders, Mark Forrester, had this to say about the pair of momentous milestones:

This represents a hell of a lot to us.

Countless lines of code, including many community contributions, and much hard work from our core developers constantly improving the WordPress eCommerce experience. Tens of thousands of support tickets from all sorts of users with all sorts of queries, helped by our superbly knowledgeable Ninja squads. And mountains of data and interactions ensuring our growth team get WooCommerce in front of the right people, providing all the tools and content for them to sell all the things.

Looking back at our milestones on the blog, together with all WooCommerce stats, it signifies fast and colossal growth. A trajectory we plan to continue.

Woo!
30% of online stores are now powered by WooCommerce, earning a big thumbs-up from Hiro.

Let’s take a closer look at our rapid growth, plus a peek at what’s next for all things Woo.

From 0 to 10 million in 4 years

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WooCommerce version 1.0 was officially launched on September 27, 2011. So it’s taken us almost exactly four years to reach the 10 million download milestone.

The rate at which WooCommerce is being downloaded is picking up, though. It took more than a year and a half to reach our first milestone of a million downloads. But the gap between 7 million and 10 million was only six months.

At this rate, we can likely expect to accumulate another 10 million downloads in about a year… maybe less!

While we’re on the subject, our friends at SkyVerge recently put together an epic recap of WooCommerce’s first four years — well worth a read to see how far the plugin has come.

Powering 30% of all online stores

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Of course, there’s another milestone to consider: WooCommerce now powers 30% of all eCommerce websites, according to BuiltWith.

WooCommerce now powers 30% -- perhaps more -- of all online stores.
WooCommerce now powers 30% — perhaps more — of all online stores.

We’re incredibly proud of not only what this means for us, but also what it means for business owners who’ve been able to open or improve their online stores with WooCommerce. In four years time, we’ve given store owners a choice they can count on, built on WordPress and supported by our Ninjas. We’re pleased to see WooCommerce has become the favored platform of choice for eCommerce.

What’s next for Woo

Now that we’ve reached these milestones, you might be asking, “What’s next?”

For the most part, it’s business as usual. We’ll be releasing new WooCommerce extensions and a few more Storefront child themes, and prioritizing support for those of you who need it.

In fact, our WooCommerce support team just had a meetup in Montreal, Canada to bond, learn and focus on knocking out tickets. Out of it came a highly entertaining video of their adventures, which we’d love for you to watch if you’ve got the time.

We have some really exciting things in the pipeline, too, like a revamp of our Affiliated Woo Workers program and updates to existing extensions like WooCommerce Subscriptions. We’re not slowing down — if anything, we’re picking up speed.

Our Chief Business Development Officer, Joel, will be here on the blog in a few days talking a bit more about the role our community has played in growth, and where we hope to go from here. Check back soon to see what he has to say and continue the celebration.

Thanks for your support!

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Finally, we know we wouldn’t be where we are today without any of you — whether you’re a developer, a store owner, a contributor, or someone who cheers us on from the sidelines. A hearty “Thank you!” to you for your support, contributions, ideas and the motivation you give us to do what we do.

Thanks again for helping us make WooCommerce what it is today. We’re looking forward to the next big milestone, whenever that may be. Place your bets now on how long it will take us to reach 20 million downloads!

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Nicole Kohler Avatar

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9 comments

  1. Congrats! 🙂 Glad to have gotten on board with WooCommerce and the various extensions early on 🙂

    Leo
    October 2, 2015
  2. Where do I get a license key? I have spend hours trying to find it

    GladTidings
    October 3, 2015
    • I think you have to purchase a plugin/extension in order to get one 🙂

      Leo
      October 4, 2015
    • Once you’ve made your purchase you can get your license keys at https://woocommerce.com/my-account/my-licenses/ 🙂

      Warren Holmes
      October 5, 2015
  3. Great! There are stunning numbers: 30% market share and from 0 to 10 million in 4 years. I think taht WooThemes can offer the best price-quality relationship for freelancers. I proudly share this news in Finnish at http://anyplanet.org/woocommerce-10-miljoonaa-downloadia-30-prosentin-osuus

    Hannu Makarainen
    October 8, 2015
  4. Great figures, 10M downloads in just 4 years is a big achievement. CONGRATS….

    Vishal Dadlani
    October 12, 2015
    • Thanks so much, Vishal!

      Nicole Kohler
      October 13, 2015
  5. Congratulations on your milestone!
    10 Million Downloads are a lot in just 4 Years.
    Keep the Great Work!

    Gaz
    October 12, 2015
    • Thanks Gaz, cheers 🙂

      Nicole Kohler
      October 13, 2015

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