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WooCommerce Menu Items

Activating the most recent lease of WooCommerce (8.8.0) adds 4 main menu items to the WordPress admin dashboard. These include WooCommerce, Products, Analytics, and Marketing.

WooCommerce menu

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The main WooCommerce top-level menu item is the gateway to the most-used functions of your store. It includes a dashboard overview, links to orders and customers, settings, store status, and extensions purchased from WooCommerce.com.

The menu items added to the WordPress admin dashboard under the WooCommerce heading as of WooCommerce 8.8.0. It includes Home, Orders, Customers, Reports, Settings, Status, and Extensions.


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Home takes you to the Home screen, also known as the WooCommerce dashboard. From there you can stay on top of your store performance, get useful tips and insights to grow your business, and quickly access the most important areas for store management.

Click here for a detailed look at the Home section.


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The Orders screen is for viewing and managing existing orders, or manually adding new orders.

Click here for a detailed look at the Orders section.


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The Customers section offers a Customer Report. It’s a list that can be searched and filtered according to requirements to view relevant customer data.

Click here for a detailed look at the Customer report.


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The Reports section offers legacy reports with insights into orders, customers, stocks and taxes. WooCommerce Analytics is a more powerful and modern alternative that currently coexists with these reports until the former are depricated.

Click here for a detailed look at the Reports.


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The Settings screen is where the bulk of high-level WooCommerce settings are configured, including general, products, tax, shipping, payments, accounts and privacy, emails, integrations, and advanced settings like page setups, REST API, etc.

Click here for a detailed look at WooCommerce Settings.


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The Status page is a useful for troubleshooting on your own or when contacting support. Download the System Status Report and review, or attach it to your support ticket. It provides an overall snapshot of your setup and potential conflicts.

Click here for a detailed look at how to use WooCommerce Status.


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The Extensions sections is where you can browse for additional free/premium plugins and extensions from WooCommerce.com to add functionality and features to your site. Use the Discover, Browse, or Themes tabs to discover extension to enhance your store with, and manage your subscriptions from the My Subscriptions tab.

Click here for a detailed look at how to manage WooCommerce.com Subscriptions.

Products Menu

The Prouducts top-level menu has sections relating to products, such as viewing and adding new products, setting up product categories and tags, and managing product attributes.

The Products menu item added to the WordPress admin.

All Products

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All Products is a list of products in the store be they published, in draft, or in the trash. New products can be added manually from this screen, individual or bulk edits can be performed, and products can be imported or exported via CSV.

Click here for how to Add and Manage Products.

Add New

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The Add New menu item is a shortcut straight to the Add new product screen for the manual addition of a new product.

Click here for how to Add and Manage Products.

Categories, Tags, and Attributes

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These 3 menu items respective link to the management screens of categories, tags, and attributes.

Click here for a detailed look at categories, tags, and attributes.


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Reviews takes you to the Product Reviews section from where to manage reviews left by visitors to your site on products that they’ve used or purchased.

Click here for a detailed look at Reviews section.

Analytics Menu

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The Analytics menu offers a bevy of reports through which to dissect your stores performance covering everything through products, revenue, orders, coupons, taxes, downloads, stock, and more.

The entire section is covered in detail here.

Marketing Menu

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The marketing menu provides access to marketing functionality vital to your store’s promotion and growth.


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This section, also called the Marketing Hub, offers tools and knoweldge for promoting your store and driving sales.

Click here for a detailed look at the Marketing Hub.


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The Coupons menu item links to the Coupons screen from where to add a new coupon or manage existing ones.

Click here for a detailed look at Coupon Management.

Questions and Support

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Do you still have questions and need assistance? 

This documentation is about the free, core WooCommerce plugin for which support is provided in our community forums on WordPress.org. Searching there you’ll often find that your question has been asked and answered before.

If you haven’t created a WordPress.org account to use the forums, here’s how.

  • If you’re looking to extend the core functionality shown here, we recommend reviewing available extensions in the Woo Marketplace.
  • Need ongoing advanced support, or a customization built for WooCommerce? Hire a WooExpert agency.
  • Are you a developer building your own WooCommerce integration or extension? Check our Developer Resources.

If you weren’t able to find the information you need, please use the feedback thumbs below to let us know! 🙏