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Case study: Animal Onesies

July 26, 2013 - 10 Comments

A great case study by Australian Mike Langford on how he quit IT consulting to become a ‘Tigger Trainer’ (as he defines himself in his email signature) selling animal onesies on a WooCommerce powered website.

254742_509773935729834_1110464230_nIt’s an embarrassing thing to admit on a WooThemes blog, but 9 months ago I thought WordPress was just for blogging; and that coming from a guy who works in IT Consulting! Okay blogging is a long way from generic project management of large CRM implementations, but the reality is that I have built several websites from scratch using PHP / MySQL, including a couple with shopping carts, so I should have known better. I also now realise how many weeks of my life I could have got back!

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Case Study: BobWP WordPress Online Classes

July 23, 2013 - 16 Comments

5 minutes with WordPress enthusiast and long serving WooThemes customer, Bob Dunn, talking about his latest online classroom helping people build better blogs.

BobWPI’m a WordPress trainer and coach. I ended up in my current field after years of running a marketing, graphic and web design business. For the last four years, I have spent my time doing one-on-one WordPress training and coaching online, teaching in-person workshops, speaking at WordCamps and other conferences, and, basically, live and breathing WordPress. After much trial and error, I finally found the sweet spot for the online Build Your WordPress Blog classes I had been planning.

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Case study: Judith Hobby Clothing

May 29, 2013 - 5 Comments

judithhobbyclothing-judithOn the eve of Judith Hobby’s website launch I came across the site by accident and wondered what was the story behind the launch of this business. This intrigue led me to connect with Judith and her development team. We work with people everyday here at Woo but it is always a delight to take a bit of time to hear how our products are enabling unique businesses to take the next step in their journey. Upon first glance at Judith’s site you get this sense of vibrant, exciting, and lovely people – having an amazing time. Later when I finally heard Judith’s story it made all made sense. Judith clearly loves people and loves what she does, her business emerged out of her passion for gathering people together and her desire for a shift in the fashion world, isn’t that wonderful? So sit back and enjoy this unique story coming out of Dubai.

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Case study: Moving from Virtuemart to WooCommerce

May 8, 2013 - 28 Comments

I’m Mark Atkinson and I run Red Giant Design – a digital marketing and design studio from sunny Durban, in South Africa.

We recently redeveloped one of our biggest online stores to date, BFore sells cell phones with airtime, tablets, televisions and other home electronic goods online to consumers in South Africa.

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Case study: Woocommerce + XERO + SwipeHQ = Accounting Bliss

May 6, 2013 - 15 Comments

dave-robertsDave Roberts of Gurumedia shares his experience integrating his multiple WooCommerce powered eCommerce sites with Xero and SwipeHQ to ensure a streamlined accounting process.

We have several eCommerce sites and we’re looking for a way to automate things. My old system involved me re-typing each sale into my accounting software so when I saw that Woocommerce had a XERO extension I loaded up a test trial of Xero and grabbed the XERO extension from your site. I had looked at trying to integrate our old accounting package but quotes were coming in at well over $1000 to do this so the Xero extension at only $79 for a 5 site licence felt very reasonable and I am loving cloud based accounting!

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Case Study: Edwin Pireh

April 23, 2013 - 6 Comments

greg-douglasHi my name is Greg Douglas. I am the Creative Director at Premium Interactive based in Los Angeles, CA. This is a case study for

The Project

Based in Melbourne, Edwin Pireh specializes in designing hand-made, premium quality, luxury silk ties and scarves. The challenge in designing and developing this website solution was to take the inspiration given to us by the client and establish an upscale, luxury online brand with a unique and customized UX design without compromising the responsive nature built into the WooTheme we selected. To capture the essence of this premium brand we felt the theme that best fit our needs was the “Athena” theme. We felt the homepage could be customized to reflect an upscale brand and the shop page template would be the right fit for achieving our goals for creating a unique shop UX design.

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Case Study: Stavanger Golf Club

April 19, 2013 - 17 Comments

When I was asked to redesign the website for my local golf club a couple of months ago, I knew it was time to update the theme too. I wanted to create the new design using a child theme, and the obvious choice for a parent theme was Canvas. Canvas is our most versatile theme that works great for quickly putting together a website with a child theme.

The custom previous version of the Stavanger Golfklubb website.
My previous design of the Stavanger Golf Club website.

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Case Study: Catherine Lashbrooke Photography

April 10, 2013 - 17 Comments

This case study site is no longer up and running.

Building a photography website that stands out from all the others of its ilk can be a tough thing to do these days – that’s why, when my wife needed a new website built, I spent ages trying to work out how to make it special. In the end, she conceptualised and designed it herself and I simply implemented her ideas. The result is something unique and memorable that was only made possible by using a few of the awesome tools that we provide at WooThemes.

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Case study: Designgrotten

January 8, 2013 - 19 Comments

My name is Thomas Clausen and I run a danish site selling beautiful and affordable industrial design. I have a full-time job on the side as a project manager, and I have 3 kids.

This of course is a time consuming setup running a couple of jobs and also having three kids. But it’s possible, to a large extend, thanks to WordPress and WooCommerce. I absolutely love these two: WordPress a scalable foundation, and WooCommerce a beautiful way to sell stuff using custom post types and taxonomies.

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Case study: Shultzilla

December 14, 2012 - 14 Comments

Howdy. I’m Jeremy Miller of JAM Creative, a digital communications and branding agency based in New Orleans, LA or NOLA for short. I run JAM Creative with my lovely wife, Aimee Miller. Together we also run a side business called SHULTZILLA, a NOLA-inspired t-shirt shop. We print fun t-shirts that poke fun at what we call the “Colloquial Jibba Jabba” of New Orleans. We do some silly things down here in NOLA, and we love it.

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Case Study: Utique

November 30, 2012 - 7 Comments

By Hilton Moore – Kri8it Senior Developer

I’m a senior developer at kri8it. We’re a digital agency that has long standing relationships with our clients based on great work and we are big admirers of building child themes off of Canvas.

We have used Canvas for a number of high profile clients and the way the framework is written, with all the hooks and extra features, really makes it a great base platform on which to build a system that can handle any scope, functionality and scale.

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Case Study: Customer Thermometer

November 26, 2012 - 6 Comments

Mark Copeman shares his experiences of project managing a site rebuild using PixelPress for Customer Thermometer’s 2nd birthday.

Hi,  I’m Mark Copeman. I’ve been working online for the last 4 years and I’m the founder of two businesses.  8:45TV video production and online training business and Customer Thermometer, a customer satisfaction survey tool. I’d class myself as an online entrepreneur of the most dangerous type. I know a little about design and a little about development and have been known to attempt a bit of both when needed. A little knowledge does have its uses though.

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Case study: Joco Cups

October 12, 2012 - 25 Comments

A case study by Ben Collier, on developing a site for some close friends wanting to sell reusable coffee cups… with a difference.

With the current market for reusable coffee cups saturated by cheap plastic moulds – Two surfing friends decided they could do better job and developed a high end, glass alternative focusing on sustainability and design. After over a year of meticulous product development the finished product was ready to market.

Talented designer, Jimmy Gleeson was enlisted to create all aspects of their branding and packaging, including the design of an ecommerce website. My role was to bring the design to life and develop a website that was functional from the front-end through to the back-end. Enter WooCommerce.

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Case Study: Jersey Basement

August 27, 2012 - 11 Comments

For decades, the uniform industry has primarily been focused on brick and mortar stores. Coaches, league presidents, equipment managers, and team moms would find a local sporting goods store, walk in, get a quote, and place an order. Then they’d wait for weeks while the store would contact a manufacturer, purchase the garment, ship the item to the store, and finally deliver the goods. This is how it’s been done for the last 50 years.

eCommerce has effectively changed the industry by eliminating the overhead costs required to run a physical location and employ a sales staff. Gone are the days where a customer visits a store to get their team outfitted, and then waits weeks for the product to arrive. In today’s digital age, it’s not only inefficient, it’s extremely expensive – and those extra expenses ultimately trickle down to the consumer.

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Case Study: a Website for a Newsletter Plugin

August 17, 2012 - 31 Comments

Kim Gjerstad – One of the four partners of Wysija, a freemium newsletter plugin for WordPress launched in late 2011. Kim takes care of the community and user interface. Here, he tells us the story of the challenges of making a premium plugin and how Woo came to help.

This is a story of our newsletter plugin and why Woothemes fits right in our solution. I wasn’t paid to write this. There’s no affiliation or collaboration (yet) between ourselves and Woo. We’re just an average Woo customer. We don’t even get a free theme.

Who are we and what is our plugin called Wysija? We’re four guys who decided last year that WordPress needed a better and easier newsletter solution.

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Case Study: Green Africa Directory

July 4, 2012 - 13 Comments

Green Africa DirectoryBefore I became part of the ever-growing Woo team I worked at a Cape Town-based development agency called Quickonline – while I was there I worked on a number of projects that were built in WordPress as well as other systems. One such project was Green Africa Directory – a green business directory that aims to be the biggest resource of environmentally friendly businesses in Africa. It also features events, jobs and specials relating to green services and businesses.

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