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How can that be free?

September 27, 2010 - 39 Comments

A customizable and clean free theme.

Today we introduce you to a theme aptly named “Skeptical”. Why should you be skeptical? Because it’s got some pretty neat functionality for a free theme. That’s correct – a free theme.

Skeptical was designed by Nur Fathihah and submitted to us via our “Submit your theme” page, where we often un-earth great designs and talented designers.

Skeptical’s layout is very flexible in the sense that you can display “related posts” next to your latest posts on the home page, OR have a completely widgetized sidebar. Not only that, you can also add your Flickr stream to the footer region and showcase three noteworthy blog posts tagged with a specific tag that you declare in the theme options.

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WooVille #2: Kung-Woo

September 10, 2010 - 19 Comments

And you thought being a part of the WooTeam was all about 4 day work weeks, Apple products, X-Box sessions and Woo on the Slopes expeditions?

Hell no. Each member of the WooTeam has been through a grueling test of mental and physical agility….

A designer’s best friend

September 9, 2010 - 20 Comments

A digital designer is rarely caught without a coffee, coca cola, or red bull on their desk. Largely due to the late night rushes before a client deadline, but according to Dr. Downie it also fuels creativity.

After teasing it only yesterday, we’ve cruised through the tweaks and fixes (few of course!) reported by our beta testers and are happy to release the Caffeinated theme today, less than 24 hours later.

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Skeptically caffeinated

September 8, 2010 - 18 Comments

I’m not even sure that title makes sense, but it does somewhat describe the next two upcoming themes, and was the title of the email Cobus sent me with the teaser graphics.

Firstly, we have Ryan Downie’s personal portfolio theme design that he originally designed for his own personal use – fueled by his passion for Coffee, Red Bull and lunchtime pot of noodles according to his Twitter stream.

This theme’s release is literally around the corner and boasts more custom post type integration and a great summize of your online presence on the home page.

Caffeinated by Ryan Downie

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Time of Need

August 30, 2010 - 4 Comments

We received a rather sad, but inspirational testimonial from Robert Craig about 2 weeks ago that we were in two minds about posting on our blog – given it’s sensitive nature. After speaking to Robert though he wanted us to publish Bob’s story…

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Fresh ‘n Crispy

August 26, 2010 - 36 Comments

Perfect for lazy bloggers
Perfect for lazy bloggers

It sounds like Europe and North America are coming to terms with the fact that the days are becoming shorter and the air crisper, whilst us fortunate ones down south are enjoying quite the opposite – sun and blue sky….

Where was I going with that. Agh yes. Crispy. This one is dedicated to our northern hemisphere friends. 🙂

Crisp is the latest theme to join our growing portfolio of popular tumblog themes that we teased a few weeks back. Ideal for bloggers who love the ease of use of Tumblr, but want the flexibility and ownership of their content on their own WordPress website.

Jeff has been providing continual tweaks to the underlying code of our Tumblog themes after recent feedback from Mr. WordPress himself – Mr Matt Mullenweg. With a new tumblog section added to your WordPress backend once the theme is installed powered by it’s own custom taxonomy, we’ve brought a simple and fast publishing form to your dashboard.

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Rockstar Business Promo

August 24, 2010 - 38 Comments

After careful and continued research we’ve realized our users love a WooThemes promotion every now and again… In fact, we’re pretty sure that you’d love a WooThemes promo every single day, right? 🙂

Unfortunately that’s not the case, BUT…

In the last year, Adii has been working on his new book – Rockstar Business – which is due out in 2 weeks’ time. Adii explains the book as “…a look at how I’ve turned myself into a self-branded Rockstar…”, which may have some merit, but this also means that Adii has been on the receiving end of quite a few “Rockstar” jokes from the WooTeam… The WooTeam is probably not the best, nor most objective book critic though… *chuckles*

On a serious note, we’ve seen a few snippets (you too can do so here) and knowing Adii we’re sure the book will be a really fun read. So we thought it would be a good idea to get you in on the action…

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5 minutes with Byron Rode

August 17, 2010 - 4 Comments

Miami Ink. I mean Byron Rode.

A brief introduction

I am a Web and WordPress Developer and have been living in Cape Town for a little over 3 years now.

I have been working in the online/development industry professionally for about 6 years, but built my first website about 8 years ago. In my 3 years in Cape Town I have worked for a large internet outsourcing company, worked with another locally run theme development company that focussed on Joomla and was the initial lead backend developer for their theme framework and ran and maintained a small web development agency focussing on outsourced development and consultation. I have strengths in PHP, MySQL, CSS as well as few other programming languages and like to dabble with Objective C (Cocoa) and Cocoa Touch.

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Seeing The Light

August 16, 2010 - 88 Comments

Sealight - Perfect for businesses showcasing their products and services

We’ve just released a great addition to our business theme portfolio called Sealight that we teased a couple weeks ago – with some new features seeing the light of day.

Sealight was originally conceptualized and designed by the talented Mr. Chris Rowe, who we have worked before with on numerous occasions – the personal blog theme aptly named “BlogTheme, and the magazine themes “Spectrum” and “Gotham News“. So it was only a matter of time before he designed us a business theme.

Sealight boasts introduces some unique features to our business theme portfolio.

For the featured slider that we have used in a few of our themes before – instead of using posts/pages tagged with a specific tag, it know uses a custom post type called “slides”. Simply add new slides and they’ll appear in the featured slider. Similarly the home page has a module dedicated to information boxes that can house features/services your business/product offers and a cross-fader testimonials module quoting happy customers/clients – both of which have a custom post type dedicated to them (“Info Boxes” and “Testimonials”).

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Sealight

August 16, 2010 - Leave a comment

Unique Features


  • Featured Slider

    The Sealight home page displays a featured slider that showcases specific content. The content is published using the custom post type “slides”. It allows for text, imagery and video.


  • Info Boxes

    The info boxes on the page are used to highlight specific features/services. These info boxes are also managed using a custom post type called “Info Boxes”. Four specific “Info Boxes” can be displayed on the home page whilst a custom page template can be used to summarize the rest of the features on a dedicated page.


  • Testimonials Cross Fader

    The testimonials module on the home page uses the custom post type “Testimonials” to highlight happy customers feedback, cross fading between different ones.


  • Custom Widgets

    The theme has 3 widgetized areas in the sidebar, and also some extra Woo custom widgets (Flickr, Twitter, Adspace, Search).


  • Alternative Styles

    5 delicious colour schemes to choose from, and possible to change color of links and buttons in options panel.

Delivering happiness… errr… themes

July 30, 2010 - 3 Comments

Adii, Magnus and myself are all reading “Delivering Happiness” by Tony Hsieh of Zappos at the moment, and we are all avid fans of Tony’s personal/hands on approach to business.

At WooHQ we all keep a close eye on the emails we receive, whether they be good or bad, happy or irritated users. In that way we can continue to add value, find purpose and direction, and in turn deliver happiness to our users.

We love receiving glowing testimonial emails from WooTheme users dotted around the world, it makes our pixel-pushing, computer-bound work more personal knowing we are delivering our products to actual human beings, not just zip files that we deploy to the interwebs.

We received this one from Mark Simmons on his experience with the Aperture theme and we thought it would be great to share these occasional “happiness” emails we receive with you our site visitors.

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Tweaking the user experience page by page

July 26, 2010 - 19 Comments

When we are not designing themes here at Woo Headquarters we are tweaking and improving the process of delivering those themes to you. At least that’s what we were doing last week.

We thought it would be a good idea to document the changes we implemented last week with the honest reasoning behind the user experience tweaks. First let’s have a look at the theme listing page, as it was last week:

The theme listing page, prior to the UI tweaks

After much deliberation we decided we weren’t entirely happy with the user interaction process required when buying our themes, and the confusion of having four call-to-action buttons taking you to the checkout page.

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Estate: Your WordPress Real Estate Solution

July 20, 2010 - 75 Comments

More than just a theme!

Estate (formerly known as Realtor; R.I.P.) – the WordPress real estate theme solution is finally here!

The WooTeam (especially Jeff & Cobus) have spent months in perfecting Version 1 of Estate and we’re so excited to now hand this over to all the awesome WooFans to try it, experiment with it and obviously: build your next WP-powered real estate website using Estate.

One of the main reasons that Estate took a little longer, and required more love (in comparison to our other themes), is the fact that we’ve included quite a bit of niche functionality that we had to develop specifically for Estate. So it wasn’t just a case of mixing & matching code from our existing themes; nope, we had to develop Estate from scratch. The other reason for this development process relates to all the new custom post type & taxonomy goodies in WP 3.0 that we’ve utilized, because we wanted to release a real estate theme unlike any other WP theme that you may have encountered up until now.

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Training ninjas with Jon Hicks

July 15, 2010 - 21 Comments

Mr. Jon Hicks

Over the past couple months we’ve had the pleasure of working with the pixel surgeon, and icon designer extraordinaire that is Jon Hicks.

We commissioned Jon to re-design our popular ninja mascot that you would have seen busting moves all around our site. Our ninja was originally traced and vectorized based on a freely available icon design. However, we got so many people emailing us, and kindly informing us, that our ninja was being illegally used on other sites across the interwebs that we thought it was high time that we sat down and designed our own, unique mascot that epitomizes WooThemes ethos.

Let’s hand over to Jon for more information about the brief we gave him, and his creative design process.


The brief for the update of the ninja character was to give it more uniqueness, but retain the rounded/cute feel that the current character had.

Jon's doodles in his sketchbook that I'm sure a lot of designer's would like to take a peak in

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A different type of Magazine

June 22, 2010 - 29 Comments

Coda is our latest magazine theme, designed and coded by our own Forum Ninja, Kirstin Pauk. What sets Coda apart from the rest of our magazine themes is it’s unique single post layout, which makes use of a jQuery tab to split the article from the comments.

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Feeling Inspired?

May 26, 2010 - 29 Comments

We know you love business themes here at Woo, as you can see from our theme leaderboard. So closely following Apz is another business theme designed in-house by myself.

Inspire continues where Optimize left off, adding a dynamic custom homepage that uses custom built jQuery in the featured area.

jQuery driven Featured Area

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