Once you have chosen your trigger, the next step is to choose an action. For example, you may want to give a discount once a customer has spent over $100 in your store. Or maybe you want to update a custom field in MailChimp based on a customer’s shopping behaviour. Depending on the trigger you select, certain actions such as these will become available. AutomateWoo’s actions also provide support for your favourite apps, including MailChimp, WooCommerce Subscriptions, WooCommerce Memberships, Campaign Monitor and more.