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Documentation

Learn how to set up, customize, and expand the functionality of WooCommerce

Pixel Manager Pro for WooCommerce

Documents

  • Features

    Highlights Pro Features Principles When we decide to include a feature into the Pro version rather than the Free version there are several considerations we make. Following we’ll explain a few of the principles: Features Pixels Pixel Facebook βœ”οΈ Google Universal Analytics βœ”οΈ Google Analytics 4 βœ”οΈ Google Ads βœ”οΈ Hotjar βœ”οΈ Microsoft Ads βœ”οΈ […]

  • Filters

    While our goal is to make the plugin very simple to use through the user interface, this can be limiting for users and developers who need much more granular control over the plugin’s output. For those users we provide filters which give them the option to adjust the plugin’s behavior programmatically, making the options almost […]

  • GDPR Cookie Compliance (by the Moove Agency)

    Setup 1. Open the GDPR Cookie Compliance settings. 2. Go to “3rd Party Cookies” and Turn on. 4. Set the default status to enabled. 5. Rename the tab title to “Statistics Cookies.” 6. Add <script></script> to the head section. 7. Save. 8. Go to “Additional Cookies” and Turn on. 10. Set the default status to enabled. 11. […]

  • General Settings

    Exclude User Roles from Tracking With this pro feature, you can exclude certain users’ roles from being tracked by the pixels. PMW detects custom roles that were added to the shop. Those can be excluded from tracking too. Scroll Tracker The Scroll Tracker dispatches a scroll event when a certain scroll depth (in percent) is […]

  • Google

    Enhanced Conversions Enhanced Conversions is a feature that can improve the accuracy of your conversion measurement. It supplements your existing conversion tags by sending hashed first-party conversion data from your shop in a privacy-safe way. Setup Setup instructions: This can be done either in Google Ads and/or GA4. A. Activation in GA4: https://support.google.com/analytics/answer/14078702 B. Activation in […]

  • Google Ads

    Create a new conversion in Google Ads How to set up a purchase conversion in Google Ads 1. Open Conversions in Google Ads 2. Initiate a new conversion action 3. Choose conversion typeΒ Conversion on a website.Add the URL of your website.(Remove all other checkboxes) 4. Scan your domain 5. Choose theΒ Google tagΒ only 6. Save and […]

  • Google Analytics

    Connect an existing Google Analytics 4 property Open the admin interface of your Google Analytics account and select your Google Analytics 4 property. Step 1 Step 2 Step 3 Google Analytics 4 API Secret 1. Open the admin interface for the GA4 property. 2. Open the website data stream. 3. Open the API secret setup […]

  • Google Consent Settings

    Google Consent Mode If tracking is configured to only be measured after explicit cookie consent, approx. 80% of the data is lost. As a consequence, you will lack the proper data to analyze and optimize campaigns. It also has a severe negative impact on Google Ads smart bidding. The Google Consent Mode allows cookieless tracking […]

  • Google Optimize

    If you already own a Google Optimize account for your web shop, skip to Configure the Plugin. Create Google Optimize Account 1. Open https://optimize.google.com/. 2. Create a new account. Configure the Plugin Copy and paste the container ID from Google Optimize container into the WooCommerce Pixel Manager plugin. Anti-Flicker Snippet In rare cases, it can happen that […]

  • Hooks

    Hooks give you the ability to use the plugin’s functionality in your own code. For instance, not all themes follow WooCommerce conventions. In this case, you can use hooks like theΒ pmw_print_product_data_layer_script_by_productΒ hook to add the product details to the data layer. Add product details to the data layer This hook adds the product details to the […]