The Customers report shows who buys from your store, where they are located, when they registered or were last active, and how much they have spent. Sign in with an account that can view WooCommerce reports, then go to WooCommerce > Customers to open it.
The report includes registered customers and guests. When a guest places multiple orders with the same email address, WooCommerce associates those orders with the same customer record.
Choose a customer view
↑ Back to topOpen the Show menu to switch between:
- All Customers lists all customer records.
- Single Customer limits the report to one selected customer.
- Advanced filters lets you combine multiple conditions.
Use advanced filters
↑ Back to topAdvanced filters can match All conditions or Any condition. Available filters include:
- Average order value (AOV)
- Country or region
- Last active date
- Name
- Number of orders
- Registration date
- Total spend
- Username
Filters such as name, username, country or region, and email select specific matching customer records. Use the search field above the table when you need a partial match on a customer name.
Read the customer table
↑ Back to topIn WooCommerce 11.2 and later, the table shows Name, Last active, Date registered, Email, Orders, Total spend, AOV (average order value), Country / Region, and Role by default. Username, City, Region, Postal code, Billing phone, and Shipping phone are available in the column menu and are hidden by default.
To show either phone column, select the three-dot column menu beside Download, then enable Billing phone or Shipping phone. Role appears at the end of the table. Select a sortable column heading to change the order; the default sort is Last active.
Select Download to export the current customer view as a CSV file. For larger reports, WooCommerce prepares the export in the background and emails you a download link when it is ready.
CSV downloads include Billing phone, Shipping phone, and Role, with Role as the final column, even when the phone columns are hidden in the table. Open the CSV and check these column headings to confirm the export contains them. Empty phone cells mean that no corresponding phone number is saved for that customer.
The summary beneath the table shows the customer count, average orders, average lifetime spend, and average order value for the current view.
Select a registered customer’s name to open their WordPress user profile. Selecting an email address opens your device’s default email application.
If the view does not contain the customers you expect, return the Show menu to All Customers and clear the customer search or advanced filters before downloading again.
Questions and support
↑ Back to topDo you still have questions and need assistance?
This documentation is about the free, core WooCommerce plugin, for which support is provided in our community forums on WordPress.org. By searching this forum, you’ll often find that your question has been asked and answered before.
If you haven’t created a WordPress.org account to use the forums, here’s how.
- If you’re looking to extend the core functionality shown here, we recommend reviewing available extensions in the WooCommerce Marketplace.
- Need ongoing advanced support or a customization built for WooCommerce? Hire a Woo Agency Partner.
- Are you a developer building your own WooCommerce integration or extension? Check our Developer Resources.
If you weren’t able to find the information you need, please use the feedback thumbs below to let us know.