Theme Launch – Block Shop

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The ultra-readable & ultra-flexible Flipflop theme

June 27, 2012 - 39 Comments

Flipflop is a responsive, ultra-readable theme geared around news publishers. With impressive column generator functionality for posts and pages, clean, large typography, a modular homepage that can be re-arranged thanks to widget components & a featured slider Flipflop has all the tools to customize this theme for whatever niche.

Flipflop was designed by Firman Firdaus who we’ve worked with previously on other popular newspaper/magazine themes – The Journal and Blogging Stream. FlipFlop brings a modern edge to our portfolio with the current industry trend of larger type, with lots of white space for minimal distractions. Content being the king.

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Read all about it

June 1, 2009 - 18 Comments

Headline news today – “WooThemes launches The Journal“.

Joining a growing portfolio of hugely popular newspaper based WordPress designs “The Journal” has been in development for the past month and boasts some impressive new functionality.

The Journal was brilliantly conceptualized by our friend Firman Firdaus and given to us in Photoshop format. After some serious brain storming we simplified some of the functionality and typography and began the WordPress wizardry.

Foxinni came up with a nifty backend option feature to assign certain tags to different parts of the home page. Making it really easy to move things around and not have duplicated content clogging up key areas of the home page.

There is also a neat javascript carousel to display content and 6 widgetized areas to play with, not forgetting 10 different styles to apply to the theme.

The Journal is very light on template imagery making creating your own styles an absolute breeze by tweaking some css colour values.

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