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Elevate your WooCommerce wholesale store to new heights with the Wholesale for WooCommerce plugin. Tailored for businesses navigating both B2B and B2C landscapes, this powerful wholesale plugin redefines how you handle wholesale products and bulk pricing.
With this B2B WooCommerce extension, you can optimize your pricing strategy, manage user roles, and automate key processes to build a leading and profitable wholesale business.
Here’s what you’ll get with this B2B plugin;
And much more…
This B2B plugin allows store owners to manage multiple pricing levels, user roles, and tiered discounts — all from a single, easy-to-use interface. With features such as role-based pricing, tiered discounts, product visibility controls, and minimum order requirements, this plugin simplifies wholesale management while maximizing sales efficiency. Take a look at all the core features in detail.Â
Wholesale for WooCommerce is the most advanced WooCommerce B2B ecommerce solution for running a hybrid wholesale B2B and B2C store.

Multi-User Role Creation
Create and manage multiple B2B user roles like wholesaler, distributor, agent, reseller, each with its own pricing and discount rules. This approach is ideal for offering customized pricing to various customer segments.
Role-Specific Discounts
Assign unique discounts to each B2B user role, applicable to both simple and variable products, ensuring customers see prices and discounts relevant to their roles.
Organize your wholesale users with the new Groups feature. Create and manage groups, then make targeted announcements within these groups to improve communication and engagement.
Easily assign unique wholesale prices to different user roles. For example, you can create different pricing tiers for distributors, wholesalers, or VIP buyers — giving you complete flexibility to serve multiple types of wholesale customers with one store.
Save time with bulk pricing rules. Apply global wholesale discounts to specific user roles across your entire store, rather than editing prices for individual products. This makes managing large product catalogs easier and more efficient.
Easily set wholesale prices for individual products to give them special rates while keeping standard pricing for others. This helps you manage product-specific discounts and maintain full control over your wholesale pricing strategy.
Apply wholesale discounts at the category level. This allows you to create consistent pricing strategies for grouped products (e.g., all apparel or electronics) without needing to adjust each item individually.
Reward bulk buyers with volume-based discounts. Define tiered pricing rules globally for each user role (e.g., buy 10–20 units for 5% off, 21–50 units for 10% off). This encourages higher-order values across your catalog.
Customize tiered discounts for specific products per user role. For instance, wholesalers buying a specific product can receive deeper discounts at higher quantities, while retail buyers pay standard rates.

Different Prices for Different User RolesÂ
Easily assign unique wholesale prices to different user roles. For example, you can create different pricing tiers for distributors, wholesalers, or VIP buyers — giving you complete flexibility to serve multiple types of wholesale customers with one store.
Global Pricing
Save time with bulk pricing rules. Apply global wholesale discounts to specific user roles across your entire store, rather than editing prices for individual products. This makes managing large product catalogs easier and more efficient.
Product-Level Pricing
Easily set wholesale prices for individual products to give them special rates while keeping standard pricing for others. This helps you manage product-specific discounts and maintain full control over your wholesale pricing strategy.
Category-Level Pricing
Apply wholesale discounts at the category level. This allows you to create consistent pricing strategies for grouped products (e.g., all apparel or electronics) without needing to adjust each item individually.









Variable Subscriptions: Utilize WooCommerce Subscriptions to create variable subscriptions with corresponding attributes, offering flexible subscription options to designated wholesale user roles. Automatically change your wholesale customers when they buy a Variable Subscription or revert it back to a default role when they cancel it.
Gain deep insights into your B2B sales with a dedicated wholesale dashboard that provides detailed reports. This dashboard enables you to make data-driven decisions to boost your business.
Easily create and manage multiple Wholesale user roles with tailored pricing and discounts for each role, ensuring personalized experiences for different customer segments.
Implement dynamic and tiered pricing for both single and variable products, offering competitive rates and encouraging bulk purchases to maximize profits.
Seamlessly integrate a B2B private wholesale store into your existing WooCommerce setup with no coding required. Customize tax settings, wholesale payments, and user roles to suit your business needs.
Use import/export features and bulk pricing options to effortlessly manage products and prices, saving time and simplifying the process of updating your inventory and pricing structure.
And much more…
Elevate your WooCommerce store with the complete wholesale suite. Streamline wholesale operations, manage user roles and pricing, and offer flexible tiered pricing to optimize your wholesale business. With a user-friendly interface and powerful features, this B2B extension is essential for building a resilient income strategy and creating new revenue streams. Enhance your B2B store’s functionality and profitability with Wholesale for WooCommerce today!
Read the technical documentation to help you walk through the process of setting up multiple user roles, product pricing, wholesale registration forms, wholesale payments, and more.
With Wholesale for WooCommerce, you can easily manage wholesale pricing by creating multiple user roles. Each role can have specific pricing and discount rules, which can be applied to both simple and variable products at the global, category, or product level.
You can create multiple pricing tiers based on quantity ranges and discount types (fixed or percentage). These tiers can be applied at the product, category, or global level. A pricing table on product pages will show applicable pricing tiers based on the selected quantity.
Yes, you can exempt specific wholesale user roles belonging to different countries from paying taxes. Additionally, you can include a Tax ID field in the billing address and assign specific tax classes to wholesale user roles to ensure accurate tax calculations and compliance.
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